Hagrin

He has in fact sold 100,000+ licenses for the bot which Joystiq seems to have forgotten to include in the synopsis. Therefore, under your original post, the courts will side with Blizzard.

One word why you're wrong - Radiohead.

@Square -

You got shot down, but they are all incorrect. I have a BB Pearl through T-Mobil and AFTER tax pay 68 dollars/month with 1000 minutes and unlimited data. Take that into account and you're looking at subtracting almost 300 cost from the yearly. Not even close boys, do more research on the available plans. I'll even scan my bill and make it available if need be.

This was the smart move for sure. With the impossible task of creating an in-house team to keep results fresh and to keep results different than rebranded Google results, paying "expert" users for content is the right solution to this problem. Hopefully, those paid submissions are QA'd/QC'd in some manner ...

You know, I can't tell the difference between my Xbox 360 and this brick.

Oh, I forgot to mention - I don't have electricity.

I have to say, this was the best "reader comments" I have ever read haha. As someone who falls asleep to Seinfeld DVDs at night, I haven't stopped laughing for a good 10 minutes.

Oh, and I have the Kavorka.

Mark - Well, obviously the Internet is only one avenue, but since it's the only one I "should" be commenting on, I'll limit my focus to the Internet. There's a reason why "viral marketing" is the new buzz word - it works. Creating viral marketing within the numerous social circles of the Internet requires a topic and interest that can transcend the boundaries and subject matter of each individual site. My general idea for getting ANY idea out there on the Internet would be: 1) Identify the main players in the news/blogging world either through page rank and/or popularity. Make sure that these circles overlap somewhat, but make sure you hit all the social circles that exist out there. Those social circles are things such as Slashdot vs Digg vs Reddit vs. Fark vs The Onion vs Generic Tech sites vs Entertainment sites, etc. 2) Offer these people an inside, secured, online pre-theater showing of your movie. Why? Blogs and other sites are always looking for new, unique content. Since you're very familiar with online video delivery, this shouldn't take you very far away from what your industry knowledge is. Online pre theater showings would allow you to hit the bloggers from all over the world and allow you to not discriminate based on geographic location. All sites have to link back to your movie site otherwise they lose their status for the next movie which should build page rank for all of your individual movie sites. If you're worried about pirating of the movie, its been pirated already, stop worrying. 3) Let the word of mouth carry the actual marketing campaign on the Internet. Obviously, if your movie is subpar, your reviews will express those feelings so you still have to produce quality movies. If this is an exercise in creating revenue for terrible movies, well, this doesn't really work and the only real world example I can think of is The Blair Witch Project where although the movie wasn't terrific, its uniqueness caused enough public stir to drive revenues. At this point, you can incorporate your affiliate program if you wanted (although I doubt that would be much of a success), but I think you should can that idea.

Mark - First time reader, long time basketball fan, long time "I think you're a nut for sitting on the bench with the team" guy. That being said, the article and your comment concerning the market correction and "dumb money" might be the best article I have read about PPC Internet advertising in a long time. Click fraud IS a major problem as I have personally encountered (as an IT security admin and programmer) several botnets that very covertly generate automatic advertising clicks on a very large scale. In addition, through social networking sites, large circles can be developed that create "human-nets" where clicks are exchanged (much like links are exchaged for page rank purposes). Great post and I subscribed to your RSS feed now to see what other insights you have. Good luck in the playoffs. - Hagrin

I think everyone is sort of missing the point.

As the hacker has said in his interviews, the whole point of trying to hack the Xbox 360 was because they said it could not be done. They weren't concerned with usability, releasing it to the masses, creation of modchips, etc. The entire objective was to take a backup copy of a game and run it on the Xbox 360.

They've since then basically stopped working on the project - they are still tweaking the process some, but once Microsoft pushes a change, they will not being playing the cat and mouse game.

It's all about whether or not it could be done, not whether or not Joe Schmoe could actually use it.

No way. 60% of the code is over 8 million lines of code - absolutely no way is this true and anyone thinking that it is, well I have this great bridge overlooking the water ...

Sure, they will try and aggressively push rewrites to certain key features like the media center code, but 60% is just an outlandish number that couldn't ever possibly be backed up in 9 months times. You can't possibly QA 8 million lines of code in 4.5 months (say 4.5 to write, half to review).