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Posts tagged market-research

THQ's Bilson: Research and focus testing will 'usually destroy' creativity

During an interview at the 2010 Game Developers Conference, THQ executive VP of Core Games Danny Bilson told Joystiq that market research creates "bland" titles, citing it is not a process his group is willing to utilize for future development. "We don't do research to find out what people want to ...

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Rumor: Gaming conventions to convene in Xbox Live

According to a recent survey conducted by market research company VGMarket, Microsoft may be working on an "interactive, online version" of your favorite gaming conventions -- from E3 to ComicCon and everything in between. As noted by a Destructoid reader who took the survey, the online questionnai...

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