Follow us on:

Posts tagged in game ads

Nielsen tracking in-game ads for Sony

Sony Computer Entertainment America and The Nielsen Company want to track your stats. Specifically, the two companies have teamed up to "develop a measurement system for game network advertising that will help make game software a more competitive advertising platform," according to the press...

Continue Reading

EA jumps on the in-game ad bandwagon [update 1]

Reuters is reporting that Electronic Arts has signed deals with Microsoft-owned Massive Inc. and IGA Worldwide to put in-game advertising in up to seven games, including Need for Speed: Carbon and Battlefield: 2142. EA Vice President for Online Commerce Chip Lange promised that this is just the...

Continue Reading


Featured Stories

Image

On my iPad: Ephemerid

Posted on Jul 31st 2014 12:30PM

Image

Oddworld: New N Tasty review: Fresh produce

Posted on Jul 29th 2014 1:00PM

Engadget

Engadget

TUAW

TUAW

Massively

Massively

WoW

WoW