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Blizzard to return to console development 'at some point'
Speaking to Gamasutra, Blizzard's J. Allen Brack said the company will "definitely" return to console game development ... "at some point." Brack dismissed criticism that Blizzard is "anti-console," assuring that the developer simply wants to make "the right game for the right platform." He elaborated that StarCraft II will be "a better game" on PC than it would on consoles -- something StarCraft 64 players can probably attest to.
Still, Brack noted that Blizzard is "a company of gamers." "We will definitely work on a console game at some point. I have no doubt about that." This is a statement we've heard from Blizzard before, previously from COO Paul Sams and specifically in regard to Diablo III. Of all the known games coming down the pipe from the studio, Diablo III certainly seems to fit the console mold the closest.
Then again, StarCraft: Ghost was never officially canceled, right? Right?!
[Via The Escapist]
Still, Brack noted that Blizzard is "a company of gamers." "We will definitely work on a console game at some point. I have no doubt about that." This is a statement we've heard from Blizzard before, previously from COO Paul Sams and specifically in regard to Diablo III. Of all the known games coming down the pipe from the studio, Diablo III certainly seems to fit the console mold the closest.
Then again, StarCraft: Ghost was never officially canceled, right? Right?!
[Via The Escapist]
Game and film artists come together for 'beautifulgrim' charity auction
Mythic Entertainment's Mike "Daarken" Lim and Dreamworks' Leif Jeffers aren't the type of gentlemen to sit around idly while a friend is in need. When Lim's girlfriend (Cat) was diagnosed with breast cancer earlier this year at the age of 25, the two quickly hatched a plan to help her wade through the sea of medical bills that a bilateral mastectomy and 16 weeks of chemotherapy can quickly accrue. That plan quickly turned into an art auction named "beautifulgrim."
Artists from all over the game and film industries have contributed to the project -- from Blizzard and Rockstar on the gaming side to Pixar and Disney on the film side, to name only a few. Lim is hoping to hold the auction "sometime next Spring" in either San Francisco or New York City, though plans are still a bit up in the air. " We are still in the process of looking for a venue, so the date and location of the opening reception is still unknown," Lim told us. He also encouraged people to check out some of the already submitted works on the project's Facebook page. Any money earned in the auction beyond what Cat requires will be given to "a breast cancer related charity to be determined by the artists in the coming weeks."
Though you only have one day left to tell Lim if you'd like to contribute, final art for the show isn't due until February 1. We wish them the best of luck.
Artists from all over the game and film industries have contributed to the project -- from Blizzard and Rockstar on the gaming side to Pixar and Disney on the film side, to name only a few. Lim is hoping to hold the auction "sometime next Spring" in either San Francisco or New York City, though plans are still a bit up in the air. " We are still in the process of looking for a venue, so the date and location of the opening reception is still unknown," Lim told us. He also encouraged people to check out some of the already submitted works on the project's Facebook page. Any money earned in the auction beyond what Cat requires will be given to "a breast cancer related charity to be determined by the artists in the coming weeks."
Though you only have one day left to tell Lim if you'd like to contribute, final art for the show isn't due until February 1. We wish them the best of luck.
Gallery: 'beautifulgrim' Art Submissions
Interview: Blizzard's Frank Pearce on Warcraft milestones
Blizzard's Frank Pearce has been with the company since co-founding it in 1991 as Silicon & Synapse, along with Michael Morhaime and Allen Adham. Today, he's the senior vice president and serves as the executive producer of World of Warcraft, which probably includes the duty of swimming in pools filled with gold coins, a la Scrooge McDuck.We talked to Frank about the milestones that Warcraft recently hit: 15 years for Warcraft and five for World of Warcraft, and how those games have changed the company. Read on beyond the break for the details and find out what he thinks the developer has failed at, why another company might be able to do it better and when you can expect a Blizzard theme park to open.
