's world of Sanctuary is filled with "more than 10 million" players as of the end of July, according to Activision. The publisher announced as much this afternoon in a quarterly earnings statement, dubbing it the "best-selling PC game for the first six months of 2012." Of note, at least 3.5 million of those copies were sold in the first 24 hours alone
. Not too shabby!
During a followup conference call, Acti reps noted that approximately 1.2 million of those sales were through the WoW Annual Pass.
Blizzard's assuredly hoping for a repeat of that in the latter half of 2012 with its World of Warcraft
expansion Mists of Pandaria
. But hey, competing with yourself for the number one spot sounds like one of those "good problems," if you know what we're saying.