Joystiq http://www.joystiq.com Joystiq http://www.blogsmithmedia.com/http://www.joystiq.com/media/feedlogo.gif Joystiq http://www.joystiq.com en-us Copyright 2012 Weblogs, Inc. The contents of this feed are available for non-commercial use only. Blogsmith http://www.blogsmith.com/<![CDATA[Vita's North American commercial has 'Bad Intentions']]>http://www.joystiq.com/2012/02/14/vitas-north-american-commercial-has-bad-intentions/http://www.joystiq.com/2012/02/14/vitas-north-american-commercial-has-bad-intentions/http://www.joystiq.com/2012/02/14/vitas-north-american-commercial-has-bad-intentions/#comments
For the Vita launch (psst, it's next week), the Europeans are receiving an extravagant big-budget looking ad, while North America gets something that could have been produced with handycams and a copy of iMovie. But, hey now, at least it shows off the Vita for more than 20 frames and promotes some functionality!

Also, as stated earlier today, the North American Vita ad would have to feature the #gamechanger Twitter hashtag -- it's a cornerstone of modern American marketing!

"You will find the television commercials featured during primetime programming on some of your favorite networks including Fox, Comedy Central and ESPN," Senior VP of PlayStation Brand Marketing Guy Longworth wrote on the PS Blog. "Residents of New York, LA, Chicago, Philadelphia and San Francisco will notice PS Vita on buildings and billboards. You'll find it on your favorite websites and on your favorite radio stations. Wherever you are, PS Vita aims to be."

Sony plans to spend $50 million on Vita marketing, "the largest platform launch in terms of marketing investment" it's ever had. #gamechanger

JoystiqVita's North American commercial has 'Bad Intentions' originally appeared on Joystiq on Tue, 14 Feb 2012 14:00:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>adcommercialgamechangerplaystationplaystation-vitavitaTue, 14 Feb 2012 14:00:00 EST<![CDATA[PlayStation characters say thanks in awesome new ad]]>http://www.joystiq.com/2011/10/05/playstation-characters-say-thanks-in-awesome-new-ad/http://www.joystiq.com/2011/10/05/playstation-characters-say-thanks-in-awesome-new-ad/http://www.joystiq.com/2011/10/05/playstation-characters-say-thanks-in-awesome-new-ad/#comments
We spend so much time lavishing praise on our favorite video game characters, we never stop to wonder what they must think of us. Sony did, and the result is one of the best video game ads in recent memory. Just one complaint: Where's Master Chief? Thanks for the gratitude, John.

Continue reading PlayStation characters say thanks in awesome new ad

JoystiqPlayStation characters say thanks in awesome new ad originally appeared on Joystiq on Wed, 05 Oct 2011 09:45:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>adplaystationps3sonyWed, 05 Oct 2011 09:45:00 EST<![CDATA[Super-secret public PlayStation commercial teases ... something]]>http://www.joystiq.com/2011/09/26/super-secret-public-playstation-commercial-teases-something/http://www.joystiq.com/2011/09/26/super-secret-public-playstation-commercial-teases-something/http://www.joystiq.com/2011/09/26/super-secret-public-playstation-commercial-teases-something/#comments PS9 boyeeeeee
Kevin Butler is at it again, this time tweeting a mysterious commercial that teases some sort of reveal for October 5. The commercial tells the story of two paratroopers entering a strange nightclub of sorts and is packed with PlayStation references, including Sweet Tooth's van from Twisted Metal, a Metal Gear Mk. II and a photo of Parappa the Rapper. We're also fairly certain we spotted a PlayStation 9 in there.

Game Informer surmises the ad is merely a precursor to Sony's holiday marketing blitz. It's a likely possibility, though the darkest parts of Joystiq's collective psyche fear it may be related to the relaunch of PlayStation Home.

JoystiqSuper-secret public PlayStation commercial teases ... something originally appeared on Joystiq on Mon, 26 Sep 2011 17:30:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>admarketingplaystationps3sonyMon, 26 Sep 2011 17:30:00 EST<![CDATA[Gears of War 3 will have 'live' TV ads in the UK]]>http://www.joystiq.com/2011/09/20/gears-of-war-3-will-have-live-tv-ads-in-the-uk/http://www.joystiq.com/2011/09/20/gears-of-war-3-will-have-live-tv-ads-in-the-uk/http://www.joystiq.com/2011/09/20/gears-of-war-3-will-have-live-tv-ads-in-the-uk/#comments Microsoft must be confident in early Gears of War 3 sales numbers, because the company has announced a new initiative to have "live" TV ads market the game. What this means is that during commercials, Microsoft will display the current number of players online in what we can only assume is an attempt to entice people who only want to play games that a lot of other people are playing.

The ad campaign kicks off on September 23 and will run until October 3 in six different 30-second advertisements. Stephen McGill, Microsoft UK Xbox marketing director, says Microsoft is spending the big bucks to advertise Gears. "It is on the scale of what we did for Halo Reach and Halo 3 -- television is the main centrepiece of the campaign."

Gears of War 3 launches worldwide today.

[Thanks, ugotamesij.]

JoystiqGears of War 3 will have 'live' TV ads in the UK originally appeared on Joystiq on Tue, 20 Sep 2011 23:40:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>adadvertisementepicepic-gamesGears-of-War-3marketingmicrosoftmicrosoft-studiosukxboxTue, 20 Sep 2011 23:40:00 EST<![CDATA[Watch your back, puppies: Kevin Butler talks up EyePet]]>http://www.joystiq.com/2010/09/17/watch-your-back-puppies-kevin-butler-talks-up-eyepet/http://www.joystiq.com/2010/09/17/watch-your-back-puppies-kevin-butler-talks-up-eyepet/http://www.joystiq.com/2010/09/17/watch-your-back-puppies-kevin-butler-talks-up-eyepet/#comments Sony faux-spokesman Kevin Butler's no stranger to talking smack about competitors -- though, for the life of us, we never expected him to turn his scornful eye upon infant dogs. Check out the US commercial for EyePet after the jump as we await a rebuttal from the dog people of the world.