What's In A Name: Blizzard Entertainment

It's been about a month since we've done one of these, but we thought it would be worth bringing WIAN out of retirement for one of the biggest developers on the planet. Here's the (astoundingly dry) story behind Blizzard's name:
Blizzard co-founder Frank Pearce: You know, it is a complicated process. You look through the dictionary and make a list of big long words, and you start narrowing it down. [Laughs.] You get feedback from the people working at the organization, and then you get feedback from the legal department after they have done some trademark searches. And after that big
extensive process, "Blizzard" is where we landed. Blizzard Entertainment.
We specifically selected to append "Entertainment" as compared to anything else, because we always felt like we wanted to have the option to do more than games. I mean games are our foundation, but we always felt like, you know, if we were creating our own franchises, we would want to someday seem them on the big screen or see them in novelizations or comic books, or whatever. And so, we were conscious of the name when we selected it to call it Blizzard Entertainment, because we knew we wanted to have the option to do more than games in the future.
Joystiq: So you don't have a secret meaning of your own behind "Blizzard?"
Pearce: No. One of the first things that [fellow co-founder] Allen Adhem does as part of the process is literally start perusing the dictionary.
Like this feature? Be sure to check out the What's In A Name archives.
Taiwanese man beats World of Warcraft
They said it couldn't be done. Well, to be fair, it can't -- however, if one were to track the completion of Blizzard's super successful World of Warcraft by the number of achievements a player had unlocked, then a Taiwanese player has effectively solved that game tape. A character named "Little Gray" on the Wrathbringer server has completed all 986 of the game's 'cheevos, killing 390,895 creatures and finishing 5,906 quests along the way.
However, this triumph of human resolve has been diminished by one small caveat: one upcoming winter holiday–tied achievement, titled "BB King," remains locked, but due to a glitched PvP achievement that apparently unlocked twice, his statistics say he's batting a thousand. With the game's Winter Veil festivities approaching, we expect Little Gray will unlock that last feat soon, at which point the credits will roll, and his account will be permanently erased. Or the server will explode. Definitely one of those two.
[Via CVG]
However, this triumph of human resolve has been diminished by one small caveat: one upcoming winter holiday–tied achievement, titled "BB King," remains locked, but due to a glitched PvP achievement that apparently unlocked twice, his statistics say he's batting a thousand. With the game's Winter Veil festivities approaching, we expect Little Gray will unlock that last feat soon, at which point the credits will roll, and his account will be permanently erased. Or the server will explode. Definitely one of those two.
[Via CVG]
Erik 'Pro Plaintiff' Estavillo assures us he won't sue anyone else, giving half his money 'to God' [update]
Erik Estavillo has been given a handful of nicknames by the press recently – he listed "Professional/PSN Plaintiff," "The Serial Suer" and a few others when he spoke with Joystiq this morning. He assured us though, time and time again, "That WoW lawsuit, that's my final lawsuit. So people know, I'm not suing any more companies." In case you missed it, Estavillo is currently engaged in four separate lawsuits – one with Microsoft, one with Nintendo, one with Sony (in both Federal and State court), and one with Activision Blizzard. "One lawsuit for each major console maker and one for the PC, so four total," he clarified to us.
Aside from seeking money (anywhere from as low as $180 to $1 million, depending on the case), we asked Estavillo what his intentions were behind launching the multiple lawsuits. "What I wanted to do was exploit the weakness of each console and show that they're not impervious to flaws ... each console has a flaw and they should fix it," he said. During the interview as well as in some of his court filings, Estavillo claimed to be suffering from a variety of psychological maladies, and has repeatedly stated that he uses online gaming as his primary form of communication. "I told this other interviewer and it's true – I actually have no friends. I rely on online gameplay for socialization."
Though he's yet to win a case, his first (by default) could come as soon as December 3 – the end of Sony's 30 days to respond to a summons. If he does, that would mean $180,000 and a "no contest" ruling against Sony. Though he said he'll keep some of the money he may win, he noted that, "Half the money I get is gonna go to God. I'm giving half the money I get to CBN [Christian Broadcasting Network], local churches, charities, or poor people on the street."
