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Posts tagged pure-dreams

Square Enix establishes casual gaming brand in Japan

While it may seem bizarre to think that Square Enix, developer of some of the deepest narratives to ever grace our video game libraries, would decide to travel the road less Peggled, the RPG juggernaut recently launched a new casual gaming brand named "Pure Dreams" in Japan. This joins their "DS S...

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Square Enix launches new label for nontraditional gamers

Some of you may be saying "Good grief!" or "Aaaaaugh!" right now, but young children and women are the audiences holding the football in the Japanese DS market now, and Square Enix recognizes this. They've launched a new brand called "Pure Dreams" which focuses on casual games for the family audienc...

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