[Source: Kotaku]
Nintendo's resident name jotter-downer and kiester-kicker recently divulged to BMO Capital Markets attendees that the Wii is outperforming its rivals when it comes to female gamers. According to its estimates (via Kotaku), 80 percent of the female console gaming crowd prefers Wii over the alternatives. With an estimated 11.7 million female console gamers in the Americas -- it's important to note this data of Nintendo's doesn't take into account DS owners or PC users -- the figure comes out to roughly nine million ladies waggling their way into the fun zone.
Reader Comments (135)
Posted: Nov 26th 2009 11:33AM (Unverified) said
Hm hm hm.
So I'm still the minority when it comes to gaming, but now for different reasons.
oh well.
*scampers off to play the 360*
So I'm still the minority when it comes to gaming, but now for different reasons.
oh well.
*scampers off to play the 360*
Posted: Nov 26th 2009 11:43AM Chopper731 said
I research I did on a marketing project does not match this data...
Although the percentage is not this large, the Wii is the most preferred console for females under 18. However, it is largely NOT the most preferred console by females over 18 years old. Any the number of female gamers in volume does not differ that much from those under 18 to those over 18.
Although the percentage is not this large, the Wii is the most preferred console for females under 18. However, it is largely NOT the most preferred console by females over 18 years old. Any the number of female gamers in volume does not differ that much from those under 18 to those over 18.
Posted: Nov 26th 2009 12:33PM (Unverified) said
Your post was fine.
I would guess that most women actively gaming past the age of 18 are probably in the 'hardcore' group, and would therefore play the powerful consoles.
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I would guess that most women actively gaming past the age of 18 are probably in the 'hardcore' group, and would therefore play the powerful consoles.
Posted: Nov 27th 2009 7:10AM (Unverified) said
Sweet, I must be hardcore, cause I'm 26.
The last Nintendo console I loved was the Gamecube. Oddly enough, though, I never had a Nintendo handheld til the DS Lite. I actually had a Sega GameGear. Man, that was a really long time ago.
Reply
The last Nintendo console I loved was the Gamecube. Oddly enough, though, I never had a Nintendo handheld til the DS Lite. I actually had a Sega GameGear. Man, that was a really long time ago.
Posted: Nov 26th 2009 12:34PM (Unverified) said
it would have only been 77%, but they had to account for all the women that work for joystiq. Seriously, complaining about l4d2 difficulty?
Posted: Nov 26th 2009 12:59PM (Unverified) said
I think you guys are misinterpreting this, and no wonder given the headline (80% of female console players prefer Wii). On the slide (and in the original article) you can see that this is for primary players - these stats are only considering when the female is the primary player in the household.
My husband and I have both a Wii and a PS3, and I play the PS3 quite a bit more than the Wii lately. However, he plays the PS3 slightly more than I do, so I wouldn't be considered the primary user even though I am racking up plenty of hours.
All you can tell from these stats are exactly what they say: of females who are the primary console player in their home, most of them use the Wii the most.
It would be great to see a survey of all gamers, not just the females who are the primary player in their household (though I do think it's an interesting segment of the population - just inaccurate to extrapolate it to female gamers as a whole).
My husband and I have both a Wii and a PS3, and I play the PS3 quite a bit more than the Wii lately. However, he plays the PS3 slightly more than I do, so I wouldn't be considered the primary user even though I am racking up plenty of hours.
All you can tell from these stats are exactly what they say: of females who are the primary console player in their home, most of them use the Wii the most.
It would be great to see a survey of all gamers, not just the females who are the primary player in their household (though I do think it's an interesting segment of the population - just inaccurate to extrapolate it to female gamers as a whole).
Posted: Nov 26th 2009 1:01PM thanatos465 said
Do they want a metal? There less likely to buy as many games as males, so I dont see why Nintendo see's this as a winrar
Posted: Nov 26th 2009 2:26PM HighFiveJesus said
Its a fabulous extraction program for Windows. What its doing here I haven't the slightest idea..
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Posted: Nov 26th 2009 1:09PM pulgathagreat said
that's 80% i need to hook up with
Posted: Nov 26th 2009 2:07PM emperorzeroxx said
This just in, 79.9% of those girls are just guys pretending to be girls, on the internet.
Posted: Nov 26th 2009 3:26PM (Unverified) said
i'm a girl and i love my 360, wii is for weenies.
Posted: Nov 26th 2009 4:14PM blahblah55 said
An evidently immature girl.
But that's okay, you'll fit in smack-talking on Live.
Reply
But that's okay, you'll fit in smack-talking on Live.
