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<generator>Blogsmith http://www.blogsmith.com/</generator><item><title>Mötley Crüe single downloaded on Rock Band five times more than on iTunes</title><link>http://www.joystiq.com/2008/05/24/motley-crue-single-downloaded-on-rock-band-five-times-more-than/</link><guid isPermaLink="true">http://www.joystiq.com/2008/05/24/motley-crue-single-downloaded-on-rock-band-five-times-more-than/</guid><comments>http://www.joystiq.com/2008/05/24/motley-crue-single-downloaded-on-rock-band-five-times-more-than/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.joystiq.com/category/ps3/" rel="tag">Sony PlayStation 3</a>, <a href="http://www.joystiq.com/category/xbox360/" rel="tag">Microsoft Xbox 360</a>, <a href="http://www.joystiq.com/category/rhythm/" rel="tag">Rhythm</a>, <a href="http://www.joystiq.com/category/business/" rel="tag">Business</a></p><div align="center"><a href="http://ca.reuters.com/article/entertainmentNews/idCAN2329170920080523?sp=true"><img vspace="4" hspace="0" border="1" src="http://www.blogsmithmedia.com/www.joystiq.com/media/2008/05/gam_motleycrueglam_490.jpg" alt="" /></a><br /></div>
We've heard tell of the <a href="http://www.joystiq.com/2008/03/20/rock-band-surpasses-6-million-song-downloads/">incredible success Harmonix has seen</a> with their weekly downloadable tracks for <em>Rock Band</em>. Often, their sales numbers are matched up against those of <em>Guitar Hero III</em>, where tracks are more seldom, but also sell like diamond-encrusted hotcakes. As enjoyable as these track packs are, we've yet to see any comparison between them and <em>actual</em> music retailers, digital or otherwise -- that is, until M&ouml;tley Cr&uuml;e's new single simultaneously rocked the faces off of music downloaders and DLC collectors alike.<br /><br />The song, <a href="http://www.joystiq.com/2008/04/14/rock-band-weekly-motley-crue-stumbles-in-with-saints-of-los-an/">"Saints of Los Angeles", came from the glam-band's upcoming album</a>, and dropped onto iTunes, Zune, Amazon, and the Xbox 360 version of <em>Rock Band</em> on April 15. In it's first week of availability, digital distributors sold 10,000 copies of the single, but dedicated faux-rockers <a href="http://ca.reuters.com/article/entertainmentNews/idCAN2329170920080523?sp=true">downloaded 47,000 copies of the track from the 360 <em>Rock Band </em>Music Store, according to Reuters</a>. Could this inspire more record labels to debut new albums and singles on Harmonix's golden goose title? We certainly hope so.<br /><br />[Via <a href="http://www.evilavatar.com/forums/showthread.php?t=52062">Evil Avatar</a>]<p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href=http://ca.reuters.com/article/entertainmentNews/idCAN2329170920080523?sp=true>Read</a> | <a href="http://www.joystiq.com/2008/05/24/motley-crue-single-downloaded-on-rock-band-five-times-more-than/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.joystiq.com/forward/1205139/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.joystiq.com/2008/05/24/motley-crue-single-downloaded-on-rock-band-five-times-more-than/#comments" title="View reader comments on this entry">Comments</a></p>]]></description><category>amazon</category><category>dlc</category><category>download</category><category>harmonix</category><category>itunes</category><category>motleycrue</category><category>music</category><category>rockband</category><category>saintsoflosangeles</category><category>zune</category><dc:creator>Griffin McElroy</dc:creator><dc:date>2008-05-24T18:00:00+00:00</dc:date></item><item><title>GDC08: XNA games coming to Zune</title><link>http://www.joystiq.com/2008/02/20/gdc08-xna-games-coming-to-zune/</link><guid isPermaLink="true">http://www.joystiq.com/2008/02/20/gdc08-xna-games-coming-to-zune/</guid><comments>http://www.joystiq.com/2008/02/20/gdc08-xna-games-coming-to-zune/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.joystiq.com/category/portable/" rel="tag">Portable</a>, <a href="http://www.joystiq.com/category/gdc/" rel="tag">GDC</a></p><div align="center"><img width="490" vspace="4" hspace="0" height="325" border="1" align="middle" src="http://www.blogsmithmedia.com/www.joystiq.com/media/2008/02/ms-gdc-08-113.jpg" alt="" /><br /></div>
