As expected, Nintendo recorded an annual decline in profits in its last fiscal year (ending March 31), depositing a paltry ¥230 billion (about $2.45 billion) into its bank account. This is the company's first year-over-year profit lapse in six years, and Nintendo expects further decline in the current fiscal year, forecasting a measly ¥200 billion ($2.13 billion) in profits over the next four quarters. If only Nintendo could summon consumers to drive another year in profits like the fiscal year ending March 31, 2009, when the company made ¥279.1 billion ($2.95 billion). It's all so tragic.
To combat making only slightly less obscene amounts of money this fiscal year (April 2010 – March 2011), Nintendo will release its 3DS handheld, Pokémon Black and White, Metroid: Other M and Super Mario Galaxy 2. The company's new strategy: "to achieve the ultimate worldwide objective of 'must-have for everyone' rather than 'must-have for every family.'" Conveniently, this strategy suggests that the Wii Vitality Sensor, which is also scheduled for release in the coming months, need only be supported by a single, heartfelt purchase to be successful. (Oh, who are we kidding -- how many units has Wii Fit sold?)
Summing up Nintendo's fiscal year ending March 31, 2010, the DS sold 27.1 million units, bringing its global sales total to 128.9 million units. (The company has high hopes for continued sales of DS models, including the 3DS, as it forecasts general platform sales of around 30 million units this fiscal year.) Additionally, the Wii moved 20.53 million units, bringing its lifetime sales total to 70.93 million units through the last fiscal year. (Nintendo expects to sell around 18 million Wii units this fiscal year.) Finally, software sales were highlighted by New Super Mario Bros. Wii, which sold 14.7 million units worldwide last fiscal year, following its launch in November.
Source [PDF] -- Earnings Release: Fiscal Year Ended March 31, 2010 [Nintendo]
Reader Comments (30)
Posted: May 6th 2010 3:34PM Barkley610 said
Charitable donations can be sent to marioneedsbiggerpockets.com
com'on nintendo it wasn't that band of a year
Reply
com'on nintendo it wasn't that band of a year
Posted: May 6th 2010 3:37PM TraceurRyuk Prepping for LBP2 said
Agreed. It wasn't that band of a year at all
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Posted: May 6th 2010 4:01PM Captain Planet Planeteer Power said
Anybody see that new Metriod: Other M trailer? Shit looks bandass.
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Posted: May 8th 2010 9:14PM jessaminioco said
One of the best I'm sure their 3d model will be supreme as well... http://2su.de/Wea
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Posted: May 6th 2010 5:12PM Marco le Polo said
Been sitting on the fence as well, eh? I think I'll be hoping to the other side as well. My CycloDS will be sad to see me go.
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Posted: May 6th 2010 3:36PM TraceurRyuk Prepping for LBP2 said
Surely My Fireplace can help get their profits back up.
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Posted: May 6th 2010 7:47PM Fata1Stryke said
I'm getting ready to go buy a Wii right now just for My Fireplace. Who needs the real thing when you can have it in beautiful 480p right there on your TV?
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Posted: May 6th 2010 3:52PM killer rin said
I'm sure that they will make another killing off of the black wii in North America
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Posted: May 6th 2010 4:01PM Axcalibur said
Fantastic news! Maybe this'll lead to Nintendo pushing more First and Second party games out the door in the next 12 months. You know they're in development, I'm sure some have even been finished and they're just sitting on them for a moment like this (declining profits).
Where's a new Star Fox?
Where's a new Pikmin?
Luigi's Mansion?
Mario Golf?
Geist? (yeah, I went there!)
I can't wait for the new Mario and Metroid, but that's maybe a couple weeks of entertainment for a gamer like me who games more than a couple weeks a year :)
Reply
Where's a new Star Fox?
Where's a new Pikmin?
Luigi's Mansion?
Mario Golf?
Geist? (yeah, I went there!)
I can't wait for the new Mario and Metroid, but that's maybe a couple weeks of entertainment for a gamer like me who games more than a couple weeks a year :)
Posted: May 6th 2010 4:14PM Phenomenology AkA Sixx Brother t said
I am 210% with you on Star Fox!
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Posted: May 6th 2010 4:17PM Spike Spiegel Humble Bounty Hun said
@Alex
You are so right. Nintendo profits would skyrocket with some new releases of those series.
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You are so right. Nintendo profits would skyrocket with some new releases of those series.
Posted: May 6th 2010 4:39PM Santos L Halper said
It's getting kind of annoying how people keep taking Nintendo releasing their sales reports as Nintendo complaining that their incredibly high profits are down slightly. I'm not going to pretend that I know alot about stocks and financial stuff so correct me if I'm wrong, but aren't companies required to release earnings reports and forecasts and stuff?
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Posted: May 6th 2010 5:09PM (Unverified) said
As long as all of that profit is going towards the next LoZ game, I'm excited for them.
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Posted: May 6th 2010 6:36PM Cammie Dunaway Nintendo of Ameri said
Damn it! I was expecting a solid raise. But in the light of aforementioned decline in profits I must say goodbye to the new Lamborghini I dreamt about. Maybe next year...
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Posted: May 7th 2010 1:15AM The Aquacharger said
Or release Disaster Day of Crisis in America. Have been wanting to play that, and Fatal Frame 4, for a good while now.
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