Report: EA selling a 15% stake in Ubisoft

by David Hinkle on Jul 16th 2010 5:00PM

EA has been sitting on a good chunk of Ubisoft stock for a few years now. It looks like the company is planning to unload some of those shares (perhaps a result of some recent losses?). Bloomberg reports that EA is preparing to offload a 15% stake in Ubisoft -- last we heard, EA was holding onto nearly 25% of voting shares in the French publisher. The company currently holds the single largest stake in Ubisoft shares, Bloomberg says.

UBS AG, a financial services firm apparently brokering the sale, is currently placing about 14 million shares at a price of 6.48 Euros per share, according to the terms laid out to Bloomberg. Ubisoft's shares fell 3.2 percent in Paris yesterday, to a price of 6.97 Euros -- as of right now, shares are currently up, at 7.09.

We've contacted EA for confirmation and will let you know what we hear back.

[Update: We've updated the post for accuracy.]

Source: Bloomberg

Tags: business, ea, electronic-arts, stock, ubisoft

Reader Comments (10)

But what does this mean for the avarage gamer? *scratches head*

@Thorz Nothing, really.

But it's still industry news. =P

@Thorz
It's an indicator... of something. Probably something important. And boring.

Can I haz Stock ?

@oOWallaceOo

http://www.youtube.com/watch?v=0bPAcmSdqKY

I always thought they were going to buy more and more stock yearly until they had around a 51% stake in the company and then attempted a merger of sorts.....guess I was wrong....