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Posts tagged commercials

DS Daily: Favorite gaming ad?

The Mega64 ad from yesterday got cogs in our mind turning. There have been a lot of good ones over the years, some of which have been featured here on DS Fanboy through Promotional Consideration. Like, this one. And this one. And this one we made ourselves. And ... well, you get the idea. So what ...

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Nintendo wants you to play for you (and celebrities)

Nintendo has launched a slick new website based on their new DS ad campaign, which features celebrities America Ferrera, Carrie Underwood and Liv Tyler looking very much like people having fun with DS Lites. The site is called "I Play For Me" and includes new commercials (we thought Liv Tyler was ...

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Nintendo to start petal-ing 'Metallic Rose' DS Lite

Don't worry if you don't find the headline funny right away. Some puns take time to take root and mature, like a fine vine. Okay, but seriously, the news: Nintendo has announced that the "Metallic Rose" DS Lite, a pinkish sort of model that many may feel compelled to bury in the garden, will become ...

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Sony Europe releases new PSP ad, head scratching ensues

All right, we admit, Sony Europe has the most insane and off-the-wall ideas when it comes to advertising. This latest advertisement for our lovely PSP shows a man and woman pulling, stretching, snapping, and popping each other's faces while talking about ... well, we weren't really paying attention ...

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Deutsch wins PlayStation advertising account

After having divorced itself from their 13-year advertising company TBWA/Chiat/Day, Sony Computer Entertainment America has now decided who to hand the $150 million advertising account to. Pitchers for the account included Publicis & Hal Riney, Publicis West, Grey, Deautsh, Young & Rubicam ...

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Sony drops ad agency responsible for Universe commercials

It seems Sony is finally fed up with being the brunt of industry jokes with its long list of laughable commercials. In Sony's recent internal review for its $150 million advertising account, it eliminated its 13-year ad agency, TBWA/Chiat/Day, from consideration. With TBWA out of the picture, it l...

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Sony America drops ad agency of 13 years -- now?

Advertising Age reports Sony Computer Entertainment of America kicked their ad agency of 13 years to the curb yesterday. TBWA/Chiat/Day was eliminated from the review of the $150 million PlayStation account. After all the numerous incidents over the years and the disastrous PS3 launch ads, the com...

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New Target commercial may be a bit too much like Sony's

After watching Sony's latest round of PlayStation 3 commercials, it's probably safe to say most of us were awestruck, especially considering what lackluster commercials we've been subjected to for the past few years. While we assumed Sony's "marketing geniuses" created the new "Universe" ads, ...

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How not to advertise the PS3

Fresh off the release of a couple extremely awesome commercials featuring the 40GB PS3 and a slew of other great features that make us love our PlayStation 3, we were starting to regain some of our lost confidence in the Sony hype machine. However, all that may have grinded to a halt with this...

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Sony gets head in the game with new PS3 ads

The word you're looking for is: FINALLY. Sony America finally gets their damn head in the game to sell some PS3s with a new ad campaign for this holiday. Sony Senior VP of Marketing and PSN Peter Dille wrote a long love letter on Sony's blog about the plan with this holiday's marketing. "Last...

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