We talked to Estavillo about a variety of other topics – from what games he plays to why he's subpoenaing celebrities instead of experts – but due to sheer length we've broken the rest of the interview out after the break.
Update: Erik Estavillo emailed us this evening to say that Sony has responded to his summons, thus closing out the possibility of a default settlement. The first hearing will be in early 2010.
Aside from seeking money (anywhere from as low as $180 to $1 million, depending on the case), we asked Estavillo what his intentions were behind launching the multiple lawsuits. "What I wanted to do was exploit the weakness of each console and show that they're not impervious to flaws ... each console has a flaw and they should fix it," he said. During the interview as well as in some of his court filings, Estavillo claimed to be suffering from a variety of psychological maladies, and has repeatedly stated that he uses online gaming as his primary form of communication. "I told this other interviewer and it's true – I actually have no friends. I rely on online gameplay for socialization."
Though he's yet to win a case, his first (by default) could come as soon as December 3 – the end of Sony's 30 days to respond to a summons. If he does, that would mean $180,000 and a "no contest" ruling against Sony. Though he said he'll keep some of the money he may win, he noted that, "Half the money I get is gonna go to God. I'm giving half the money I get to CBN [Christian Broadcasting Network], local churches, charities, or poor people on the street."
We talked to Estavillo about a variety of other topics – from what games he plays to why he's subpoenaing celebrities instead of experts – but due to sheer length we've broken the rest of the interview out after the break.
Update: Erik Estavillo emailed us this evening to say that Sony has responded to his summons, thus closing out the possibility of a default settlement. The first hearing will be in early 2010.
Blizzard: Developing World of Warcraft clones 'not the right move'
Say what you will about MMO market dominator Blizzard Entertainment, but it truly cares about the well-being of its competitors. In a recent interview with gaming magazine PC Zone, Blizzard's Shane Dabiri offered some helpful advice for his fellow MMO developers: "There are a lot of people that try to emulate World of Warcraft - and as flattering as that is our end it's definitely not the right move."
Dabiri posits that the MMORPG-playing community -- particularly those who've already sunk months into WoW -- want "to try something completely new and different" in their online games. This is terrible, terrible news for Snowstorm Interactive, whose fantasy-themed MMO Planet of ConflictMaking is due out next month. Time for some originality, guys. Ooh, we know! A superhero game! No, wait, a space simulator! Better yet, an interactive forum for sexual deviants! Brilliant!
Dabiri posits that the MMORPG-playing community -- particularly those who've already sunk months into WoW -- want "to try something completely new and different" in their online games. This is terrible, terrible news for Snowstorm Interactive, whose fantasy-themed MMO Planet of ConflictMaking is due out next month. Time for some originality, guys. Ooh, we know! A superhero game! No, wait, a space simulator! Better yet, an interactive forum for sexual deviants! Brilliant!
The9 posts 94 percent drop in Q3 revenues after losing WoW
Mother of pearl! We thought it was safe to assume that Shanghai-based MMO operator The9 would lose a chunk of its revenue after handing the license for World of Warcraft over to competing company NetEase. By "a chunk" we, of course, meant "a fraction." Not "almost all revenue," which according to the company's Q3 2009 financial report, is how much it lost year-over-year after passing off the rights to run WoW.
To put it numerically, The9's revenues dropped 94 percent from the same quarter last year. A hit that big must have left a sizable dent in the ol' pocketbook -- however, we're guessing the company's board members take some small, spiteful satisfaction from the tribulations the game has brought to its new operators.
To put it numerically, The9's revenues dropped 94 percent from the same quarter last year. A hit that big must have left a sizable dent in the ol' pocketbook -- however, we're guessing the company's board members take some small, spiteful satisfaction from the tribulations the game has brought to its new operators.
