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Posts tagged women

Rainbow Six: Siege to include male hostages, too

Rainbow Six: Siege was the surprise finale of Ubisoft's E3 conference, featuring a team of players descending on a suburban home where a woman was held hostage by a group of heavily armed bad guys. The woman cowered while the house exploded around her, and she was referred to as "The Hostage"...

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AC4 director: Another leading lady 'wouldn't be surprising' in the future

The Assassin's Creed team at Ubisoft never imagined placing a woman in the lead role during the era of the Kenways, which spans Assassin's Creed 3 and Black Flag, director Ashraf Ismail told IGN. "Really early on, we decided to tell the story of the Kenways," Ismail said. "So we already had in...

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Gears of War art director: 'It's tough to justify' a female lead character

In a macho, Power Thirst-inspired market, it's difficult to sell a game with a female protagonist, Epic Games art director Chris Perna tells OXM. "If you look at what sells, it's tough to justify something like that," Perna says. Epic's Gears of War series features supporting female characters that...

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Halo 4 gets tough on sexist players

343 Industries wants to make it clear: It will brook no further discrimination of any kind in Halo 4. Executive producer Kiki Wolfkill and studio head Bonnie Ross say that sexist discrimination of any kind will be met with a lifetime ban from both the game and the Xbox Live network. Ross says that...

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Nielsen: Consoles bridge TV gender gap

When you boil the American people down into a set of television-oriented numbers, women spend more time on average in front of the ol' tube than men, according to Nielson. Specifically, women between the ages of 18 and 34 watch an average of four hours and 11 minutes of TV per day, whereas men in...

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DOA5 lead: Japanese view of women in games 'not going to change'

The Dead or Alive franchise is notorious for its blatant emphasis on sexy female fighters in tiny, physics-defying outfits – in the western world, at least. In Japan, this form of female representation is "common sense," Team Ninja's Yosuke Hayashi tells MCV. "With the representation of...

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Hayashi: Team Ninja taming its 'sex and violence' image in DoA 5

Team Ninja boss Yosuke Hayashi says the studio's perspective has changed since Tomonobu Itagaki left in a huff in 2008, and even though most of its 200 staff are original team members, Hayashi is calling them his "new team." The most obvious shift is the new team's focus on creating an emotional...

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Red Dead Redemption trailer introduces us to 'The Women'

Now, we know what you're thinking. "Oh, Rockstar's released a trailer featuring the female protagonists in Red Dead Redemption. We're guessing there's a scantily-clad burlesque dancer with a heart of gold, a scantily-clad cowgirl with a heart of gold and a fiery, scantily-clad revolutionista with a...

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SXSW 2009: Gaming as a Gateway Drug: Getting Girls Interested in Technology

The "Gaming as a Gateway Drug: Getting Girls into Technology" panel at SXSW proved to be extremely interesting, and sparked quite a debate on Twitter during the talk. The panelists focused both on the increasing number of girls getting their game on and the ones that eventually become employed...

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Ubisoft: Wii is, like, totally driven by girls

Nintendo's crusade to wrap casual and non-gamers alike into the gaming fold has drawn the attention of the Sooner State, with the Tulsa World reporting that the Wii's unstoppable sales have much to do with the gaming habits of the fairer sex. Specifically, Ubisoft's senior brand manager Ann...

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