Posts tagged Commercials 
More Mercedes madness in new live-action Mario Kart ads
Remember that wonderfully oddball Mercedez-Benz Japan commercial that accompanied the OMG GLA DLC Mario Kart 8 revelation? You know, the one with the hard-as-nails, real-life Mario climbing out of the GLA all super-cool before walking into a Goomba? No no, you didn't dream that, it really happened....
Mario Kart 8 commercials make "flippin' fun" a reality
There's something very 1990s - albeit spruced-up - about the new real-life commercials for Mario Kart 8. I'd say it works, too. 90s game ads were big, bold, ridiculous and above all fun, and hopefully that's what the Nintendo racer proves to be when it hits Wii U on May 30. Also, look at that ...
Xperia Play turns its marketing ship around with new ads (no more grafted thumbs!)
It's official! Against all odds, Sony Ericsson has finally ended its nearly year-long streak of embarrassing leaks, missed opportunities, and terrible advertising and come out the other side with this: a series of excellent ads for its "PlayStation Certified" Xperia Play phone. Spokeswoman (an...
New Zealand's TV3 apologizes to Sony with Marmite, Flight of the Conchords
The conflict between New Zealand's TV3 and Sony could have gone much differently than it did. Instead of suing TV3 into oblivion when it found out that the broadcaster had produced a commercial directly copying the PlayStation 3's "Montage" ad, Sony used the Kevin Butler persona to publicly absolve ...
Halo 3's 'Believe' and PS2's 'Mountain' make 'epic ad' list
Halo 3's amazing "Believe" campaign and the less well-known PlayStation "Mountain" ad have found a place on AdFreak's list of "The 25 most epic ads that aren't [Apple's] '1984.'" The Halo 3 campaign made it all the way to the eighth spot, while "Mountain," with its 1,500 extras, climbed to 17th pla...
Monster Hunter Tri ads mock non-monster hunters
It's rare for someone to berate you for not being tough enough for a Wii game, but that's exactly what Capcom's Monster Hunter Tri spokes-character Ironbeard does in this surprisingly funny series of ads. The Scottish huntsman mocks people for thinking that hunting real, regular-sized animals is har...
New Xbox 360 Japan ads are ... interesting
Microsoft is rolling out some new ads for the Xbox 360 in Japan. Spotted on the Japanese Xbox.com and featuring a trio of businessmen, the ads certainly represent a big departure from the "Do!Do!Do!" ads of yesteryear. The three suits include "Sanrokumaru" (translated 3-6-0) a man with an Xbox 360 ...
Activision wisely promotes DJ Hero with Daft Punk
If Activision really wants to reach the widest possible audience with DJ Hero, TV commercials are probably the best way to expedite that process. If said TV commercials happen to feature Daft Punk's wonderfully catchy "Around the World," even better. After the break, see one TV ad starring a digital...
Sony wipes out interfering ad from WipEout HD
Sony has removed a controversial in-game ad from WipEout HD, which slammed the hover brakes on the futuristic racer by increasing load times. A Sony representative informed GI.biz that the commercial was removed while the company attempts to make sure that ads do not affect gameplay. The obtrusive...
Jump out of your seats for old game commercials
We've seen many of the classic video game console commercials in this GamePlayer feature before, but never all in series like this. The site has compiled one ad each, in roughly chronological order, for game consoles from the Atari 2600 to the PlayStation 3, revealing a lot of actors who are very ex...
