Posts tagged women 
EA's Board of Directors breathes in Oxygen founder
Geraldine Laybourne, the founder of women's cable television channel Oxygen, has joined the Board of Directors at Electronic Arts. Prior to creating television programs that pander to the fairer sex, Laybourne also worked for Nickelodeon, where she was instrumental in launching the station's window ...
GameStop's new 'Me Time Anytime' program targeted at women
Let's get the obvious joke out of the way: The original name for the new GameStop initiative was "Let's Try to Get a Woman Into GameStop Maybe." GameStop has announced a new program called "Me Time, Anytime" in which customers are encouraged to come into one of 1,500 US GameStop locations and try ...
Overheard@E3: "Check out all these girls playing games!"
When the doors of the E3 showfloor first opened, herds of eager game industry denizens rushed inside to set up stations at kiosks to try their hands at the new wares. One small gaggle of gaming journalists from a world where women must not exist gawped and said "Check out all these girls playing ...
Nintendo holding DS 'Tupperware' parties [Update 1]
Nintendo is constantly being praised for its marketing of the DS (and Wii) to non-gaming demographics, yet not all of the techniques used by the company are breathtakingly modern or anything. Case in point: these DS-themed parties, which NBC reckons are modeled on Tupperware parties, a decades ...
Wii Fit tagged with an expensive, undeserved bill
A poll from the UK insurance firm Sheilas' Wheels analyzed the exercise habits of women, and the potential disaster area that has become their homes. Despite the initial "ZOMG Wii Fit destruction!" outcry from the mass media, the details of the poll really don't have much to do with Nintendo at all. ...
Ubisoft announces unimaginative 'Imagine Rock Star'
Say what you will about Ubisoft's Imagine line of games (targeted at girls aged 6 to 14), they're generally pretty original. There are precious few game makers trying to tap into the figure skating, fashion designing, and animal healing segments of the burgeoning DS game market. Unfortunately, the ...
Science says: Men's brains get more 'reward' from gaming
Developers and executives that are struggling to develop games that appeal to women now have a new excuse to fall back on if and when they fail. According to a study by Stanford University's Alan Reiss, men are hard wired to feel more "rewarded" playing games than women. The study, which looked at ...
Women in Games: Pinckard, Tory talk about industry, Jade Raymond
Continuing in her series on women working in the games industry (it began with her interview with Morgan Webb), MTV's Tracey John talks to Game Girl Advance creator Jane Pinckard and Assassin's Creed developer Elspeth Tory on their experiences, as well as addressing the controversy surrounding AC ...
Morgan Webb talks gaming's double standards
As the start of a week-long series on women in the game industry, MTV Multiplayer has a revealing Q&A with Morgan Webb, the curvier half of the hosting duo behind G4's X-Play. While the interview covers a lot of topics, perhaps the most persistent running theme is Webb's ambivalence about her ...
AskMen's Top 10 Hottest Women in Tech
AskMen, IGN's online magazine for the XY chromosomatic, recently compiled a list of the ten most alluring tech-savvy ladies. Unsurprisingly, six of the ten women are current or former employees of G4TV, including Cheat's Kristen Holt (pictured above) and X-Play's Morgan Webb. ...
