Microsoft has just acquired Press Play, developer of the multiplatformer Max & the Magic Marker. MS's Phil Spencer revealed the news during a pre-E3 discussion on Spike (which you can actually watch on Joystiq!) calling the developer the latest addition to Microsoft Studios.
Did you ever dream your drawings were real? In this game they are! One day Max gets a mysterious marker in the mail. Not knowing better, the first thing he draws is a wacky, purple monster. But as soon as the marker leaves the paper, the monster comes to life and jumps off the paper and into another drawing. With the monster on the loose and messing with Max's drawings, Max has no choice but to go after it. Armed with the awesome weapon of the magic marker, you must follow the monster through fifteen inventive and challenging levels. However, you will need more than good will and quick reflexes to tackle the challenges ahead. With the magic marker you will freely draw inside the game to help Max defeat enemies, overcome obstacles, and solve puzzles. As you draw stairs, seesaws, balloons, surfboards and whatever you can think of, your creations will interact with the physical environment, making every creation unique and no two games the same.