Xbox department head Robbie Bach and "Chief Experience Officer" J Allard (considered by some to be the father of the Xbox) will be ending employment with Microsoft this fall, according to an internal memo sent from company head Steve Ballmer and acquired by TechFlash. Allard will stay on in some form, serving as an "advisor" to Ballmer, though Bach will be outright leaving after nearly 22 years with Microsoft.
"For the past 22 years, Robbie has personified creativity, innovation and drive. With this spirit, he has led a division passionately devoted to making Microsoft successful in interactive entertainment and mobility," Ballmer said of Bach's departure in the company's official release. And Bach expanded on his departure, saying, "I'm at the time in my life where I want to dedicate more time to my family and my nonprofit work, including my work with the Boys & Girls Clubs of America."
The shakeup additionally sees current senior VP of Interactive Entertainment Don Mattrick and senior VP of Mobile Communication Andy Lees taking new positions, reporting directly to Ballmer himself, while David Treadwell will now head the core technology group inside the Interactive Entertainment division at Microsoft. Oh, and as you might expect, no mention was made of the Courier in any of this.
[Via Engadget]
Reader Comments (46)
Posted: May 25th 2010 12:17PM Mal F4cti0n said
Wow, simply wow.
Allard was a huge asset to MS imho.
I think Ballmer is a huge douchebag.
Reply
Allard was a huge asset to MS imho.
I think Ballmer is a huge douchebag.
Posted: May 25th 2010 12:26PM Revving Injuns said
I dunno if douche bag is the right word. I think of the Jersy Shore for that term. Maybe ass wipe, or dip shit, but yeah he sucks.
Reply
Posted: May 25th 2010 2:17PM Bluebreaker said
I know. That picture is so ice cool it makes it look like Bill's reporting to him.
Reply
Posted: May 25th 2010 12:27PM (Unverified) said
We don't live forever and time is limited so here's to a brighter and better tomorrow for these guys.
Reply
Posted: May 25th 2010 4:05PM TheIcemanCometh said
Actually, the numbers are 4, 8, 15, 16, 23, and 42.
Reply
Posted: May 25th 2010 12:29PM finnith said
That's too bad, both were very influential people at Microsoft. Robbie Bach's departure is really confusing, as the Engadget article lists the reason as being retirement. Even if he does have the money, I wonder why he wants to leave the job so early.
That said, I don't think the Courier was the reason Allard left. It sounded like a great product sure, but it was just one of many concepts Microsoft must see. To be honest, it always seemed to be to niche a product to be that successful. It was innovative sure, but this isn't exactly the best time to be taking a huge risk. Don't tell me that Microsoft isn't one to take risks either. They took huge risks and huge losses with the Xbox, but they have a profitable product now.
Reply
That said, I don't think the Courier was the reason Allard left. It sounded like a great product sure, but it was just one of many concepts Microsoft must see. To be honest, it always seemed to be to niche a product to be that successful. It was innovative sure, but this isn't exactly the best time to be taking a huge risk. Don't tell me that Microsoft isn't one to take risks either. They took huge risks and huge losses with the Xbox, but they have a profitable product now.
Posted: May 25th 2010 2:06PM finnith said
The iPad, in comparison to the Courier, is hardly a risk. The iPad, quite literally, is an enlarged iPod Touch. It is literally a consumer device in that it is meant for the typical consumer's needs. It plays games, browses the internet, can be used to watch videos or listen to music. The Courier however from the videos I saw, seemed like a niche device to me.
What the real problem is that the software did not feel right to me. If Microsoft was willing to create an optimized operating system for tablets, I'm sure something with the same hardware as the Courier would work. I'd rather them work on that than anything else.
Reply
What the real problem is that the software did not feel right to me. If Microsoft was willing to create an optimized operating system for tablets, I'm sure something with the same hardware as the Courier would work. I'd rather them work on that than anything else.
Posted: May 25th 2010 2:20PM Vidikron said
I'm not saying the iPad was a risk, only that they've leveraged their current popularity to stake out a huge claim tablet market. So to take them on you're going to need to a take risk of some sort. Maybe it doesn't have to be an extravagant risk, but it's doubtful they'll be able to make a dent with a me-too device.
Reply
Posted: May 25th 2010 3:58PM sigma8 said
Finn, I read somewhere that Allard was heavily invested in Courier, and it got pretty far in the development process and was then axed. Think of it as being Kutaragi and then having Sony cancel the PS3. When your main project is axed, not only are you left with nothing to do (for the short term) but it's also a vote of no-confidence... Many people take that as a sign to go elsewhere..