Continue reading Watch your back, puppies: Kevin Butler talks up EyePet

JoystiqWatch your back, puppies: Kevin Butler talks up EyePet originally appeared on Joystiq on Fri, 17 Sep 2010 02:00:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>adcommercialeyepetkevin-butlerplaystationplaystation-moveps3scee-london-studioSony-Computer-EntertainmentFri, 17 Sep 2010 02:00:00 EST<![CDATA[Kevin Butler shows us the epic side of PlayStation Move]]>http://www.joystiq.com/2010/09/02/kevin-butler-shows-us-the-epic-side-of-playstation-move/http://www.joystiq.com/2010/09/02/kevin-butler-shows-us-the-epic-side-of-playstation-move/http://www.joystiq.com/2010/09/02/kevin-butler-shows-us-the-epic-side-of-playstation-move/#comments Sony, here's an idea: just let Kevin Butler control your entire company. Seriously, Sir Howard Stringer is a great guy and all, don't get us wrong -- we've been up plenty of nights bawling our eyes out while he cradled us in his big, burly arms, assuring us that the PS3 would in fact be okay -- but Kevin Butler has proven in his latest ad that he's more than capable for the job.

Just look at the image above and tell us the guy isn't CEO material. Heck, even better: watch the new PlayStation Move ad for yourself past the break and try to tell us it isn't the highlight of your day!

Continue reading Kevin Butler shows us the epic side of PlayStation Move

JoystiqKevin Butler shows us the epic side of PlayStation Move originally appeared on Joystiq on Thu, 02 Sep 2010 18:00:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>adadvertisementcommercialkevin-butlermotion-controlmoveplaystationplaystation-moveps3racquet-sportssceaThu, 02 Sep 2010 18:00:00 EST<![CDATA[Split/Second is $40 at Best Buy next week]]>http://www.joystiq.com/2010/05/24/split-second-is-40-at-best-buy-next-week/http://www.joystiq.com/2010/05/24/split-second-is-40-at-best-buy-next-week/http://www.joystiq.com/2010/05/24/split-second-is-40-at-best-buy-next-week/#comments
Click image for more potential savings

If you've been thinking about picking up Black Rock's fresh-out-of-the-garage racer, Split/Second, then you may want to keep Best Buy in mind. A tipster sent in a shot of next week's circular, which highlights the game's $20 savings. On top of the savings, you'll also net three Best Buy-exclusive cars -- not a bad deal, if we may say so.

The sale runs from May 30 until June 5. Click the image above for a shot of the full page ad.

JoystiqSplit/Second is $40 at Best Buy next week originally appeared on Joystiq on Mon, 24 May 2010 19:30:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>adbest-buyblack-rockblack-rock-studiosdealdealsdisneydisney-interactiveMicrosoftsplit-secondXbox-360Mon, 24 May 2010 19:30:00 EST<![CDATA[Netflix releases Wii-specific commercial]]>http://www.joystiq.com/2010/05/13/netflix-releases-wii-specific-commercial/http://www.joystiq.com/2010/05/13/netflix-releases-wii-specific-commercial/http://www.joystiq.com/2010/05/13/netflix-releases-wii-specific-commercial/#comments Netflix movie streaming may be available on all the major consoles in the States now, but it's the demographic-busting Wii that most recently got some high-quality ad treatment from the rental service. In the commercial, a gallant knight is off to fulfill his destiny and leaves "a piece" of himself behind for a young maiden. Without getting into the Freudian subtext oozing out of the ad, it's a pretty clever piece of marketing. Check it out after the break.

[Via GoNintendo]

Continue reading Netflix releases Wii-specific commercial

JoystiqNetflix releases Wii-specific commercial originally appeared on Joystiq on Thu, 13 May 2010 16:45:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments]]>adadsadvertisingcommercialnetflixThu, 13 May 2010 16:45:00 EST<![CDATA[Cardboard box antics highlighted in Japanese MGS: Peace Walker ad]]>http://www.joystiq.com/2010/05/06/cardboard-box-antics-highlighted-in-japanese-mgs-peace-walker-a/http://www.joystiq.com/2010/05/06/cardboard-box-antics-highlighted-in-japanese-mgs-peace-walker-a/http://www.joystiq.com/2010/05/06/cardboard-box-antics-highlighted-in-japanese-mgs-peace-walker-a/#comments One of the most iconic "power-ups" in gaming has to be Metal Gear Solid's cardboard box. This new Japanese ad for Kojima's latest, Peace Walker, gives the stealthy item the spotlight. In the commercial, a Japanese schoolboy can be seen stalking a few of his fellow classmates. As he finds the two alone, he strikes, asking them to "please enter my box."

Unfortunately for the girl, the box boy wasn't asking about her. He invites the other boy into the cardboard box, as the commercial introduces the new co-op box-wearing mechanic of Peace Walker. You can check it out after the break.

[Via Andriasang]

Continue reading Cardboard box antics highlighted in Japanese MGS: Peace Walker ad

JoystiqCardboard box antics highlighted in Japanese MGS: Peace Walker ad originally appeared on Joystiq on Thu, 06 May 2010 16:45:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments]]>adcardboard-boxcommercialjapankonamimetal-gear-solidmetal-gear-solid-peace-walkerThu, 06 May 2010 16:45:00 EST<![CDATA[Watch Heavy Rain's European TV ad]]>http://www.joystiq.com/2010/02/23/watch-heavy-rains-european-tv-ad/http://www.joystiq.com/2010/02/23/watch-heavy-rains-european-tv-ad/http://www.joystiq.com/2010/02/23/watch-heavy-rains-european-tv-ad/#comments PlayStation Blog has dropped the European advertisement for Heavy Rain. The ad, which you can watch after the break, places a heavy emphasis (geddit?) on the various choices that players make throughout the game. Specifically, it asks players to "start a journey that changes with every single decision." The PS Blog post notes that different versions of the ad will be airing in several countries over the next few weeks, so be sure to keep an eye out for it.

If there's any justice in the universe, the US version will feature Kevin Butler.

Continue reading Watch Heavy Rain's European TV ad

JoystiqWatch Heavy Rain's European TV ad originally appeared on Joystiq on Tue, 23 Feb 2010 13:00:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments]]>adadvertisingcommercialheavy-rainInteractive-Dramaquantic-dreamSCEsceasceeSonySony-Computer-EntertainmentSony-Computer-Entertainment-AmericaTue, 23 Feb 2010 13:00:00 EST<![CDATA[Hellacious marketing: Dante's Inferno is in the code]]>http://www.joystiq.com/2010/02/04/hellacious-marketing-dantes-inferno-is-in-the-code/http://www.joystiq.com/2010/02/04/hellacious-marketing-dantes-inferno-is-in-the-code/http://www.joystiq.com/2010/02/04/hellacious-marketing-dantes-inferno-is-in-the-code/#comments It seems the marketing team behind Dante's Inferno hasn't burnt out yet, with several ASCII art campaigns popping up in the source code for several popular websites. All direct to the same Dante's Inferno site.

