Follow us on:

Posts tagged Robbie Bach

MS's Robbie Bach: Xbox 360 to be profitable next year

Robbie Bach, president of Microsoft's Entertainment & Devices Division, smells profits a'comin. Speaking to eWeek, Bach said that the Xbox 360 "[is a business that will be profitable next year -- we'll make money next year and that will be the first time, which is pretty exciting." As to where...

Continue Reading

Robbie Bach: 360 will be profitable in 2008

In an interview with eWeek, Robbie Bach, president of Microsoft's Entertainment and Devices division, disclosed that he believes the Xbox 360 will be profitable by next year. We reported recently that the EDD lost $315 million last quarter, down from $415 million the same time the year before. If...

Continue Reading

Microsoft: "Does it make sense for us to be in the movie business?"

The interview with Microsoft's Robbie Bach is all over the grid today. While most of the hubbub on the net concerns price cuts for the 360, there's another little gem in this interview. Bach replies to a question about the lagging progress of the Halo movie by saying, "There are a couple of things...

Continue Reading

Microsoft exec says Sony stretched too thin

Robbie Bach, President of Microsoft's Entertainment and Devices Division, had more to say than setting us straight on how much the Xbox 360 would cost. Buried in the interview, Bach had a few choice words for Sony. The gloves are off ... even further. Bach likened Sony's business model to that of...

Continue Reading

Xbox 360 price cut vs. cost reduction

The San Jose Mercury News has posted an interview with Robbie Bach, President of Microsoft's Entertainment and Devices Division (a title alone that speaks volumes about the structural problems at MS), that has some interesting tidbits in it. Most notable is when Bach says, "Right now we are...

Continue Reading

Sony spread too thin, according to Microsoft exec

Mercury News has some fighting words from Microsoft's Robbie Bach. The President of E&C goes on record saying that Sony is unable to successfully compete in the upcoming generation as Sony must focus its efforts across three platforms: PS2, PS3 and PSP. "I think Sony, frankly, suffers a little...

Continue Reading


Featured Stories

Engadget

Engadget

TUAW

TUAW

Massively

Massively

WoW

WoW