As for the iPad, yes it's a big iPod touch. However, big iPod touches have a lot more usability potential than little ones. I've been using mine a lot, and it functions like an iPod touch, but the experience is much more laptop-like, since I can actually, like, see stuff. And whether or not the Courier would have been "more this" or "more that", that's irrelevant if consumers lump it in the same category as the iPad. It would have to compete.
Reply
As for the iPad, yes it's a big iPod touch. However, big iPod touches have a lot more usability potential than little ones. I've been using mine a lot, and it functions like an iPod touch, but the experience is much more laptop-like, since I can actually, like, see stuff. And whether or not the Courier would have been "more this" or "more that", that's irrelevant if consumers lump it in the same category as the iPad. It would have to compete.
Posted: May 25th 2010 7:27PM finnith said
I never intended to understate how great a product the iPad is. I actually think it's a brilliant product because it is an enlarged iPod Touch. Most people use iPod Touch's for gaming, music, videos and the internet. Since this is all they do on regular computers, the iPad is a great product for them.
I think we just don't know enough about the Courier to call it either way. We have almost no idea what the final product would be anyways. It would certainly be very different from the conceptual videos we saw.
Reply
I think we just don't know enough about the Courier to call it either way. We have almost no idea what the final product would be anyways. It would certainly be very different from the conceptual videos we saw.
Posted: May 25th 2010 7:51PM rowd149 said
I disagree greatly, finn. We've all seen the videos; the concepts for the Courier were very developed. I would go so far as to say that they were a few months from starting to get the actual components and OS together. Further, I don't see it as niche at all. The iPad is very much about consumption; the Courier looked to be about production. Maybe a few years ago you could have made the, "Professionals produce, everyone else consumes," argument, but the paradigm has shifted, and a platform like the Courier would have worked amazingly as a way to facilitate creation.
I just heard that the gaming division is now going to be reporting directly to Ballmer. This is seeming more and more like a power play on his part, to oust Allard and get direct control of that portion of the company...
Reply
I just heard that the gaming division is now going to be reporting directly to Ballmer. This is seeming more and more like a power play on his part, to oust Allard and get direct control of that portion of the company...
Posted: May 26th 2010 1:07AM finnith said
That's just it though. It's much harder to sell a creation device than it is to sell a consumer device. Most professionals are used to the devices they already use, and the Courier would certainly be limited by current technology's inability to pack in a lot of hardware into a small package while remaining cost effective. I just don't see tablets replacing laptops or desktops for professionals as of yet. And the iPad proves that mainstream consumers only want a consumer device.
Reply
Posted: May 26th 2010 8:45AM (Unverified) said
The Courier was brilliant. Anything from professionals to students would have had immense use for it. I could see uses for writers, taking notes and pictures as inspiration strikes them, shuffling and editing plot points, while also managing meetings with editors or interviews with publishers. College students taking and sharing notes, club events, fraternity/sorority scrapbook designs then publishing it right from the device... anyone with a creative or active life could have found tremendous use out of the courier. I personally was very excited and am very disappointed to see it axed.
Reply
Posted: May 25th 2010 12:53PM PedoJokerBear said
now j. allard can have enough time to star in californication...what? youre saying thats not him?
Reply
Posted: May 25th 2010 2:56PM (Unverified) said
Steve Ballmer is the biggest loser in business if you ask me. What has he done right in the past 10 years? Microsoft has been stagnant or declining since he took over. It blows me mind that they haven't gotten rid of him yet.
Reply
Posted: May 25th 2010 4:10PM sigma8 said
I don't disagree with your sentiment...I see the same stuff you see, and yeah, he seems like MS was blessed under Gates, and Ballmer has been nothing but bad news. However, that's a gross simplification. Just like it's shortsighted to blame a current president for a previous administration's effups, Ballmer might be doing a relatively good job with the company he was given. Just because it looked like it was in an unassailable, solid position, doesn't mean it was. Maybe Microsoft only looked good from the outside...you know, like how the Roman Empire looks during the 1st turn of a Total War: Barbarian Invasion campaign..
Reply
Posted: May 25th 2010 11:18PM JCDoe said
Are you insane?
At the very beginning, Gates very shrewdly led MS in aggressively building a software empire. But then he completely cluster-f***ed the company by using a combination of corporate bullying, monopolistic practices, and various other egregious violations of business ethics (such as trademarking ideas stolen from other, un-trademarked products like Mac OS and Linux) to push unprofitable products (how much do you think MS has earned so far off Internet Explorer? Considering its always been a free program . . .). The gazillions of dollars MS spent on its anti-trust litigation both at home and abroad were the direct cause of Bill Gates' leadership.