The first image (above) appeared in digg's code, as noted by brentcsutoras, and other sites like IGN, GameSpot and Kotaku also had their source code altered to display Dante-related images. It's one of the cuter, somewhat classier approaches to this title's marketing, and that makes it oddly noteworthy.

If you're wondering why there's nothing in our source code (we're checking now just to make sure) ... we don't let anyone touch that. We consider it to be at least third base and you really have to get to know Joystiq before it's prepared to take the relationship to that level.

JoystiqHellacious marketing: Dante's Inferno is in the code originally appeared on Joystiq on Thu, 04 Feb 2010 12:30:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments]]>adadvertisingdantes-infernodiggeaElectronic-ArtshackMicrosoftvisceralvisceral-gamesXbox-360Thu, 04 Feb 2010 12:30:00 EST<![CDATA[Report: CBS rejects Dante's inferno ad over tagline]]>http://www.joystiq.com/2010/02/02/report-cbs-rejects-dantes-inferno-ad-over-tagline/http://www.joystiq.com/2010/02/02/report-cbs-rejects-dantes-inferno-ad-over-tagline/http://www.joystiq.com/2010/02/02/report-cbs-rejects-dantes-inferno-ad-over-tagline/#comments According to The Hollywood Reporter, CBS required some editing to EA's Super Bowl ad for Dante's Inferno before it would expose America's fragile hive mind to it. No, it's not because of all the demons and the brimstone and stuff, but rather due to the game's widely-used tag line "Go to Hell." As you can seen in the clip after the jump, it's replaced by "Hell Awaits."

The change is likely because of worries about offending conservative viewers, but we're secretly hoping that Doritos is launching a new super spicy chip during the big game and it just didn't want Dante copying its line.

[Via Eurogamer]

Continue reading Report: CBS rejects Dante's inferno ad over tagline

JoystiqReport: CBS rejects Dante's inferno ad over tagline originally appeared on Joystiq on Tue, 02 Feb 2010 16:15:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments]]>adadvertisingcensorshipdantes-infernoeaElectronic-ArtsMicrosoftsuper-bowlvisceral-gamesXbox-360Tue, 02 Feb 2010 16:15:00 EST<![CDATA[Report: EA buys Super Bowl ad time for Dante's Inferno]]>http://www.joystiq.com/2010/01/29/report-ea-buys-super-bowl-ad-time-for-dantes-inferno/http://www.joystiq.com/2010/01/29/report-ea-buys-super-bowl-ad-time-for-dantes-inferno/http://www.joystiq.com/2010/01/29/report-ea-buys-super-bowl-ad-time-for-dantes-inferno/#comments Because the Dante's Inferno marketing department obviously knows what it's doing, IndustryGamers reports that EA bought up some ad time during next month's Super Bowl, presumably in the hopes that some of the people watching will care enough to pick up the game when it's releases two days later. We have to wonder how many of these sports-watching people -- who are ostensibly not as interested in 14th century epic poetry -- will care about a guy with a self-inflicted sewing nightmare on his chest waging war through Hell.

So, here's ample warning. When your parents inevitably drag you over to your uncle's house to watch the San Bernardino Flim-Flams take on the Texarkana Whatsits, and your little cousin -- you know, the one way too into Dashboard Confessional with the closet full of long-sleeve shirts with thumb holes cut out -- sees the ad and goes bananas, know that Joystiq gave you the heads up. We love you like that.

JoystiqReport: EA buys Super Bowl ad time for Dante's Inferno originally appeared on Joystiq on Fri, 29 Jan 2010 00:00:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments]]>addantes-infernoeaElectronic-ArtsmarketingMicrosoftsuper-bowlvisceral-gamesXbox-360Fri, 29 Jan 2010 00:00:00 EST<![CDATA[GameStop weekly claims UFC Undisputed 2010 'coming May 25']]>http://www.joystiq.com/2009/12/12/gamestop-weekly-claims-ufc-undisputed-2010-coming-may-25/http://www.joystiq.com/2009/12/12/gamestop-weekly-claims-ufc-undisputed-2010-coming-may-25/http://www.joystiq.com/2009/12/12/gamestop-weekly-claims-ufc-undisputed-2010-coming-may-25/#comments The Spike VGAs this evening may very well reveal the first gameplay of upcoming MMA-er UFC Undisputed 2010, but the most recent GameStop weekly is dropping release date bombs on us well before tonight's festivities kickoff. According to the ad, the game will be grappling onto store shelves on May 25 and, as you might imagine, you're welcome to "pre-order now!"

While we're normally reticent to trust release dates from retailers as absolute truth, the prominence of this information among a weekly advertisement -- and the fact that the game is getting "World Premiere" treatment on tonight's award show -- puts some confidence in our normally skeptical perception of situations like this. Either way, we're likely to confirm this report's veracity when the VGAs roll this evening.

[Thanks Erik!]

JoystiqGameStop weekly claims UFC Undisputed 2010 'coming May 25' originally appeared on Joystiq on Sat, 12 Dec 2009 16:00:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments]]>adadvertisingadvertismentgamestopMicrosoftmmarelease-dateretailSpike-VGA-2009thqufcufc-2010ufc-undisputedufc-undisputed-2010Xbox-360Sat, 12 Dec 2009 16:00:00 EST<![CDATA[Nintendo's holiday Wii ad is pretty funny]]>http://www.joystiq.com/2009/12/08/nintendos-holiday-wii-ad-is-pretty-funny/http://www.joystiq.com/2009/12/08/nintendos-holiday-wii-ad-is-pretty-funny/http://www.joystiq.com/2009/12/08/nintendos-holiday-wii-ad-is-pretty-funny/#comments This latest ad from Nintendo isn't the usual we've come accustomed to seeing from The Big N. For one, it lacks any celebrity presence whatsoever. Second, it's the most original ad we've seen from Nintendo since the hilarious Punch-Out!! commercial. Finally, we're just really into disappointed father figures. It's kinda our thing.

Head past the break to check out the ad.

