For those who find Saunders' response a little too corporate, Penny Arcade also released its response to 3DS discomfort earlier today. Sure, it's a smidge exaggerated, but we find it to be a tad more entertaining than the company line.
"We have shown Nintendo 3DS at multiple events around the world to literally hundreds of thousands of people and have received very few negative comments. As with anything that requires focus, from reading to staring at a computer screen, taking breaks frequent breaks is always recommended. When viewing any kind of 3D images (TV, movies etc.), some people might experience minor discomfort. The effects are short term and have no lasting effect, in fact most players can continue after taking a short break. The Nintendo 3D was designed with a 3D depth slider that lets users adjust the 3D effect to a level that suits them for optimum enjoyment."