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Posts tagged RobbieBach

Bach sold additional $3 million before 360 warranty extension

It was reported last month that Robbie Bach, current head of Microsoft's Entertainment and Devices unit (which contains both the Xbox and Zune), sold millions in stock during the months leading up to the July announcement that the Xbox 360 warranty had been extended to three years. It was initially ...

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Robbie Bach and Don Mattrick talk to Joystiq about Peter Moore's departure

We had a chance to speak with Microsoft's President of the Entertainment & Devices Division, Robbie Bach, as well as Don Mattrick, the new Peter Moore, about Peter Moore's departure, which was announced earlier today. First, when asked how important one person is, and whether gamers should care...

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Bach sold millions in Microsoft stock in months before warranty announcement

MarketWatch is reporting that Robbie Bach, head of Microsoft's entertainment and devices unit (which includes the Xbox 360), sold $6.2 million in company stock between May 2 and last week's announcement that the company would extend the warranty on the system for certain failures to three years. Bac...

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MS's Robbie Bach: Xbox 360 to be profitable next year

Robbie Bach, president of Microsoft's Entertainment & Devices Division, smells profits a'comin. Speaking to eWeek, Bach said that the Xbox 360 "[is a business that will be profitable next year -- we'll make money next year and that will be the first time, which is pretty exciting." As to where ...

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Robbie Bach: 360 will be profitable in 2008

In an interview with eWeek, Robbie Bach, president of Microsoft's Entertainment and Devices division, disclosed that he believes the Xbox 360 will be profitable by next year. We reported recently that the EDD lost $315 million last quarter, down from $415 million the same time the year before. If lo...

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Microsoft exec says Sony stretched too thin

Robbie Bach, President of Microsoft's Entertainment and Devices Division, had more to say than setting us straight on how much the Xbox 360 would cost. Buried in the interview, Bach had a few choice words for Sony. The gloves are off ... even further. Bach likened Sony's business model to that of t...

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Sony spread too thin, according to Microsoft exec

Mercury News has some fighting words from Microsoft's Robbie Bach. The President of E&C goes on record saying that Sony is unable to successfully compete in the upcoming generation as Sony must focus its efforts across three platforms: PS2, PS3 and PSP. "I think Sony, frankly, suffers a little b...

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