[Via GoNintendo]

Continue reading Nintendo's holiday Wii ad is pretty funny

JoystiqNintendo's holiday Wii ad is pretty funny originally appeared on Joystiq on Tue, 08 Dec 2009 16:45:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments]]>adcommercialholidayholidaysTue, 08 Dec 2009 16:45:00 EST<![CDATA[Sony Australia flings a PS3 into a Bravia, technophiles cringe]]>http://www.joystiq.com/2009/10/21/sony-australia-flings-a-ps3-into-a-bravia-technophiles-cringe/http://www.joystiq.com/2009/10/21/sony-australia-flings-a-ps3-into-a-bravia-technophiles-cringe/http://www.joystiq.com/2009/10/21/sony-australia-flings-a-ps3-into-a-bravia-technophiles-cringe/#comments Dear Mr. Larson,

Congratulations! With your recent purchase of our 46-inch Bravia KDL46X 3100 LCD TV, you're eligible to receive a free PlayStation 3 -- provided you haven't changed your address, and still live in Australia. Funny story: You're actually the last person that's eligible to receive the free console with the TV's purchase. "Lucky Number 25,000," we've been calling you around the office. I'm running to the stockroom right now, so I can ship your console and television to you personally, along with a very heartfelt letter of gratitude.

Oh, crap. Listen, Mr. Larson -- I might have forgotten something ... important. See, to promote this offer, we may have flung the last PlayStation 3 into your Bravia television at 50 mph. By "may have flung," of course, I mean "totally did fling." If it makes you feel any better, it was a really good ad (check it out after the jump)! Very thought-provoking, and even a little cheeky. Just know that your television and video game console died for a worthwhile cause. (What? No! Of course there are no refunds. Don't be silly.)

Love,
Sony Australia.

Continue reading Sony Australia flings a PS3 into a Bravia, technophiles cringe

JoystiqSony Australia flings a PS3 into a Bravia, technophiles cringe originally appeared on Joystiq on Wed, 21 Oct 2009 11:30:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments]]>adaustraliabraviacollisioncommercialdestructionsonytechnologyWed, 21 Oct 2009 11:30:00 EST<![CDATA[Borderlands gameplay ad flaunts art style]]>http://www.joystiq.com/2009/10/15/borderlands-ad-flaunts-art-style-gameplay/http://www.joystiq.com/2009/10/15/borderlands-ad-flaunts-art-style-gameplay/http://www.joystiq.com/2009/10/15/borderlands-ad-flaunts-art-style-gameplay/#commentsBorderlands is working its art style to the max -- so strange to look back at the original design now -- in this TV spot for the FPS-RPG lovechild. And how about all that actual gamepley footage, huh? Imagine selling a game based on that ... How risqué!

With five days to go until launch, the game's success is one of the bigger question marks this holiday season. Thankfully, for Borderlands' sake, so many big games have left the arena that a new IP (no, not internet protocol) just might stand a better-than-average chance in the marketplace. At the very least, the box art is sure to grab attention on retail shelves. Go on, Claptrap, we believe in you.

Gallery: Borderlands (8/19/09)

JoystiqBorderlands gameplay ad flaunts art style originally appeared on Joystiq on Thu, 15 Oct 2009 19:00:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>adadsborderlandscommercialgearboxgearbox-softwareMicrosoftXbox-360Thu, 15 Oct 2009 19:00:00 EST<![CDATA[Brutal Legend ad commercializes Eddie Riggs for television]]>http://www.joystiq.com/2009/10/13/brutal-legend-ad-commercializes-eddie-riggs-for-television/http://www.joystiq.com/2009/10/13/brutal-legend-ad-commercializes-eddie-riggs-for-television/http://www.joystiq.com/2009/10/13/brutal-legend-ad-commercializes-eddie-riggs-for-television/#comments
The marketing leading up to Brütal Legend's Rocktober 13 release date (hey, that's today!) has been unlike any Tim Schafer game to date -- a steady stream of content from the game on top of the occasional live-action short. And now, Schafer's biggest project is taking the marketing machine to the boob tube (we've embedded the ad after the break, via YouTube) with a 'Hell yeah!'-laden ditty.

The bad economy paired with Brütal Legend's same-day release alongside Uncharted 2 means EA needs to get the word out. Hopefully Eddie Riggs' repeated phrase will do the trick.

[Via Wired]

Continue reading Brutal Legend ad commercializes Eddie Riggs for television

JoystiqBrutal Legend ad commercializes Eddie Riggs for television originally appeared on Joystiq on Tue, 13 Oct 2009 14:00:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments]]>adadvertisementbrutal-legendcommercialdouble-fineeaElectronic-ArtsMicrosofttim-schaferXbox-360Tue, 13 Oct 2009 14:00:00 EST<![CDATA[Uncharted 2's cinematic properties parodied in PS3 commercial]]>http://www.joystiq.com/2009/10/03/uncharted-2s-cinematic-properties-parodied-in-ps3-commercial/http://www.joystiq.com/2009/10/03/uncharted-2s-cinematic-properties-parodied-in-ps3-commercial/http://www.joystiq.com/2009/10/03/uncharted-2s-cinematic-properties-parodied-in-ps3-commercial/#comments It's really difficult for us to write clever observations about any installments in Sony's "It Only Does Everything" ad campaign. For instance, the recent commercial for Uncharted 2 (posted after the jump) is already really funny -- trying to get a few cheap lulz at its expense would be a Herculean comedic task.

Regardless, we'll give it the ol' college try: Man, that guy's girlfriend sure is confused, isn't she? She thinks it's a movie! What a silly misconception. Oh, look, she's got popcorn! Man, don't you hate it when you eat popcorn and a piece of shell gets stuck in the back of your throat? That's the worst, isn't it? You're all like "Hacccckkkkk! Caahllllkkk!" And it just won't come out!

Yeah, we're done here.

