Nintendo of Japan has launched a new program to better differentiate its diverse Wii software lineup. According to the company, future Wii games that earn a CERO C rating (equivalent to ESRB's Teen rating) or above will be packaged in new black boxes. Likely, this initiative was started due to the upcoming release of Zangeki no Reginleiv, Nintendo's first CERO D–rated game (ages 17 and up) in Japan.
It seems this is a platform-wide mandate, as Biohazard: The Darkside Chronicles looks to become the first third-party game to sport Nintendo's black packaging. By differentiating "hardcore" games from the rest of the Wii lineup, core gamers should have a much easier time identifying the titles they might like. As for helping "casual" folk make the quick decision, it's as yet unconfirmed if Nintendo will continue to use that striking red box for all Mario-themed games.
[Via Siliconera]
Reader Comments (67)
Posted: Jan 22nd 2010 2:14PM GewurztraminerX said
This.
For Mario Kart Wii.
"Frequent Use of Strong Language"
For Mario Kart Wii.
"Frequent Use of Strong Language"
Posted: Jan 22nd 2010 2:25PM DarkTetsuya said
Yeah but this program is in Japan, where they probably already know better! Why not launch it in a country that clearly can't tell the difference between 'Super Mario Galaxy' and 'Grand Theft Auto IV: The Ballad of Gay Tony'?
(To be fair it's seeming lately that more people are getting the hint, but I know there's still those stories out there.)
(To be fair it's seeming lately that more people are getting the hint, but I know there's still those stories out there.)
Posted: Jan 22nd 2010 3:03PM DarkTetsuya said
Yeah, cause TBOGT is only available as dlc.
oh wait. :3
Reply
oh wait. :3
Posted: Jan 22nd 2010 3:04PM DarkTetsuya said
Posted: Jan 22nd 2010 2:38PM MatisyahuSerious said
is it just me, or does the black box look bigger than the white ones?
Posted: Jan 22nd 2010 8:15PM (Unverified) said
It also looks more likely to win in a slam dunk competition, too.
Reply
Posted: Jan 22nd 2010 2:49PM Maulok said
I love this idea, top notch looking case!
When you need to change box color to differentiate from the mountains of family/casual shovelware, the train has come off the tracks, wouldn't you say?
When you need to change box color to differentiate from the mountains of family/casual shovelware, the train has come off the tracks, wouldn't you say?
Posted: Jan 22nd 2010 2:56PM Junebug said
Man, this is gonna' go perfectly with my black wii. You know, the one that NoA released this Christmas........................................Yeah, me neither.
Posted: Jan 22nd 2010 3:01PM SitriStahl said
i approve of this, unless its those shitty "eco-friendly" cases that games are starting to come in, those suck massive balls
Posted: Jan 22nd 2010 4:21PM MLWW said
she said that to me too :(
Posted: Jan 22nd 2010 5:50PM mrmobius said
Now if we'd only get to see the silver boxes that indicate Player's Choice...
Posted: Jan 22nd 2010 6:49PM mikia said
I wish games would do what okami did(even though its just because they messed up the original box art) and have a separate slip where everything is covered in box art. Its very pretty and looks good sitting on my shelf.
Posted: Jan 22nd 2010 9:44PM (Unverified) said
Is Nintendo japanese for "cheap gimmicks"
Posted: Jan 22nd 2010 11:09PM ouenwoof said
That's actually a great idea, and I like the concept of more "mature" games being packaged in different colors. That's actually something they REALLY should bring to the US, as it would be much easier for game retailers if they could just tell the less-savvy customers (we're talking "I wanna buy the new Halo for Wii" level of game knowledge) that the games targeted towards older gamers are in black boxes.
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