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Posts tagged pepsi

Halo: Reach marketing campaign flexes giant robo-arm

What's gonna give Halo: Reach the best shot at topping Modern Warfare 2's $310 million in day-one sales? Marketing. Much to no one's surprise, Microsoft is splurging on its biggest game campaign to date, according to Advertising Age. While Reach's marketing budget has not been disclosed, it's...

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Pepsi partners with Uncharted 2 for PS3 bundle giveaway

Sure, you could be like one of those tea-bagging Mountain Dew drinkers, clearly unprepared for The Ride of Your Life™. Or, friend, you could be a hero. A Pepsi drinking hero. And that's exactly the choice that folks living in select states have to make when they go to their local...

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Little Caesars, Pepsi team up for PlayStation promos

Would you like to win a new PS3, PS2 or PSP along with a bunch of Buzz! games? Sure you do. Who doesn't like to win free stuff? Little Caesars pizza chain and Pepsi have teamed up with SCEA to give away up to 450 "PlayStation Trivia Packs" from today up until April 27. 50 packs will be given out...

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Japanese hardware sales, Jan. 26 - Feb. 1: Money, money makin' edition

Times are tough, folks. If you live in the economically beleaguered U.S. of A., we think you're probably aware of what we're DRINK PEPSI talking about. We know you guys place us on a towering, resplendent pedestal, high above the recession's unforgiving grasp, but just like everyone else, we've...

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Square Enix CEO gifts sweet DS Lite to XSEED CEO

You're looking at the gift. See, XSEED's CEO is Jun Iwasaki, who used to run Square Enix before he left to found his current company. The head honcho over at Square Enix now, Tetsuya Nomura, decided to hook him up with the custom It's a Wonderful World (The World Ends With You) handheld in what we...

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Pepsi taps into today's culture with ... pinball?

So let's get this straight. Coca-cola, looking for inspiration for a high-profile ad, apes Grand Theft Auto, a best-selling series that has inspired countless knock-offs and holds incredible relevance in today's pop culture landscape. Pepsi, on the other hand, creates a TV ad based on pinball, a...

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PepsiCo to sponsor Guild Wars in China

The cola wars took an interesting turn today, and Chinese online gaming host The9 showed they have flexible loyalties when it comes to carbonated beverages. The Shanghai-based developer successfully partnered with Coca-Cola (and pop group S.H.E.) in 2005 to promote the launch of World of Warcraft,...

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Nintendo snags more Wii-related trademarks

Nintendo sure loves registering trademarks. The latest bunch of trademarks snagged by House N has us all a bit perplexed as we can't quite figure out how they would serve the company and its upcoming console. The list reads: WiiCan WiiClub WiiCommunication WiiDiary ...

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