Continue reading Uncharted 2's cinematic properties parodied in PS3 commercial

JoystiqUncharted 2's cinematic properties parodied in PS3 commercial originally appeared on Joystiq on Sat, 03 Oct 2009 17:30:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments]]>adcommercialit-only-does-everythingnaughty-dogsonyuncharteduncharted-2Uncharted-2-Among-ThievesSat, 03 Oct 2009 17:30:00 EST<![CDATA[You'll shake your head at this Ninja Gaiden ad]]>http://www.joystiq.com/2009/09/16/youll-shake-your-head-at-this-ninja-gaiden-ad/http://www.joystiq.com/2009/09/16/youll-shake-your-head-at-this-ninja-gaiden-ad/http://www.joystiq.com/2009/09/16/youll-shake-your-head-at-this-ninja-gaiden-ad/#comments Tecmo's creative team has certainly been churning out memorable ads for the upcoming PS3 release of Ninja Gaiden Sigma 2. The videos have shifted focus from sex to violence to ... more sex. The latest ad promotes the unique SIXAXIS motion controls exclusive to the PS3 version. Like the stars of this commercial, we're certain you'll be shaking your head -- we'll leave it up to you whether it's in approval or disapproval.

[Thanks, Sean!]

Continue reading You'll shake your head at this Ninja Gaiden ad

JoystiqYou'll shake your head at this Ninja Gaiden ad originally appeared on Joystiq on Wed, 16 Sep 2009 05:45:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>adboobsbreastscommercialjapanninja-gaidenninja-gaiden-sigma-2sixaxistecmoWed, 16 Sep 2009 05:45:00 EST<![CDATA[Sony edits PS3 ad due to backlash from Nigerian government]]>http://www.joystiq.com/2009/09/11/sony-edits-ps3-ad-due-to-backlash-from-nigerian-government/http://www.joystiq.com/2009/09/11/sony-edits-ps3-ad-due-to-backlash-from-nigerian-government/http://www.joystiq.com/2009/09/11/sony-edits-ps3-ad-due-to-backlash-from-nigerian-government/#commentsWe thought that everyone enjoyed the first few television spots for Sony's new "It Only Does Everything" ad campaign -- but apparently, the Nigerian Federal Government was none too pleased with the commercial's jab at internet fraud. For those who missed the commercial, the offending line was, "You can't believe everything you read on the internet. Otherwise, I'd be a Nigerian millionaire by now." In response, government officials in Nigeria demanded an apology from Sony, as well as the immediate removal of the commercial.

Sony was quick to issue just such an apology, and has since replaced the original ad with a new version that swaps out the incredulous statement with a less controversial one: "That's how World War I got started." We can't wait to see the next edit once the three surviving WWI veterans start raising a stink.

[Via MaxConsole]

JoystiqSony edits PS3 ad due to backlash from Nigerian government originally appeared on Joystiq on Fri, 11 Sep 2009 20:00:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments]]>adapologycommercialgovernmentnigeriapoliticssonyFri, 11 Sep 2009 20:00:00 EST<![CDATA[Latest PS3 ad promotes LittleBigPlanet and extramarital affairs]]>http://www.joystiq.com/2009/09/10/latest-ps3-ad-promotes-littlebigplanet-and-extramarital-affairs/http://www.joystiq.com/2009/09/10/latest-ps3-ad-promotes-littlebigplanet-and-extramarital-affairs/http://www.joystiq.com/2009/09/10/latest-ps3-ad-promotes-littlebigplanet-and-extramarital-affairs/#commentsWe have to admit: Sony has a real winner with its "It Only Does Everything" campaign. The latest addition to the series promotes the PS3 as a family machine by focusing on Blu-ray movie playback and LittleBigPlanet. Once again, "Kevin Butler" delivers some real laughs by being totally creepy -- just not in that baby-cries-black-oil kind of way.

JoystiqLatest PS3 ad promotes LittleBigPlanet and extramarital affairs originally appeared on Joystiq on Thu, 10 Sep 2009 18:15:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments]]>adadvertisingcommercialit-only-does-everythingkevin-butlermarketingThu, 10 Sep 2009 18:15:00 EST<![CDATA[Ninja Gaiden Sigma 2 ad takes a stab at liberty]]>http://www.joystiq.com/2009/09/09/ninja-gaiden-sigma-2-ad-takes-a-stab-at-liberty/http://www.joystiq.com/2009/09/09/ninja-gaiden-sigma-2-ad-takes-a-stab-at-liberty/http://www.joystiq.com/2009/09/09/ninja-gaiden-sigma-2-ad-takes-a-stab-at-liberty/#comments And by liberty, we mean the Statue of Liberty. This Japanese ad for Ninja Gaiden Sigma 2 finally focuses less on breasts and more on what the series is iconic for: ninja action. A mysterious ninja (with absolutely filthy feet!) scampers around town, until he gets to his surprising goal. It's funny, yes, but the ending will undoubtedly make the mainstream media uncomfortable. "Video games teach kids to be terrorists" on CNN? "New PS3 game hates America" on FOX News? We can totally see it happening.

JoystiqNinja Gaiden Sigma 2 ad takes a stab at liberty originally appeared on Joystiq on Wed, 09 Sep 2009 16:15:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments]]>adcommercialjapanninja-gaidenninja-gaiden-sigma-2statue-of-libertyWed, 09 Sep 2009 16:15:00 EST<![CDATA[Guitar Hero 5 ad features Hugh Hefner, plethora of Playboy Bunnies]]>http://www.joystiq.com/2009/08/29/guitar-hero-5-ad-features-hugh-hefner-plethora-of-playboy-bunni/http://www.joystiq.com/2009/08/29/guitar-hero-5-ad-features-hugh-hefner-plethora-of-playboy-bunni/http://www.joystiq.com/2009/08/29/guitar-hero-5-ad-features-hugh-hefner-plethora-of-playboy-bunni/#commentsActivision continues its Risky Business ad campaign (remember Guitar Hero World Tour's and Guitar Hero Metallica's?) with Guitar Hero 5, which shows Hef and some of his gals (okay, mostly his gals) rocking out with plastic guitars. It's an effective ad, for two reasons:
  1. It shows that, should we pick up Guitar Hero 5, we too could have a room full of hotties gyrating and looking all sexy-like
  2. Playboy Bunnies are skilled in the art of clairvoyance and don't even need to look at the TV to play

JoystiqGuitar Hero 5 ad features Hugh Hefner, plethora of Playboy Bunnies originally appeared on Joystiq on Sat, 29 Aug 2009 15:00:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments]]>activisionadadvertisingguitar-heroguitar-hero-5hugh-hefnerMicrosoftneversoftNintendoplayboyplayboy-bunniesrisky-businessWiiXbox-360Sat, 29 Aug 2009 15:00:00 EST<![CDATA[Fifteen short (but sweet) seconds of Valkyria Chronicles 2]]>http://www.joystiq.com/2009/08/25/fifteen-short-but-sweet-seconds-of-valkyria-chronicles-2/http://www.joystiq.com/2009/08/25/fifteen-short-but-sweet-seconds-of-valkyria-chronicles-2/http://www.joystiq.com/2009/08/25/fifteen-short-but-sweet-seconds-of-valkyria-chronicles-2/#comments It's not much, but this 15 second Japanese TV commercial offers some of the first video footage of the upcoming PSP Valkyria Chronicles 2. Unfortunately, this ad doesn't show off any gameplay, instead focusing on the anime cutscenes that drive the game's story. You'll notice that the animation is in the style of the TV series, instead of the sketchy "canvas" look offered by the first PS3 game. While some may complain this is an obvious downgrade, we're more than happy to get more VC -- in any way we can.

