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Reader Comments (31)

Posted: Apr 19th 2010 11:48AM SecretAgentHam said

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*facepalm*

Posted: Apr 19th 2010 12:13PM Temidien said

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Posted: Apr 19th 2010 1:47PM Signature said

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Not really a facepalm moment at all tbh.

For all you know, this could have been what they wanted. Its got you talking about it, every blog has a post on this, and it has even gathered the attention of casuals to the game and this stunt.

Marketing win if you ask
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Posted: Apr 19th 2010 11:48AM MrAlex said

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That's really, really stupid marketing, hopefully this doesn't reflect badly on gaming.

Posted: Apr 19th 2010 11:49AM mtlyoshi9 said

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...lol

Posted: Apr 19th 2010 11:50AM Captain Planet Planeteer Power said

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I just need to know two things:

1. Who do I punch?
2. How hard?

Posted: Apr 19th 2010 11:54AM Dr said

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I can't help with who, but I believe the proper form is to punch them hard enough to put their head through a urinal.
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Posted: Apr 19th 2010 11:54AM ytilanigiroon said

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1. The Monaco Corporation.
2. Like the fist of an angry god.
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Posted: Apr 19th 2010 11:56AM MrAlex said

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I believe Falcon is the appropriate hardness to punch.
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Posted: Apr 19th 2010 12:19PM Temidien said

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Falcon is the appropriate hardness of *ahem* anything.
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Posted: Apr 19th 2010 12:22PM Falcon6 said

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I agree with everything above me.
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Posted: Apr 19th 2010 12:43PM Alex R said

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Punch them hard enough so that you injure their soul.
Chuck Norris one punched a man in the soul.
He can also kick someone in the back of the face.
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Posted: Apr 19th 2010 11:52AM (Unverified) said

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I have a game I'm working on about a vigilante firefighter who was kicked out of the department, but has gone rogue in search of the arsonist that took his son's life. As a marketing campaign, I'm going to get a couple of guys to stand next to a bonfire until they smell nice and smokey. Then they're going to run frantically into a crowded theater and yell "FIRE!"

It's going to be a hit with the authorities.

Posted: Apr 19th 2010 11:54AM Hunter141072 said

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, DRM that doesn´t work, publicity stunts that not only end bad but also give the wrong name of the game....no doubt ubi soft is really pushing for the jackass award of the year.

Posted: Apr 19th 2010 12:22PM Temidien said

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1. No DRM properly works. Ubisoft isn't special.

2. "Ubisoft" is one word. Why pick on a company for getting a name wrong when you can't seem to be bothered either?

3. Ubisoft didn't get the name wrong, the marketing company they hired did.
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Posted: Apr 19th 2010 1:13PM Hunter141072 said

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Temidien:

1...and your point is????

2- true, but what i did was a mistake while i was typing, they hired a whole company and very likely paid millions to get the same kind of mistake, at least mine was free.


3- and UBISOFT ( see i got it right this time) was so intelligent that they didn´t asked what the company was planning?? i mean usually you check what the company that is working for you is going to do with your product, so either they didn´t care and let them go with anything (HIGHLY UNLIKELY) or they said: cool!!! that sounds awesome!!! either way they were jackasses....

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Posted: Apr 19th 2010 11:55AM Spike Spiegel Humble Bounty Hun said

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Now THAT'S marketing!

Posted: Apr 19th 2010 11:58AM JamesHks said

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and the award for idiot of the decade goes too.

Posted: Apr 19th 2010 12:03PM Acosta02 said

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Well, don't leave us in suspense.
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Posted: Apr 19th 2010 12:45PM Alex R said

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You, apparently. Not only did you spell to/too wrong, you also didn't punctuate it properly to indicate that there was a list or result of some sort. Your comment should have said:
''...And the Idiot of the Year Award goes to:''
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Posted: Apr 19th 2010 12:45PM Dr Perry Ulysses Cox said

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Too?
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Posted: Apr 19th 2010 12:50PM JamesHks said

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*opens envelope*, uh, the "man with bandages". I thought the rhetoric was implied, actually saying it sounds stupid.
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Posted: Apr 19th 2010 1:10PM JamesHks said

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fuucck me. was the nitpick necessary.
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Posted: Apr 19th 2010 12:00PM Shagittarius said

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They actually wanted to send armed men to each gamers house to make sure he hadn't pirated the game. They settled for sending this "message" instead.

Posted: Apr 19th 2010 12:16PM Temidien said

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...because software pirates can frequently be found in public? There's a contradiction in there somewhere...
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Posted: Apr 19th 2010 12:39PM (Unverified) said

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Wow it failed and worked at the same time! I mean the stunt was overboard but it's effective at attracting attention.

Posted: Apr 19th 2010 1:37PM Crayola Q Pants ESQ said

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"The company responsible for the stunt, The Monaco Corporation, claims it hired another marketing company to organize the promotion and didn't know a gun would be used. "

Seems to me that The Monaco Corporation are claiming that they hired some kind of splinter cell for this marketing? And to top it off the hired company got away with a warning??

Looks like this is one splinter cell that should have got...

*puts on sunglasses*

... a conviction

Posted: Apr 19th 2010 2:04PM (Unverified) said

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YYYYYEEEEEEEEEEEAAAAAAAAAHHHHHHHHHH!!!!!!!
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Posted: Apr 19th 2010 3:24PM SirUrza said

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Some of these comments deserve a Jean-Luk Picard face palm.

Posted: Apr 20th 2010 4:41AM usualyksint said

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............................................________
....................................,.-‘”...................``~.,
.............................,.-”...................................“-.,
.........................,/...............................................”:,
.....................,?......................................................\,
.................../...........................................................,}
................./......................................................,:`^`..}
.............../...................................................,:”........./
..............?.....__.........................................:`.........../
............./__.(.....“~-,_..............................,:`........../
.........../(_....”~,_........“~,_....................,:`........_/
..........{.._$;_......”=,_.......“-,_.......,.-~-,},.~”;/....}
...........((.....*~_.......”=-._......“;,,./`..../”............../
...,,,___.\`~,......“~.,....................`.....}............../
............(....`=-,,.......`........................(......;_,,-”
............/.`~,......`-...............................\....../\
.............\`~.*-,.....................................|,./.....\,__
,,_..........}.>-._\...................................|..............`=~-,
.....`=~-,_\_......`\,.................................\
...................`=~-,,.\,...............................\
................................`:,,...........................`\..............__
.....................................`=-,...................,%`>--==``
........................................_\..........._,-%.......`\
...................................
Reply

Posted: Apr 19th 2010 4:04PM JoshMilewski said

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How could they have not seen this coming...

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