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Posts tagged Linden Lab

Alliance: The Silent War possibly shelved due to Second Life

Windward Mark Interactive's first next-gen offering may have been shelved due to their recent acquisition from Linden Lab, makers of Second Life. Last month, Linden Lab acquired Windward Mark for their graphic technologies, reportedly to assist in a graphical overhaul for Second Life. Asi Land, Wi...

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Second Life developers say: PS-HOME is very flattering

And for the record, no they didn't ask Sony if they wanted to hook up at a bar that night "IRL" (that's In Real Life for the innocent out there). We've covered the other consoles angles about the announcement of PS-HOME, but until now we neglected to see what Second Life thought of it, since HOME be...

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Toyota selling new Scions for $1 in Second Life

Toyota held simultaneous launches of two new Scion models today. One at the Chicago Auto Show, the other in Second Life. Both the redesigned Scion xB and brand-new xD are being offered for 300 Linden dollars ($1 USD) for use in the virtual world; a nominal fee toward becoming one of Toyota's virtual...

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Second Life abuzz with source code release [update 1]

Linden Lab has released the source code for the Second Life Viewer under the GPLv2 free software license, opening up its virtual world's client to a host of potential new features and improvements. The 'open source' announcement comes amidst a period of scrutiny in which the media has begun to debun...

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Comedian Jimmy Carr takes act into Second Life

Irish funnyman Jimmy Carr is set to become the first major comedian to perform stand-up in Second Life. On February 3, as Carr takes the stage in London, his routine will be simultaneously broadcast to a select audience in the virtual world. Will his signature deadpan survive the translation? Carr i...

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American Apparel opens up shop in SL

Clothing-retailer (and our choice for the Joystiq ringer-tees) American Apparel has recently opened a virtual store in the virtual world of Second Life. In it, Second Lifers will be able to peruse the digital racks and purchase, in true SL fashion, buy clothing for their avatars in addition to the ...

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Second Life publisher sued: Bragg v. Linden Research

Attorney Marc Bragg has filed a lawsuit against Linden Lab, publisher of Second Life, alleging that the company unfairly shutdown his game account, cutting off access to his virtual real estate, which includes several nightclubs. In addition, Bragg can no longer withdraw any of the linden (Second Li...

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Second Life secures $11 million in funding

Linden Lab, publishers of Second Life, announced the completion of an $11 million round of funding led by venture capital firm Globespan Capital Partners. The company plans to use the money, in part, to launch an "“aggressive international expansion, ” focusing on Japanese and Germa...

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Second Life becomes a marketing case study

Linden Lab's popular virtual world Second Life serves as a case study for this week's Marketing Sherpa. Though people often make fun of companies that lose money on every sale but make it up in volume, that's essentially what Linden Labs has managed to do by giving away free subscriptions and count...

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