JoystiqFifteen short (but sweet) seconds of Valkyria Chronicles 2 originally appeared on Joystiq on Tue, 25 Aug 2009 15:00:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>adcommercialjapansegavalkyria-chroniclesvalkyria-chronicles-2Tue, 25 Aug 2009 15:00:00 EST<![CDATA[Sony spends £82 million in new European marketing campaign]]>http://www.joystiq.com/2009/08/25/sony-spends-82-million-in-new-european-marketing-campaign/http://www.joystiq.com/2009/08/25/sony-spends-82-million-in-new-european-marketing-campaign/http://www.joystiq.com/2009/08/25/sony-spends-82-million-in-new-european-marketing-campaign/#comments £82 million. €94 million. $135 million. Any way you put it, that's a large amount of money. The new ad campaign, which focuses on the redesigned, slim PS3 and new PSN services, is the first major campaign from SCEE since the highly criticized "This is Living" campaign from the system's launch over two years ago.

The first of the "Start" series of ads focuses solely on entertainment services offered on PS3, like VidZone and the included Blu-ray player. However, future ads will also talk about the bread and butter of the system: games. But before Sony continues with the campaign, we'd recommend the company fix its Google search recommendation. Right now, the ad ends telling viewers to search "PS3 Start." Unfortunately, this pops up as one of the first results for that search term. Ouch.

JoystiqSony spends £82 million in new European marketing campaign originally appeared on Joystiq on Tue, 25 Aug 2009 12:30:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments]]>adadvertisingmarketingsceestartTue, 25 Aug 2009 12:30:00 EST<![CDATA[PS3 price drops spotted in Europe, US cut a possibility [update: Hastings responds]]]>http://www.joystiq.com/2009/08/14/hastings-ad-notes-100-price-drop-on-existing-non-slim-ps3/http://www.joystiq.com/2009/08/14/hastings-ad-notes-100-price-drop-on-existing-non-slim-ps3/http://www.joystiq.com/2009/08/14/hastings-ad-notes-100-price-drop-on-existing-non-slim-ps3/#comments
Update: Hastings has since issued a cease & desist letter to Joystiq, requesting we remove the image. According to Hastings' director of merchandising, the ad is "blatantly false," although we have good reason to believe otherwise. SCEA's Patrick Seybold also offered a rare comment, saying the ad "is fake." Thankfully, he did not do this to us.

While we're respecting the request of Hastings, it's clear that a significant change is happening to Sony's business strategy regarding the PS3. As seen above, many European retailers are already cutting the price of the PS3 [Image credit: niels]. Reports from Engadget and Engadget Spanish also confirm cuts in multiple stores in Europe.

Lending credibility to the image we received, the ad in question was sent to Joystiq before SCEA's announcement yesterday of the Greatest Hits version of Uncharted, though precisely that was part of the Hastings ad. Coupled with the C&D and Europe's retail actions lead us to believe a price drop is happening. We've included the original post (sans image) after the break.

Continue reading PS3 price drops spotted in Europe, US cut a possibility [update: Hastings responds]

JoystiqPS3 price drops spotted in Europe, US cut a possibility [update: Hastings responds] originally appeared on Joystiq on Fri, 14 Aug 2009 10:30:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>adfnachastingsprice-dropps3ps3-slimrumorFri, 14 Aug 2009 10:30:00 EST<![CDATA[Here's a Gran Turismo PSP commercial]]>http://www.joystiq.com/2009/07/23/heres-a-gran-turismo-psp-commercial/http://www.joystiq.com/2009/07/23/heres-a-gran-turismo-psp-commercial/http://www.joystiq.com/2009/07/23/heres-a-gran-turismo-psp-commercial/#commentsThe Gran Turismo franchise has always been known for its good looks. Miraculously, the team at Polyphony Digital has managed to squeeze real PS2 graphics out of its upcoming Gran Turimso game for PSP. Sony's press site tells us this is a commercial for the game -- albeit a Japanese one -- and we're hopeful that it'll reinvigorate the PSP's image to the masses.

JoystiqHere's a Gran Turismo PSP commercial originally appeared on Joystiq on Thu, 23 Jul 2009 21:15:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>adcommercialgran-turismogran-turismo-pspThu, 23 Jul 2009 21:15:00 EST<![CDATA[Super heroes duke it out in Punch-Out!!]]>http://www.joystiq.com/2009/06/17/super-heroes-duke-it-out-in-punch-out/http://www.joystiq.com/2009/06/17/super-heroes-duke-it-out-in-punch-out/http://www.joystiq.com/2009/06/17/super-heroes-duke-it-out-in-punch-out/#comments
It's tough being a super hero. If you're Dr. Doom and you're feeling down, you can just blow something up. If you're The Thing, well, all you can really do is look in a mirror and cry to yourself.

That was before Punch-Out!!, though, with a new ad (courtesy of Gamervision) popping up in comics showing two beefy brawlers finding a proper outlet for their stress. Oh, we really wouldn't suggest playing with the Wiimote and Nunchuk, super guys. The game is way better with the classic controls.

