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Reader Comments (42)

Posted: Apr 15th 2010 11:20PM (Unverified) said

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Looks like the gaming industry is all grown up now...

Cliffy B on Jimmy Kimmel? Infinity Ward corporate Scandals? EA on Fortune 500?
What next? A NASCAR team sponsored by Commander Shepard?

Posted: Apr 15th 2010 11:25PM TraceurRyuk Prepping for LBP2 said

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Yep, once corporate scandals start to happen the industry can play with the big boys.
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Posted: Apr 15th 2010 11:43PM killer rin said

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I'm Commander Shepard, and this is my favorite Nascar Team on the Citadel
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Posted: Apr 16th 2010 1:45AM Dafrety said

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I'm Commander Shepard, and Windows 7 was my idea.
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Posted: Apr 16th 2010 2:18AM GreyFox said

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I'm Commander Shepard...can you hear me now? Good.
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Posted: Apr 16th 2010 8:23AM GuitarHero666 said

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Fortune 500 sounds like a NASCAR race already...

*bulblight lights*

HOLYCRAPIHAVEANAWESOMECONCEPT

Let's make a NASCAR race, call it "Fortune 500", but instead of racing drivers, the CEOs of the companies would be driving.
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Posted: Apr 15th 2010 11:20PM acme64 said

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are they the first gaming company to do so? err, 3rd party?

Posted: Apr 15th 2010 11:33PM Dr Blight said

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Well, Activision Blizzard only hit 790 last year. It's possible this is the first gaming company.
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Posted: Apr 15th 2010 11:38PM acme64 said

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not even Nintendo? I don't count MS or Sony since they have other markets.
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Posted: Apr 15th 2010 11:47PM Dr Blight said

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Not sure if Nintendo is in there, but they're not 3rd party.
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Posted: Apr 16th 2010 12:05AM Granger said

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The Fortune 500 is US based companies only, the Fortune Global 500 covers, well, the globe. Activision isn't on the 2010 Fortune 500, and Nintendo isn't on the 2009 Global 500.
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Posted: Apr 16th 2010 10:30AM Mr Khan said

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2nd largest company in the 2nd largest economy doesn't net you global 500?

Though i suppose the various oil/gas giants are in the way there...
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Posted: Apr 15th 2010 11:23PM Foetoid said

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Mass Effect 2 says Hi

Posted: Apr 15th 2010 11:23PM (Unverified) said

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The bad morale, layoffs and closures may seem bad right now, but they just picked up pretty much all of Infinity Ward with Respawn Entertainment. At the very least, that team is going to deliver some sick, and popular, multiplayer game within the next 2-3 years.

More likely, Respawn will come out with some new IP that is completely off the chain and will produce money for the better part of the next decade... Unless COD1, 2, 4 and MW2 were flukes.

Posted: Apr 15th 2010 11:25PM Dr Blight said

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Plus Allied Assault.
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Posted: Apr 15th 2010 11:27PM TraceurRyuk Prepping for LBP2 said

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Well, maybe I just hadn't heard, but I don't think any of the other IW employees have joined Respawn, yet.

Anyways, I am quite excited to see what they dish out. It'll be great to see something from them with a new engine.
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Posted: Apr 15th 2010 11:27PM (Unverified) said

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in the 1990s you were the devil and you've decided to stop being the devil. i didn't buy EA games for 10 years because you killed Legends of Kesmai to streamline the audience into your more popular game, UO.

congratulations on finding a healthy balance between growing profit margins and producing high quality games.

as a gamer, i am happy to support a big mega-publisher like you if you don't ruin franchises, mistreat developers and exploit your customer bases in business models, (see activision, infinity ward, starcraft 2 business model)

Posted: Apr 15th 2010 11:30PM TraceurRyuk Prepping for LBP2 said

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I'm not gonna lie, the way you are directly talking to Activision is a bit creepy.
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Posted: Apr 15th 2010 11:33PM Kougeru said

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yeah Activision is so lame they're actually trying to charge 59.99 for starcraft 2. or rather, part 1 of 3 of starcraft 2...

I have a feeling im only going to buy part 1 (at discounted price of course) and not the other 2 parts >.
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Posted: Apr 15th 2010 11:51PM Morisato said

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@Kougeru: Activision isn't publishing nor making Starcraft 2... That's Blizzard.

Unless you're being sarcastic... hard to tell on the interwebs. XD
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Posted: Apr 16th 2010 12:07AM Peter Moore said

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Moris, Blizzard and Activision part of the same parent company, aptly named Activision Blizzard.
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Posted: Apr 16th 2010 10:54AM Morisato said

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Oh snap... PLZ do not ruin blizzard >.>
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Posted: Apr 15th 2010 11:29PM Kougeru said

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Crysis 2.

Posted: Apr 15th 2010 11:30PM (Unverified) said

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Well well well, EA you sly devil.

Posted: Apr 15th 2010 11:30PM Kougeru said

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I hope they use some of this money they apparently have to hire a new web designer because their website BLOWS. OH and MUCH better servers for ALL of their game because I have yet to find and EA game that has good servers. GOOD servers, some have decent (C&C3). They do have quick and really nice tech support though. :) Mary ftw.