Microsoft's Chris Satchell just announced that XNA Game Studios games can also be made for Zune. He showed off a brief demo of Zauri - a topdown shooter. XNA Zune games can also support custom soundtracks (this is an MP3 player after all). Satchell promises that you'll be able to take games from Windows, to Xbox, to Zune. No word on the availability of this functionality on Zunes; more as we know it.<p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href="http://www.joystiq.com/2008/02/20/gdc08-xna-games-coming-to-zune/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.joystiq.com/forward/1120039/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.joystiq.com/2008/02/20/gdc08-xna-games-coming-to-zune/#comments" title="View reader comments on this entry">Comments</a></p>]]></description><category>GDC08</category><category>Microsoft</category><category>Zune</category><dc:creator>Christopher Grant</dc:creator><dc:date>2008-02-20T14:38:00+00:00</dc:date></item><item><title>Games on Zune? Don't hold your breath, says Allard</title><link>http://www.joystiq.com/2007/10/04/games-on-zune-dont-hold-your-breath-says-allard/</link><guid isPermaLink="true">http://www.joystiq.com/2007/10/04/games-on-zune-dont-hold-your-breath-says-allard/</guid><comments>http://www.joystiq.com/2007/10/04/games-on-zune-dont-hold-your-breath-says-allard/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.joystiq.com/category/portable/" rel="tag">Portable</a>, <a href="http://www.joystiq.com/category/wireless/" rel="tag">Wireless</a>, <a href="http://www.joystiq.com/category/business/" rel="tag">Business</a>, <a href="http://www.joystiq.com/category/mobile/" rel="tag">Mobile</a>, <a href="http://www.joystiq.com/category/casual/" rel="tag">Casual</a></p><div align="center"><a href="http://blogs.reuters.com/mediafile/2007/10/03/zune-qa-with-microsofts-j-allard/"><img vspace="4" hspace="0" border="1" src="http://www.blogsmithmedia.com/www.joystiq.com/media/2007/10/j_allard_ahhh.jpg" alt="" /></a><br /></div>
It seems as if everyone wants in on the gaming scene these days: jocks, cheerleaders, <a href="http://www.joystiq.com/2006/08/15/your-mom-plays-xbox-360-games/"><em>your mom</em></a>. Even Apple <a href="http://www.joystiq.com/2007/09/05/new-ipod-nano-classic-ship-with-three-games-no-parachute/">wants a slice of the pie</a>. But not Microsoft's J Allard, and in a recent interview the former Xbox zealot and current Zune front man shared his thoughts on why he feels Zune owners shouldn't expect to be playing <em>Bejeweled </em>or <em>Pac-Man</em> on Microsoft's iPod rival anytime soon. Granted he still has <a href="http://www.joystiq.com/2007/01/09/xboys-revenge-zune-to-play-games-by-july-2008/">a full nine months</a> to change his mind.<br /> <br />Microsoft previously <a href="http://www.joystiq.com/2006/12/21/ms-considering-games-for-zune/">toyed with the idea</a> of releasing games on the portable, though with a new line of Zune devices hitting retail shelves this week, Allard addressed his particular concerns with bringing games to the Zune format, specifically surrounding customer satisfaction and portability of purchased games as hardware advances from one generation to the next. While Microsoft's move into the portable gaming space has been <a href="http://www.joystiq.com/2006/11/03/more-evidence-live-anywhere-reaching-zune/">long awaited</a>, we agree that it's good that Allard is voicing these sorts of concerns up front, rather than carelessly jumping into portable gaming <em>sight unseen</em>.<br /><br />Still, the executive managed to leave the door open for Zune gaming by praising what Microsoft has managed to pull off in getting its XNA development platform to work with a variety of different types of hardware, though, Allard adds, "the Zune isn't playing <em>Halo 3</em> anytime soon." Good thing, <em>Allard my boy</em>, since the idea of getting teabagged on the commute home is enough to ruin <em>anyone's</em> day.