[Via Kotaku]

JoystiqSuper heroes duke it out in Punch-Out!! originally appeared on Joystiq on Wed, 17 Jun 2009 20:00:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments]]>adadvertisingcomicshulkmarketingmarvelnext-level-gamesNintendopunch-outthe-thingWiiWed, 17 Jun 2009 20:00:00 EST<![CDATA[Famitsu recommends some Xbox 360 games]]>http://www.joystiq.com/2009/05/26/famitsu-recommends-some-xbox-360-games/http://www.joystiq.com/2009/05/26/famitsu-recommends-some-xbox-360-games/http://www.joystiq.com/2009/05/26/famitsu-recommends-some-xbox-360-games/#comments
Japanese video game mag Famitsu has an interesting ad as part of its "We Support Xbox 360" campaign. The games mentioned are Magnacarta 2, Bayonetta, Dream C Club, Time Leap, Memories Of 6: Next Relation, Tayutama: Kiss on my Deity and Gears of War 2. Quite a different selection from the games we'd likely see recommended in any other region.

As Siliconera points out, half the games on the list are visual novels -- the site can't decide if that's "a good sign since it shows niche Japanese developers are taking an interest in the Xbox 360," or a bad sign because there was nothing else for Famitsu to recommend. Somebody order more JRPGs like Eternal Sonata, Infinite Undiscovery, Star Ocean and Tales of Vesperia!

JoystiqFamitsu recommends some Xbox 360 games originally appeared on Joystiq on Tue, 26 May 2009 12:45:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments]]>adfamitsusupportTue, 26 May 2009 12:45:00 EST<![CDATA[inFamous commercial lights up your TV]]>http://www.joystiq.com/2009/05/26/infamous-commercial-lights-up-your-tv/http://www.joystiq.com/2009/05/26/infamous-commercial-lights-up-your-tv/http://www.joystiq.com/2009/05/26/infamous-commercial-lights-up-your-tv/#commentsShock! It looks as if Sony is actually going through with inFamous' promised multi-million dollar marketing campaign. This TV spot was found by a tipster, haran_elessar. The 30 second promo highlights Cole's electrifying powers, and hints at the morality system central to the game's plot. You'll be able to play the game for yourself this week, but if you want another tease, check out GameTrailers' exclusive release trailer after the break.

Continue reading inFamous commercial lights up your TV

JoystiqinFamous commercial lights up your TV originally appeared on Joystiq on Tue, 26 May 2009 12:00:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>adcommercialinfamousmarketingSanboxSCESony-Computer-EntertainmentSucker-PunchSucker-Punch-ProductionsTue, 26 May 2009 12:00:00 EST<![CDATA[Japanese TV commercial promotes the PlayStation Store]]>http://www.joystiq.com/2009/04/13/japanese-tv-commercial-promotes-the-playstation-store/http://www.joystiq.com/2009/04/13/japanese-tv-commercial-promotes-the-playstation-store/http://www.joystiq.com/2009/04/13/japanese-tv-commercial-promotes-the-playstation-store/#commentsYou definitely won't see anything like this on American television. SCEI has just launched a new ad campaign in Japan that highlights the ability to download games to your PS3/PSP through the PlayStation Store. Guess what game they're using to highlight the service? Final Fantasy VII, of course. The PlayStation Store has been growing quite rapidly lately, but Japanese gamers have been slow to fully embrace the concept of digital downloads. With a more aggressive push (and more Final Fantasy), we're sure the market for digital distribution will grow as much as it has here in the States.

JoystiqJapanese TV commercial promotes the PlayStation Store originally appeared on Joystiq on Mon, 13 Apr 2009 13:30:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>adcommercialjapanplaystation-storepsnMon, 13 Apr 2009 13:30:00 EST<![CDATA[Go behind the 'Behind the Bullet' Killzone 2 ad this Thursday]]>http://www.joystiq.com/2009/03/30/go-behind-the-behind-the-bullet-killzone-2-ad-this-thursday/http://www.joystiq.com/2009/03/30/go-behind-the-behind-the-bullet-killzone-2-ad-this-thursday/http://www.joystiq.com/2009/03/30/go-behind-the-behind-the-bullet-killzone-2-ad-this-thursday/#comments Have you seen the Killzone 2 TV commercial? The "Behind the Bullet" ad focuses on the journey of a single bullet in the Helghan battlefield. The entire commercial was rendered in real-time on the PS3, and players will be able to see the proof this week.

A free PlayStation Network download will allow people to manipulate the visuals of the commercial in real-time and see all the various elements that go into creating the chaotic landscape of the ad. For a behind-the-scenes look at the, uh, behind-the-scenes making of the ad, check out GTTV.

JoystiqGo behind the 'Behind the Bullet' Killzone 2 ad this Thursday originally appeared on Joystiq on Mon, 30 Mar 2009 14:15:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments]]>adbehind-the-bulletcommercialFPSGuerrilla-Gameskillzonekillzone-2psnSCESonySony-Computer-EntertainmentMon, 30 Mar 2009 14:15:00 EST<![CDATA[Konami recruiting for more Metal Gear]]>http://www.joystiq.com/2009/03/09/konami-recruiting-for-more-metal-gear/http://www.joystiq.com/2009/03/09/konami-recruiting-for-more-metal-gear/http://www.joystiq.com/2009/03/09/konami-recruiting-for-more-metal-gear/#comments
Who says you can't teach an Old Snake new tricks? Konami is looking to do just that, as evidenced by a job recruitment page. The page went live on Friday and explains Konami is seeking people to help with "new developments" in the Metal Gear series, specifically for home consoles and mobile devices (more Metal Gear Solid Touch?). The job posting also lists other titles that Konami is working on that aren't part of the Metal Gear series, such as Winning Eleven, Jikkyou Powerful Pro Baseball, and Bemani, as well as new online game content and pachislot machines.

Nothing else is explicitly mentioned, but if you want to try to make sense of the job ad (and can read Japanese), then by all means, click here.

[Via IGN]

JoystiqKonami recruiting for more Metal Gear originally appeared on Joystiq on Mon, 09 Mar 2009 13:18:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments]]>addevelopmentemploymentjapanjob-adjob-postingkonamimetal-gearmetal-gear-solidsolid-snakeMon, 09 Mar 2009 13:18:00 EST<![CDATA[Who knew: Publishers don't like being called child killers [update]]]>http://www.joystiq.com/2009/03/09/who-knew-publishers-dont-like-being-called-child-killers/http://www.joystiq.com/2009/03/09/who-knew-publishers-dont-like-being-called-child-killers/http://www.joystiq.com/2009/03/09/who-knew-publishers-dont-like-being-called-child-killers/#comments
Update: Sony is considering action against the ad agency for the unauthorized use of what looks like a PlayStation controller. In addition, Codemasters and Konami have both expressed their disagreement. Konami mentioned its Dance Dance Revolution series, which requires standing and moving, and Codemasters' CEO Rod Cousens said, "Governments have a unique ability to get it wrong."