Undead Labs' Jeff Strain is totally into zombies
We've already told you about Blizzard/NCsoft vet Jeff Strain's startup, Undead Labs, which is creating a zombie-centric, console-based MMO (sorry, marketing dept., we're not going to call it an MMOZ), but we haven't told you much about the game itself. Though this Eurogamer interview still provides next to no perspective on that topic, it does offer a considerable amount of insight into how much Strain thinks about zombies.
Take this gem for instance: "People are passionate about zombies ... the reason I'm talking about it is because I want zombie fans. I want the best developers in the industry that love zombies to want to work here."
Or perhaps this: "The reason zombies are so powerful and transcend fantasy is because right now they are the modern, societal guilt-free meat-puppet. We've been through the Nazi phase, we've been through the communist phase, we've been through the terrorist phase. Those were all at various times in history fair game in the gaming culture. Right now zombies are fulfilling that need for us. That no-rules, no-guilt mentality is something that people really resonate with."
So, what Strain is saying is that we used to be really angry at terrorists, but now, instead of that, we hate zombies. Will history remember how close Strain just came to inventing the zombie terrorist, the video game enemy that will someday unite the world, Wyld Stallyns-style? We suspect it will not.
Take this gem for instance: "People are passionate about zombies ... the reason I'm talking about it is because I want zombie fans. I want the best developers in the industry that love zombies to want to work here."
Or perhaps this: "The reason zombies are so powerful and transcend fantasy is because right now they are the modern, societal guilt-free meat-puppet. We've been through the Nazi phase, we've been through the communist phase, we've been through the terrorist phase. Those were all at various times in history fair game in the gaming culture. Right now zombies are fulfilling that need for us. That no-rules, no-guilt mentality is something that people really resonate with."
So, what Strain is saying is that we used to be really angry at terrorists, but now, instead of that, we hate zombies. Will history remember how close Strain just came to inventing the zombie terrorist, the video game enemy that will someday unite the world, Wyld Stallyns-style? We suspect it will not.
Blizzard says no Diablo 3 in 2010, 'who knows' when it'll be released
Remember that silly, insane rumor from back in 2008 about Diablo 3 being released by Blizzard before StarCraft 2? Turns out that Blizzard's Rob Pardo thinks that's a bunch of hogwash. Rather, that's at least what we can infer from his recent conversation with Techland on the subject. "We always announce all of our games too early," he says. "I think it's safe to say that, yeah, [Diablo 3] is not going to be out next year."
Considering StarCraft 2's delay to 2010, we think it's fair to assume that Diablo 3 will in fact not be arriving before a StarCraft sequel. Pardo adds that it's not a question of lacking resources, as "each game has individual development teams; it's just that the way that we develop games, we develop them very iteratively." Worse yet, there doesn't seem to be a finish line in sight for D3. "Now when we announce [a game] we just go, 'Here's the game we're working on, we're going to start talking about it and who knows when it ships.'" If any of you were still holding your breath for Diablo 3's release, now might be a good time to exhale.
[Via Big Download]
Considering StarCraft 2's delay to 2010, we think it's fair to assume that Diablo 3 will in fact not be arriving before a StarCraft sequel. Pardo adds that it's not a question of lacking resources, as "each game has individual development teams; it's just that the way that we develop games, we develop them very iteratively." Worse yet, there doesn't seem to be a finish line in sight for D3. "Now when we announce [a game] we just go, 'Here's the game we're working on, we're going to start talking about it and who knows when it ships.'" If any of you were still holding your breath for Diablo 3's release, now might be a good time to exhale.
[Via Big Download]
Gallery: Diablo 3 (9/5/09)
StarCraft II site updated with new screens, feature content
Okay gang, fun's over. We all had some good times with the few non-delayed Q4 2009 blockbusters that dropped during the past two weeks, but now it's time to start agonizing over every scrap of news for next year's highly anticipated titles. We'll kick things off: Hey, the StarCraft II site just received a major update, delivering a whole mess of feature articles and screenshots to the series' fast-clicking fanbase!