Posted: Nov 26th 2009 4:59PM (Unverified) said
hun, i'm 20 years old and i don't smack talk that's stupid but whatever. i have a wii i like it i'm just saying there are not many games i enjoy, most of them are for younger audiences. but evidently you have no life that you have to beat someone down on a comment when it's expressing my opinion.
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Posted: Nov 26th 2009 6:28PM (Unverified) said
i contemplated but i would have felt like an idiot hahah. i promise i love wii's just i love my 360 so much better.
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Posted: Nov 27th 2009 2:37AM blahblah55 said
I was just saying calling people "weenies" is immature.
If you get offended by that, I'm not sure what else you'd be offended by.
Reply
If you get offended by that, I'm not sure what else you'd be offended by.
Posted: Nov 26th 2009 4:32PM (Unverified) said
All I know is, the boyfriends of these girls are really happy with their girls playing Wii Fit and Wii Fit Plus in their underwear
Posted: Nov 26th 2009 6:48PM (Unverified) said
My sis hates the Wii. I can get her to play it when she visits, but she constantly complains that she wants to be playing "real games."
Posted: Nov 26th 2009 7:32PM Windmill said
I can imagine this would be true. Coming from a female perspective, it can get tiring playing games that have obvious testosterone injected into it. Theres a ton of that on the PS3/360, and the big games generally have some. The main characters are ALWAYS males. It takes away from the immersion of a game a bit, since I'm absolutely not a male, especially if the game is a FSP game.
Looking at this from the other side, my boyfriend felt mirrors edge was a lot less immersive because the character you play as is female.
The Wii on the other hand has lots of games that aren't testosterine injected.
Not to say I prefer the Wii. My PS3 gets all my love.
Looking at this from the other side, my boyfriend felt mirrors edge was a lot less immersive because the character you play as is female.
The Wii on the other hand has lots of games that aren't testosterine injected.
Not to say I prefer the Wii. My PS3 gets all my love.
Posted: Nov 27th 2009 7:14AM (Unverified) said
This is why I love games like Mass Effect, WoW or Fable. It's so nice to be able to play as a girl. Although, of course, in MMOs, no one believes you. Til you get on Vent. Luckily my guild is cool, and I'm one of the better players, so I don't have to worry about getting hit on or yelled at because girls suck at gaming or something.
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Posted: Nov 26th 2009 7:39PM (Unverified) said
its because of the wii fit. 70% of american females are overweight and buy this shit because they are too lazy to hit the gym.
Posted: Nov 27th 2009 3:05AM blahblah55 said
Or are tired of a gym.
... gyms kill the wallet. I honestly don't think their deals are really deals.
'Sides, most girls who buy into Wii Fit THINK they're overweight or slightly chubby, but it's mostly a casual thing for them.
Gyms aren't as casual as people make them out to be... you have to schedule that stuff to make it worth your purchase.
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... gyms kill the wallet. I honestly don't think their deals are really deals.
'Sides, most girls who buy into Wii Fit THINK they're overweight or slightly chubby, but it's mostly a casual thing for them.
Gyms aren't as casual as people make them out to be... you have to schedule that stuff to make it worth your purchase.
Posted: Nov 30th 2009 2:45PM Katana Master said
So the other 10% are fat girls from other people across the globe?
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Posted: Nov 26th 2009 8:42PM (Unverified) said
in other news: 80% of Wii gamers happen to be female.
[QQQQ]
[QQQQ]
Posted: Nov 26th 2009 9:29PM Mr Khan said
A little back-checking will do a world of good in a lot of cases. These are 80% of *primary* female console gamers, so it's not like these statistics are especially racking up from the ultra-casuals
Posted: Nov 26th 2009 10:23PM Captain Underpants said
"nine million ladies waggling their way into the fun zone"
Fffnarrfff...
I forsee a huge market in Harry Potter Vibrating Quiddich Broomstick adapters.
Fffnarrfff...
I forsee a huge market in Harry Potter Vibrating Quiddich Broomstick adapters.
Posted: Nov 27th 2009 1:22PM (Unverified) said
AllGameSearch http://www.allgamesearch.com giving more helpful links on Xbox and Wii
Posted: Nov 27th 2009 4:33PM gatotsu911 said
Wow, look at all the misogynistic comments here. Just... wow.
Posted: Nov 28th 2009 5:57AM x3r9g6 said
I was playing Modern Warfare 2 the other night and there was actually a girl online. I wouldn't say she was screaming for attention but she used a girls name and a headset. She sounded young and vulnerable, not to mention sucked at the game (1 kill, 10-15 deaths) so I dunno why the fvck she was playing...
Posted: Nov 28th 2009 11:16PM (Unverified) said
Ima take a shot in the dark (like she did)
and guess that:: It's Fun!?
Reply
and guess that:: It's Fun!?
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