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Posts tagged mike-hayes

Sega 'reasonably encouraged' by day-one Vanquish sales

Sega West president Mike Hayes wouldn't disclose specific Vanquish sales numbers to IGN, but he did offer some hesitant praise for the shooter's sales. "It's been in the marketplace for two days," Hayes said. "We've seen the day one numbers and we're reasonably encouraged, but I think we need to see ...

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Sega working on original, 'more sophisticated' Kinect game for 2011-2012

Sega seems to think that if you're underwhelmed by the use of Kinect in Sonic Free Riders (as seen at E3), you shouldn't give up hope yet. The publisher has had less than a year to work on these new motion-controlled titles, Sega's Mike Hayes told CVG, and hopes to improve efforts as the Kinect dev ...

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Alpha Protocol sequel denied, low sales to blame

Sega West president Mike Hayes has stated that the espionage RPG, Alpha Protocol, won't be receiving a sequel. In an interview with CVG, the executive plainly expressed, "Let's speak very commercially; the game hasn't sold what we've expected, therefore we won't be doing a sequel." He continued ...

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Sega restructures US, European operations, lays off 73

Sega West President Mike Hayes has told IndustryGamers that the company is currently implementing a major restructuring of its North American and European operations. The human cost will be 73 jobs (36 in San Francisco, 37 in London), which represents about 12 percent of Sega West's workforce. It's ...

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Sega says statements about abandoning Wii core were 'erroneous'

Sega and hardcore Wii games have been the will-they-won't-they couple in the games industry lately -- our Ross and Rachel, if you will. First, Sega said it would be arrogant to give up on the hardcore. Then, the company basically did just that. Now, Sega West President Mike Hayes has corrected ...

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Sega: MadWorld on Wii a 'mismatch;' Platinum Games needs power of 360, PS3

Apparently, the lack of commercial success for MadWorld wasn't due to the game being bad or anything -- it was just that it was on Wii. Sega's Mike Hayes told CVG that the game was a "mismatch with the Wii audience," citing that Sega underestimated the amount of Wii owners who also own other ...

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Sega: we can 'sequel-ise' Bayonetta, AvP, Alpha Protocol

In a recent interview with CVG, Sega West president Mike Hayes spoke briefly on the future of the company's portfolio of intellectual properties. Hayes explained, "If you think about it, we can sequel-ise Bayonetta, AvP, Alpha Protocol and we can make a hit of something like Vanquish." Those are ...

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Sega hopes to activate Natal, Sony Motion plans in early 2010

"I kind of think of it as the land of bunsen burners and test tubes," Sega West president Mike Hayes recently told IndustryGamers, commenting on the company's experimentation with Microsoft's Project Natal and Sony's motion controller. Hayes claims that while Sega is still getting into the swing, ...

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Sega: Giving up on hardcore Wii games would be 'arrogant'

Sega's Mike Hayes assured Wired that the company still plans to make "core" games for the Wii, despite the relative lack of success of MadWorld. For one thing, its other games are doing well, in his opinion. "We actually regard The Conduit as a success," he said. "We shipped 300,000 units, sold ...

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Sega Europe's Hayes takes Sega America top spot

Climbing the corporate ladder is fast when the guys at the top are jumping ship. GI.biz reports that Sega Europe's COO Mike Hayes has taken the recently vacated president position at Sega of America. That means everyone at Sega Europe can stand up and move up one rung, right? Hayes' promotion ...

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