Posts tagged southern-methodist-university 
EEDAR/SMU study: review scores affect perceived quality, purchase intent
A study conducted by EEDAR and SMU's Guildhall found trusted media outlets do affect consumers' perception of video games and their willingness to purchase. Joystiq received an advanced copy of the study (releasing publicly next week), that involved 165 qualified participants split into three ...
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Report: Battlefield 3 'Premium' service costs $50 one time, includes 'all five themed expansion packs'
Posted on May 30th 2012 12:10PM