Take this scenario: a group of guys between playing PES (or any game for that matter) and pre-drinking before a night out. This tends to be commonplace among the majority of young Scottish males. Casual gaming as a precursor to extended drinking. It's a social thing, a way to start the night off. I'm an 18 year old male living in Edinburgh - the scenario mentioned above is exactly what myself and 7 other guys were up to only last week.
This is one of the few initiatives which, in my eyes, has the potential to be highly effective. It's good that the Government is experimenting with new mediums in trying to relay their message.
Zune Guy calls Microsoft 'liars,' says Zune situation is 'f***ing bulls**t'
Jul 26th 2008 10:04PM (Engadget)'xD'
Walt Mossberg promises 3G iPhone in 60 days
Apr 6th 2008 2:52PM (Engadget)MacBook Air with SSD tested: performance boost nowhere to be found
Feb 6th 2008 5:39PM (Engadget)Oxymoron?
HD DVD group cancels CES press conference in wake of Warner announcement: daaamn
Jan 5th 2008 10:18PM (Engadget)'Safer Scotland' places anti-drunk driving ads in 360 games
Dec 24th 2007 11:50AM (Joystiq)This is one of the few initiatives which, in my eyes, has the potential to be highly effective. It's good that the Government is experimenting with new mediums in trying to relay their message.
Hacked Xbox 360 firmware prevents banning
May 31st 2007 9:43AM (Engadget)Microsoft Reclusa gaming keyboard reviewed
May 4th 2007 8:29PM (Engadget)Ninja Gaiden Sigma, Virtua Tennis demos assault US PS Store
Apr 26th 2007 3:07PM (Joystiq)GTAIV drops Staten Island; Wu-Tang response unknown
Apr 12th 2007 3:56PM (Joystiq)In other news: meh.