aoi tsuki

"Whether or not using the logo is "serious" or parody is debatable. You can use parody to convey a serious message, so it's not necessarily unlawful. A previous poster summed it up nicely--the anger is fueled from a negative bias against Christianity."

While i wouldn't be surprised to see some bias against Christianity spurring the case against the church, the resemblance is uncanny. For a second, i thought this was an actual Xbox360 ad, until i realize the Xbox logo was changed. i'm not about to compare this with actual Xbox 360 materials down to the pixel, but they've got all the same elements, logos aside, and seemingly placed the same. There's parody, then there's downright stealing. And for what it's worth, i think a lot of the aforementioned Adidas, Nike, et al "parodies" are actually cases of infringement. :)

If i were Microsoft, i'd politely ask them to stop distributing these and to not repeat this type of behaviour with their brands. It would have nothing to do with anti-Christianity and everything to do with brand infringement.

Had i been assigned to design this mailer, assuming i couldn't persuade the client to go another route, i would've put a disclaimer at the bottom stating that the Microsoft and the Xbox 260 were in no way affiliated with the church.