The articles include a short story about the ever-devious Zerg Changeling, a design overview of the campaign story, insight into creating one of the multiplayer maps, and character bios for three of the game's combatants. Are you adequately excited by these updates? Good. Now, prepare to not play the game for an undisclosed period of time. Yeah, it's all coming back to you now, isn't it?
[Via Big Download]
The articles include a short story about the ever-devious Zerg Changeling, a design overview of the campaign story, insight into creating one of the multiplayer maps, and character bios for three of the game's combatants. Are you adequately excited by these updates? Good. Now, prepare to not play the game for an undisclosed period of time. Yeah, it's all coming back to you now, isn't it?
Gallery: StarCraft II (11-20-09)
[Via Big Download]
The best of WoW.com: November 10-17, 2009

Gaze on it, and despair! The abomination above is a common sight in the World of Warcraft this week -- Blizzard has kicked off their marketing season with another commercial from Mr. T, as well as an in-game item to go along with it. It's the Mohawk Grenade, an item that, when thrown, makes WoW characters look like T himself. Awesome? Terrible? You decide.
That story and many more from Joystiq's Warcraft-obsessed sister site WoW.com. We pity the fool who doesn't check out the roundup after the break.
That story and many more from Joystiq's Warcraft-obsessed sister site WoW.com. We pity the fool who doesn't check out the roundup after the break.
Behold StarCraft II's Zerg Brutalisk

To be clear, we can't be certain that the massive creature seen above is actually called a Brutalisk. We're just assuming so, based on the image's filename. That said, look at that thing. It's humongous. The StarCraft II Twitter account implies that the massive creature is a "custom" unit from the single-player campaign. Given that the first installment of the game, Wings of Liberty, will focus on the Terrans, we get the feeling that players won't be controlling this bad boy. Our suggestion for dealing with the insectoid pest? Two words: Yamato cannon.
[Via Big Download]
The best of WoW.com: November 3-10, 2009

Guitar Hero, Call of Duty franchises lead Activision's 'better-than-expected' Q3 2009
Look, just feign surprise, it makes these financial posts so much more exciting: Activision today reported net revenues of $755 million (on a non-GAAP basis) in the quarter ending September 30, 2009 -- that's $55 million more than the suits hoped to stack, according to previous projections. While the blockbuster adaptation of Transformers: Revenge of the Fallen might have played a part in this outpouring of our money, we're gonna go with Kotick's explanation: "Our performance was driven by positive audience response to Activision Publishing's Guitar Hero 5, Marvel: Ultimate Alliance 2, and the Guitar Hero and Call of Duty franchises, as well as Blizzard Entertainment's World of Warcraft."
In fact, the CEO called Guitar Hero the year's "#1 best-selling third-party franchise in North America and Europe" through September, claiming that U.S. sales of music games increased 72 percent year over year in September. Last year's big-band-box edition, World Tour, and Call of Duty: World at War combined for total, world domination, becoming this year's "#1 and #2 best-selling third-party titles" in North America and Europe through September, according to Activision. Additionally, World at War DLC map pack sales continued to climb last quarter and have now surpassed 7.5 million purchases.
Needless to say, the publisher is not backing off of its prior financial outlook. Activision anticipates annual net revenues of $4.5 billion (on a non-GAAP basis) at the close of the year. Did you remember to feign surprise?
In fact, the CEO called Guitar Hero the year's "#1 best-selling third-party franchise in North America and Europe" through September, claiming that U.S. sales of music games increased 72 percent year over year in September. Last year's big-band-box edition, World Tour, and Call of Duty: World at War combined for total, world domination, becoming this year's "#1 and #2 best-selling third-party titles" in North America and Europe through September, according to Activision. Additionally, World at War DLC map pack sales continued to climb last quarter and have now surpassed 7.5 million purchases.
Needless to say, the publisher is not backing off of its prior financial outlook. Activision anticipates annual net revenues of $4.5 billion (on a non-GAAP basis) at the close of the year. Did you remember to feign surprise?


























