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Posts tagged edinburgh-interactive-festival

Peter Moore asks for transparency in marketing, doesn't mind being called ugly

"We're never not interacting with our community," Peter Moore recently claimed at the Edinburgh Interactive Festival, MCV UK reports. Apparently the EA Sports prez was advocating the need for more community engagement and developer transparency in the gaming industry, saying, "We needed to get...

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Peter Moore to deliver opening keynote at EIF 2009

MCV reports that Peter Moore, head of EA Sports, will be delivering the opening keynote of the Edinburgh Interactive Festival this year. Moore's address will discuss the reshaping of the EA Sports brand, which has recently expanded its casual offerings, most notably with EA Sports Active and the...

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Nintendo supports Edinburgh Interactive Festival 2008

Nintendo UK, along with the Edinburgh Interactive Festival, are teaming up to offer patrons of this year's show a chance to try out some Nintendo products. The show itself is a 3-day event, which is held at the Edinburgh International Conference Centre, and will be conducted between Sunday, August...

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