McClain

Why does Sears feel the need to clone ipod commercials? And with some kid who says "like" too much and has his sleeves rolled up to his neck. His hair is sloppy and his eyes are all over the place.
And what's with the slogan? "This is what I discovered at Sears"? Is it the last vast uncharted department store? Can I discover a monkey at Sears?
Oh, and there's the whole "ESRB" thing, too.

It's an ironic headline, you dolts. If you don't understand than you probably don't deserve to have it explained to you. (Another bit of irony)