Game publishers have begun speaking out against the "Change4Life" ad campaign, which draws a direct link between video games and early death. For whatever reason, Sega and Atari do not wish for their multimillion-dollar businesses to be associated with the death of children.

Sega Europe president and COO Mike Hayes told MCV that the company is "very disappointed" with the ad. "It remains a deep frustration that video gaming is selected to present a negative image of the UK's children, youth, consumer at large and the industry." He said that a "poorly informed advertising agency" must be responsible for an ad that singles out gaming instead of more passive media like television, music, and reading.

Atari has also spoken out against the ad, announcing its support for MCV's complaint, and saying that "At best, the campaign is misleading and at worst, damaging to the industry, its reputation and its potential." In addition, the developer organization TIGA also registered its displeasure with the ad, filing a formal complaint with the Advertising Standards Authority.

The Department of Health issued a statement in defense of "Change4Life," saying that it is "not saying that children shouldn't play computer games or eat treats, but parents and children need to be aware of the benefits of a balanced diet and an active lifestyle."


Source -- Sega
Source -- Atari
Source -- TIGA
Source -- UK government responds

JoystiqWho knew: Publishers don't like being called child killers [update] originally appeared on Joystiq on Mon, 09 Mar 2009 11:18:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>adadvertisingadvertising-standards-authorityatarichange-4-lifesegatigaMon, 09 Mar 2009 11:18:00 EST<![CDATA[America's 30 second Killzone 2 commercial]]>http://www.joystiq.com/2009/02/19/americas-30-second-killzone-2-commercial/http://www.joystiq.com/2009/02/19/americas-30-second-killzone-2-commercial/http://www.joystiq.com/2009/02/19/americas-30-second-killzone-2-commercial/#comments Where are the commercials? Killzone 2 is just a few days away and advertising for the game has been mysteriously absent. That's about to change as SCEA has just unveiled its 30 second spot, to air tomorrow on "several networks." The spot focuses on a single sniper bullet, traveling through a chaotic battlefield. It reminds us a lot of last year's Angelina Jolie flick Wanted -- what do you think of it?

JoystiqAmerica's 30 second Killzone 2 commercial originally appeared on Joystiq on Thu, 19 Feb 2009 17:00:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments]]>adadvertisementcommercialFPSGuerrilla-Gameskillzonekillzone-2SCESonySony-Computer-EntertainmentThu, 19 Feb 2009 17:00:00 EST<![CDATA[10 seconds: the European Killzone 2 ad]]>http://www.joystiq.com/2009/02/17/10-seconds-the-european-killzone-2-ad/http://www.joystiq.com/2009/02/17/10-seconds-the-european-killzone-2-ad/http://www.joystiq.com/2009/02/17/10-seconds-the-european-killzone-2-ad/#comments The ten-second ad format doesn't seem very conducive to ... anything. The European 10-second Killzone 2 ad is so incredibly brief that it's almost completely unremarkable. 20 percent of the ad goes towards showing the PLAYSTATION 3 logo, 60 percent of the ad goes towards showing Helghan running around, and 0 percent shows actual shooting or killing. Exciting? We think not.

Let's hope the full advertising campaign (for both Europe and America) looks a bit ... more fulfilling than this.

Joystiq10 seconds: the European Killzone 2 ad originally appeared on Joystiq on Tue, 17 Feb 2009 12:00:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments]]>adcommercialfpsguerrilla-gameskillzonekillzone-2SCESonySony-Computer-EntertainmentTue, 17 Feb 2009 12:00:00 EST<![CDATA[Ad: PS3 is a 'movie downloading machine']]>http://www.joystiq.com/2008/12/15/ad-ps3-is-a-movie-downloading-machine/http://www.joystiq.com/2008/12/15/ad-ps3-is-a-movie-downloading-machine/http://www.joystiq.com/2008/12/15/ad-ps3-is-a-movie-downloading-machine/#commentsFiled under:

A new TV ad is set to hit the airwaves, this time focusing on the PlayStation Store. The Video Deliver Service now offers films like The Dark Knight and Hancock, and SCEA is more than eager to let people know. The commercial will debut on Monday Night Football. We're wondering if the ad will convince any consumers to buy a PS3. Probably not. However, it should educate PS3 owners about this feature.

JoystiqAd: PS3 is a 'movie downloading machine' originally appeared on Joystiq on Mon, 15 Dec 2008 22:00:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments]]>adcommercialMon, 15 Dec 2008 22:00:00 EST<![CDATA[Ad: Canada plays PSP]]>http://www.joystiq.com/2008/12/11/ad-canada-plays-psp/http://www.joystiq.com/2008/12/11/ad-canada-plays-psp/http://www.joystiq.com/2008/12/11/ad-canada-plays-psp/#commentsFiled under:

Wow, another ad for PSP? Did Sony spend money by accident? In Canada, of all places? This is a rather interesting ad for the PSP, but watch out for the music. It's pretty catchy, but we can see why it could bug a few people. Check out the ad after the break. It highlights all of Canada's landmarks. Wait, Canada has landmarks? We kid, of course.

[Thanks, G. Sifuentes!]

Continue reading Ad: Canada plays PSP

JoystiqAd: Canada plays PSP originally appeared on Joystiq on Thu, 11 Dec 2008 18:45:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>adcanadacommercialpspThu, 11 Dec 2008 18:45:00 EST<![CDATA[de Blob advertised in very strange way in Japan]]>http://www.joystiq.com/2008/12/03/de-blob-advertised-in-very-strange-way-in-japan/http://www.joystiq.com/2008/12/03/de-blob-advertised-in-very-strange-way-in-japan/http://www.joystiq.com/2008/12/03/de-blob-advertised-in-very-strange-way-in-japan/#commentsFiled under:


This might be one of the weirdest ads we've ever seen, to tell the truth. Much like those awesome ads for the Sega Saturn starring Segata Sanshiro, we see potential for many more commercials starring the man above, whether they are for de Blob or not. Watch and try to believe this is happening.

Joystiqde Blob advertised in very strange way in Japan originally appeared on Joystiq on Wed, 03 Dec 2008 15:35:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments]]>adadvertadvertisingblue-tonguecommercialjapanthqWed, 03 Dec 2008 15:35:00 EST