Ballmer has been left with the mess, which he has handled fairly well. Under his leadership, the Entertainment and Devices division of MS has gone from massive losses to consistent profits. Ballmer was president of MS during the release of both Windows XP and Windows 7, two very successful operating systems. As far as I'm aware, the Windows-based handheld OS series has always been profitable (Pocket PC, Windows CE, etc). Ballmer has also aggressively sought to expand into the business market without vilifying Linux and other open OSs, something Bill Gates couldn't seem to grasp.
I'm not saying Ballmer is awesome. Like most CEOs, he's a total douche bag. But compared to Bill Gates, the guy is a friggin saint. :)
Reply
At the very beginning, Gates very shrewdly led MS in aggressively building a software empire. But then he completely cluster-f***ed the company by using a combination of corporate bullying, monopolistic practices, and various other egregious violations of business ethics (such as trademarking ideas stolen from other, un-trademarked products like Mac OS and Linux) to push unprofitable products (how much do you think MS has earned so far off Internet Explorer? Considering its always been a free program . . .). The gazillions of dollars MS spent on its anti-trust litigation both at home and abroad were the direct cause of Bill Gates' leadership.
Ballmer has been left with the mess, which he has handled fairly well. Under his leadership, the Entertainment and Devices division of MS has gone from massive losses to consistent profits. Ballmer was president of MS during the release of both Windows XP and Windows 7, two very successful operating systems. As far as I'm aware, the Windows-based handheld OS series has always been profitable (Pocket PC, Windows CE, etc). Ballmer has also aggressively sought to expand into the business market without vilifying Linux and other open OSs, something Bill Gates couldn't seem to grasp.
I'm not saying Ballmer is awesome. Like most CEOs, he's a total douche bag. But compared to Bill Gates, the guy is a friggin saint. :)
Posted: May 25th 2010 2:51PM Mighty Ponygirl said
Exactly -- I was really upset when Courier was axed. I was planning on getting on Day of Release, even if it only had 75% of the features they were showing in the demos, I still would have made use of it for my job and my personal life. Now I'm looking at what netbook tablets are doing these days, but it's not the same.
Reply
Posted: May 25th 2010 2:08PM Bluebreaker said
Ouch. I hope they know what they are doing then since that's like the driving force behind all of this we are playing now.
Reply
Posted: May 25th 2010 2:50PM Chico said
Why is everyone reacting like this is something tragic? From the quotes, it sounds like Allard is stepping back into a consultant role and Bach is basically retiring. That happens, you know...
Similarly, describing this as a "shakeup" is misleading. When people retire, you have to promote others and shift things around a bit. It's the normal course of doing business for many decades. Hopefully Allard & Bach can impart their wisdom on their successors, but then maybe there's room for new, fresh ideas as well.
Non-story...
Reply
Similarly, describing this as a "shakeup" is misleading. When people retire, you have to promote others and shift things around a bit. It's the normal course of doing business for many decades. Hopefully Allard & Bach can impart their wisdom on their successors, but then maybe there's room for new, fresh ideas as well.
Non-story...
Posted: May 25th 2010 2:53PM onlysublime said
at least now Bach retires early enough to actually enjoy the boatloads of money that he has. i still cry when i see the 75 year old driving the Ferrari on the freeway at 55 mph...
Reply
Posted: May 26th 2010 2:00PM (Unverified) said
Posted: May 26th 2010 7:28PM Fata1Stryke said
Shame. But these guys weren't gonna be there forever.
Reply
Posted: May 27th 2010 7:36AM (Unverified) said
Posted: May 27th 2010 7:36AM (Unverified) said
Posted: May 28th 2010 7:56AM (Unverified) said
@Hitesh Joshi
That's a good double post. I enjoyed reading it thanks.
Reply
That's a good double post. I enjoyed reading it thanks.
Sorry, you must be logged in to leave a comment.
Featured Stories
The most popular posts
in the last 7 days
- Vita 'UMD Passport' won't be offered in US 220 comments
- Kingdoms of Amalur: Reckoning review: A tempting fate 153 comments
- David Jaffe leaves Eat Sleep Play, layoffs hit developer [Update] 108 comments
- Don't call it a remake: Final Fantasy X is a 'remaster,' to be clear 95 comments
- Battleship movie adapted into FPS by Double Helix 93 comments









