Riccitiello details EA's three-point plan: IP, Platform, Talent

Yeah... good luck with that.

Read: Leveraging their IP to fight a ridiculous war with the largest download service around, resulting in an artificially inflated market share so they can begin re-implementing frustratingly draconian DRM again with little recourse.

So if I develop a new IP to be published by EA - do I still need to forfeit my soul like with Activision... or just the standard breath/blood/urine like with local law enforcement?

Yeah your 3 Point Plan:
1.) IP -Keep all of our EA PC games on Origin. Begin removing and making up stories why we (EA) removed said titles from other digital services when our intentions are clear
2.) Platform -Origin will be the only digital service provider to get EA only IPs
3.) Talent -since we bought Popcap, we will continue to release Origin Only games from Popcap as well as exisiting EA studios.

Retail needs to shove it so digital distribution can do it's thing.

And by digital distribution i mean steam.

http://www.youtube.com/watch?v=mtHzLt3C_z0

Imma just leave this here.

Anyone else always slightly bothered reading articles like this? Regardless of EA and everything they do, it's just weird to think this is how business-oriented the videogame industry has become. When I think of people coming together to make a videogame, I think of people like indie developers that work with small teams, small budgets, yet produce quality games. It's too bad companies feel it's necessary to incorporate all of these business/marketing plans to sell games, I'm of the opinion it's totally unnecessary when, again, you have plenty of developers making games that, while may not be technologically amazing as blockbuster releases, provide just as much entertainment/time wasting without laying out over-arching long term goals like this.



I can respect EA for being a competent business and doing well because they employ this kind of stuff. I'm also aware that now that this is the climate of the industry, they really have no choice but to plan things out like this. but it really changes my perspective on gaming in a negative way...I don't know, maybe I'm just too old.

TL;DR, Articles like this are reminders to me of what the industry has become and how it just isn't as appealing to me anymore.

Count me out. Your IP is weak. Your platform sucks. Your talent is soulless.

I'm not a fan of Origin in the least, but it kills me when everyone wants Steam to be the defacto digital distribution platform.

I like having choice, and while I'm not a fan of exclusives, I don't Steam to be "the platform". I want competition and I like having choice and I'll sacrifice some convenience to keep choice.

Honestly, they want to make Madden...what, #24? That's some serious cash-milking. I'm already ready to move on to new IP's after enjoying Mass Effect and Dead Space.

If I want to play the same game over and over again...I will play THE SAME GAME. I won't buy new versions of the same thing.

He left out the biggest part of the plan, making games subscription services instead of something that you own.

Then when their games won't sell as well since they're not on Steam, they're going to blame Piracy. No, it's another stupid program we have to have in order to play our games on our computers that we don't want. It's also the fact that if your account is inactive for a year on Origin they can remove all your games and delete your account. Yeah, I may have gone through a terrible time in life and quit playing on my computer for a while, then I have no account? Woot! Then there's also the fact that Steam has amazing sales and many people have almost all their games on Steam (I have 100+ as well as a few people I know personally).

When companies use the word "strategy" I feel like they are secretly plotting against me. I'll have my doombots stand guard extra early tonight.

@Monkeyzamm

They mentioned in an article a few weeks ago that Mirror's Edge 2 is already in the works and will be using the Frostbite 2 Engine.

Not to mention that they're frakin' expensive. Just for fun, compare the prices of bioware points on origin and on bioware's website.

Joystiq and their never ending quest to link to their own site a million times per story.

On a side note; the PC has become EA's number revenue platform, on a Non-GAAP basis.

Beating out the Xbox 360, PS3, and Wii.

http://investor.ea.com/releasedetail.cfm?ReleaseID=594196

People are ridiculous, all you have to do is install a simple platform and buy the game. How many people didn't buy Starcraft 2 or don't download World of Warcraft because they aren't on Steam?

@Azev No they didn't I wish people would stop spreading this, the media especially who misquoted and gave everyone false hopes.

What they actually said is that they've been working with ideas for more Mirror's Edge and that if a sequel were to come out, it would likely make use of Frostbite 2.

Let me help you out EA.

WE DON'T WANT TO USE YOUR FREAKING DOWNLOADER!

WE DON'T WANT TO USE YOUR PLATFORM!

Jesus H Balls Christ. Stop screwing with your customers!