Activision is continuing to help military veterans through its Call of Duty Endowment (C.O.D.E.), and, in a way, so are the patrons of its mega-popular war franchise. Today, C.O.D.E. announced that it will be giving $100,000 to the Wounded Warrior Project, for the purpose of establishing a fifth Transition Training Academy where injured veterans can receive training and pursue a career in information technology.
Last November, the publisher pledged $1 million from sales of Call of Duty: Modern Warfare 2 towards programs aiding military personnel in their return to civilian life, having made an initial donation of $125,000 to Paralyzed Veterans of America in the fall.
Reader Comments (21)
Posted: Feb 3rd 2010 4:04PM Pirate Goomba said
Great cause.
Well done Activision
Well done Activision
Posted: Feb 3rd 2010 4:06PM Dr Face Doctor said
That's some nice, sloppy logo design Activision. Good job.
Posted: Feb 3rd 2010 4:55PM xGeneral DEATHxDEETH82 said
Yeah, because that's what matters here.
/s
*Fixed.
Reply
/s
*Fixed.
Posted: Feb 3rd 2010 4:06PM Korova Pamplona said
That's very awesome of them.
Posted: Feb 3rd 2010 4:08PM Shagittarius said
At first I thought this had something to do with COD player penis sizes.
Posted: Feb 3rd 2010 4:10PM Zoot Suit Jedi Grammar Hammer En said
I can't believe I'm going to say this but, Activision wins.
Posted: Feb 3rd 2010 4:11PM BrokenTriforce said
That's a good sized chunk of change.
Guess Activision didn't bite it too hard with DJ Hero and Tony Hawk Ride.
Guess Activision didn't bite it too hard with DJ Hero and Tony Hawk Ride.
Posted: Feb 3rd 2010 4:25PM Spunky Monkey 190906 said
Very generous :D
Posted: Feb 3rd 2010 4:35PM (Unverified) said
test post
Posted: Feb 3rd 2010 5:00PM Puertoricarious said
i can imagine bobby kotick being just as surprised at reading this as i am.
Posted: Feb 3rd 2010 5:07PM HighFiveJesus said
Good PR move.
Posted: Feb 3rd 2010 5:17PM BrianH said
nice of them, but i still hate them.
Soldiers FTW
Soldiers FTW
Posted: Feb 3rd 2010 5:33PM (Unverified) said
didnt mw2 made a like a bazillion dollars? 100k... cheapskates!
Posted: Feb 3rd 2010 6:23PM Gate Stormer said
Yeah, while it's nice of them to donate any amount of money, $100,000 is less than chump change for them. Almost as if it's less than pocket lint in Bobby's Armani coat pocket.
What I also find (or rather found) annoying is all of these celebrities doing the Haiti concert/benefit thing. They make millions of $$$ making movies, yet are being Americans that can barely afford to take care of their own families in this economy.
I'm not saying people shouldn't donate or help, it's just really effed up.
What I also find (or rather found) annoying is all of these celebrities doing the Haiti concert/benefit thing. They make millions of $$$ making movies, yet are being Americans that can barely afford to take care of their own families in this economy.
I'm not saying people shouldn't donate or help, it's just really effed up.
Posted: Feb 3rd 2010 7:06PM Chico said
And how much do YOU donate to various causes during the year? Rich people or corporations donate money and the first thing people criticize with is "wow, they are SO rich, I can't believe they didn't give more." Pathetic...
Before you throw it back at me, I donate between about 5% of my income to various causes throughout the year. And if you don't think that's much, I'll do the math for you: a $100,000 annual salary would be $5,000 in donations. Doesn't sound like a lot, but that's a pretty big chunk of money to the person doing the donating.
Companies can't donate that much money (as a percentage) though, because in the current economic climate, they're lucky to have profits of between 1-2% to begin with. You can't donate yourself into a net loss and still get all the tax benefits, so that's why you see stuff like this where the total is more like 1/10th of a percent...
Reply
Before you throw it back at me, I donate between about 5% of my income to various causes throughout the year. And if you don't think that's much, I'll do the math for you: a $100,000 annual salary would be $5,000 in donations. Doesn't sound like a lot, but that's a pretty big chunk of money to the person doing the donating.
Companies can't donate that much money (as a percentage) though, because in the current economic climate, they're lucky to have profits of between 1-2% to begin with. You can't donate yourself into a net loss and still get all the tax benefits, so that's why you see stuff like this where the total is more like 1/10th of a percent...
Posted: Feb 3rd 2010 9:24PM (Unverified) said
Is there some law requiring businesses to donate X percentage of their own money to charity?
That is capitalism. For better or for worse.
I wonder how much Nintendo donated to veterans? I mean, they are making huge amounts of cash.
Reply
That is capitalism. For better or for worse.
I wonder how much Nintendo donated to veterans? I mean, they are making huge amounts of cash.
Posted: Feb 4th 2010 12:45AM GuardianLegend said
This is a wise PR move since Activision has made billions with the Call of Duty franchise, which exploits war for mass entertainment.
Posted: Feb 4th 2010 9:45PM (Unverified) said
Finally a good reason not to be actively enraged by Activision.
Now if they can extend this sense of good will to say, some of their games (*wink wink* *nudge nudge* Say no more!) then we'll be square.
Now if they can extend this sense of good will to say, some of their games (*wink wink* *nudge nudge* Say no more!) then we'll be square.
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