Posts tagged adidas 
Adidas and EA team up on 'NFS: The Run'-ning shoe
Electronic Arts and Adidas collaborated to produce 100 pair of shoes tied into Need for Speed: The Run. The shoes, beyond an NFS detail, look like they were discovered in some box at the back of the Adidas warehouse, intended as a promo piece for the 1992 Spike Lee joint Malcolm X. "Our goal ...
Adidas retro kicks come with a retro game
Now here's a shoe-in for the list of the year's best gaming-related clothing: Adidas has brought back its ZX 500 running shoe, and, since it originally hails from the '80s, the gaming inspired design and coloring is a no-brainer ... right? The kicks may not be the coolest part of the deal, either; ...
Deca Sports does more than Deca Sales
The Wii Sports formula -- accessible sports-based minigames -- has worked once again. Hudson sent out a press release announcing that 700,000 copies of Deca Sports have shipped worldwide. Just imagine how much business the company would have done if they had kept the ridiculous Sporta name around ...
Models enjoy Deca Sporta, Adidas
Deca Sporta's site has updated with a new trailer featuring footage of all deca ten of its sportas. We're pretty excited about some more sports on the Wii, and Hudson has had experience designing small games for Nintendo systems. We think that if this game is any good at all, it could be more Wii ...
In-game ads adapting
While in-game ads aren't new, Wired News explores recent additions to the trend. Some advertisements are becoming more overt, while other forms of product placement are more subtly placed in games. Adidas uses the product-placement route with frequent branding in NBA Live 07. Burger King takes ...
