Posts tagged weather-balloons 
Marketing zenith reached: Early copies of Mass Effect 3 on weather balloons
You guys know about Mass Effect 3, right? EA really wants you to know that Mass Effect 3 exists. Like, so bad. The publisher's fervor for raising awareness about ME3 is so great that it's strapping six copies of the game to six high-altitude weather balloons spread across the globe, and launching t...