Posted: Apr 15th 2010 11:31PM ructus said

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SecuRom should f**k off! Things like it kill pc gaming.

Posted: Apr 15th 2010 11:35PM Dr Blight said

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They've gotten rid of it...
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Posted: Apr 15th 2010 11:39PM acme64 said

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yea, with shit like securom, they'll NEVER make it to the fortu....o snap.
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Posted: Apr 16th 2010 2:21AM GreyFox said

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Save it for Ubisoft and A PERMANENT HIGH SPEED INTERNET CONNECTION AND CREATION OF A UBISOFT ACCOUNT ARE REQUIRED TO PLAY THIS VIDEO GAME AT ALL TIMES AND TO UNLOCK EXCLUSIVE CONTENT. SUCH CONTENT MAY ONLY BE UNLOCKED ONE SINGLE TIME WITH A UNIQUE KEY. YOU MUST BE AT LEAST 13 TO CREATE A UBISOFT ACCOUNT WITHOUT PARENTAL CONSENT. UBISOFT MAY CANCEL ACCESS TO ONLINE FEATURES UPON A 30-DAY PRIOR NOTICE PUBLISHED AT http://www.splintercell.com/conviction/
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Posted: Apr 16th 2010 12:05AM Bailers77 said

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Ooh, now thanks to reply fail we can downvote you three times. Bonus!

Posted: Apr 16th 2010 12:59AM Slinky25252 said

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As much as I used to hate EA, I really have to congratulate them on shifting their business practices from 'yearly spam of the same bullshit' to focus more on originality. Granted, I'm sure they're still very much the same company they once were, I just don't find them to be nearly as 'evil' as I once thought they were.

Posted: Apr 16th 2010 8:55AM Cap Morgan said

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I agree that (so far) they've been less evil right now. As long as they let their studios like Bioware and Respawn do their thing, I'll put up with project $10.

The only thing that worries me is that after their billion dollar loss, they stated they were going to cut down on the the risky new IP's. I really hope they reconsider this stance when they see the money that rolls in from the new IP's like Dragon Age and Dead Space and their respective sequels.
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Posted: Apr 16th 2010 10:33AM Mr Khan said

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They've made originality succeed, mostly (ignoring Brutal Legend, at any rate), which is the more important thing, to further dissuade companies from pursuing the more mechanized model that they had previously put forth as the path to success.
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Posted: Apr 16th 2010 1:02AM That Burning Sensation said

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WINterfang, the best thing for you to do is to stop posting and just walk away.

Posted: Apr 16th 2010 1:21AM (Unverified) said

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EA is no longer the evil company anymore. Ever since Peter Moore took over, EA has made a lot of improvements. They have a large variety of good games out now. Their sports games have improved a lot compared to a few years ago, however they do have a little ways to go though. I really like that EA Partners program that do with developers. Its really a great idea and one that I would think would be a wonderful deal for a developer. I mean just look at what happened to all those infinity ward guys, they have started the new Respawn team and are partnering with the EA Partner program. So I am happy for EA. I have recently and will continue to happily support them by buying their games. With that said I think that Activision is the evil company now, imo.

Posted: Apr 16th 2010 7:25AM phobic99 said

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Pretty sure that Peter Moore only runs EA:Sports, not ALL of EA.
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Posted: Apr 16th 2010 2:59AM sjenky said

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I first started to hate EA when they were somewhat aggressively trying to 'acquire' Ubisoft. I didn't buy a single EA game untill Dead Space came out, and since then the company became all kinds of cool again, their developers got tons of creative freedom and Visceral also got their own identity, EA realesed some risky games and even the sequel to army of two wasn't bad. So for now, I'm convinced.

Posted: Apr 16th 2010 4:09AM ludwigk said

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So, does this mean my ERTS shares will stop being under water? No? Aw.. whatev

Posted: Apr 16th 2010 9:05AM (Unverified) said

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I felt so skeevy with all those endorsements! ME2 Shepard is a bit of a used-car salesman if you ask me.

Posted: Apr 16th 2010 9:16AM Katana Master said

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Yeah this is probably one of EA's strongest years....

Posted: Apr 16th 2010 11:56AM TreyIM2 said

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Although I do pick up financial mags such as Fortune, Forbes, Smart Money, yada, time to time, just to see what's going on in a world where I have NO influence on, lol, I would have thought EA was already a 500 company, as large as they are. Ahh, well, what do I know? Ha.

Like some have said, EA has definitely righted the ship over the past 2-3 yrs and continue to do so. I was definitely one of those people who was getting tired of the lack of quality games from them for that period of time after initially being the cats meow. I was NEVER a hater, though. I just didn't think they were doing the right things and needed to improve their games. Glad they have and seeing that they are now a 500 co., they are definitely turning profits which will continue the influx of good to great games.

Posted: Apr 16th 2010 2:43PM kenny goo said

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Evil, but not as evil as Activision, so it's all good in my books.

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