Though it's tempting to say that's problematic for this particular game, the issue here isn't just that they were commissioned to gather feedback for a game with both male and female leads. The firm was commissioned to gather feedback for a game, which automatically means that its audience is not exclusively male. And focus testing that starts with a warped, unrepresentative group doesn't seem like it would result in useful data.
Posted on Aug 22nd 2014 11:00AM
Posted on Aug 21st 2014 4:00PM
Posted on Aug 21st 2014 2:30PM