<p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href=http://blogs.reuters.com/mediafile/2007/10/03/zune-qa-with-microsofts-j-allard/>Read</a> | <a href="http://www.joystiq.com/2007/10/04/games-on-zune-dont-hold-your-breath-says-allard/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.joystiq.com/forward/1005820/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.joystiq.com/2007/10/04/games-on-zune-dont-hold-your-breath-says-allard/#comments" title="View reader comments on this entry">Comments</a></p>]]></description><category>allard</category><category>apple</category><category>ipod</category><category>jallard</category><category>microsoft</category><category>portable</category><category>xna</category><category>zune</category><dc:creator>Jason Dobson</dc:creator><dc:date>2007-10-04T19:57:00+00:00</dc:date></item><item><title>Halo 3 Zune US military edition</title><link>http://www.joystiq.com/2007/08/06/halo-3-zune-us-military-edition/</link><guid isPermaLink="true">http://www.joystiq.com/2007/08/06/halo-3-zune-us-military-edition/</guid><comments>http://www.joystiq.com/2007/08/06/halo-3-zune-us-military-edition/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.joystiq.com/category/xbox360/" rel="tag">Microsoft Xbox 360</a></p><div align="center"><a href="http://news.teamxbox.com/xbox/14158/US-Soldiers-Get-Halo-3-Military-Edition-Zune/c"><img width="490" vspace="4" hspace="4" height="328" border="0" align="top" src="http://www.blogsmithmedia.com/www.joystiq.com/media/2007/08/halo3zunemilitary.jpg" alt="" /></a><br /></div>
Microsoft has come out with a <em>Halo 3</em> <a href="http://news.teamxbox.com/xbox/14158/US-Soldiers-Get-Halo-3-Military-Edition-Zune/c">military edition</a> Zune for members of the US armed forces. The Zune will be available exclusively at military retail stores in August and comes with pre-loaded stuff that is probably similar to the <a href="http://www.joystiq.com/2007/06/15/halo-3-zune-still-cant-finish-the-fight/">civilian <em>Halo 3 </em>Zune</a>.<br /><br />A group of soldiers who left for active duty today from Baltimore Washington International airport received the first batch. Microsoft is offering the military edition of the Zune to military personnel and their families at discounted rates. So, if you're a member of the military or family member you might be able to make a couple extra bucks selling it to fanboys who love themselves some <a href="http://www.joystiq.com/2007/08/01/video-opens-the-halo-3-legendary-edition-nice-and-slow/">limited edition Halo stuff</a>. We were bummed to find out the military edition didn't have camouflage or a cloaking device.<br /><br />Note: Please keep the comments related to <em>Halo 3</em> and/or the Zune.<p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href=http://news.teamxbox.com/xbox/14158/US-Soldiers-Get-Halo-3-Military-Edition-Zune/c>Read</a> | <a href="http://www.joystiq.com/2007/08/06/halo-3-zune-us-military-edition/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.joystiq.com/forward/959294/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.joystiq.com/2007/08/06/halo-3-zune-us-military-edition/#comments" title="View reader comments on this entry">Comments</a></p>]]></description><category>halo3</category><category>halozune</category><category>military</category><category>zune</category><dc:creator>Alexander Sliwinski</dc:creator><dc:date>2007-08-06T23:00:00+00:00</dc:date></item><item><title>Watch the exclusive Red vs. Blue content without a Zune</title><link>http://www.joystiq.com/2007/06/17/watch-the-exclusive-red-vs-blue-content-without-a-zune/</link><guid isPermaLink="true">http://www.joystiq.com/2007/06/17/watch-the-exclusive-red-vs-blue-content-without-a-zune/</guid><comments>http://www.joystiq.com/2007/06/17/watch-the-exclusive-red-vs-blue-content-without-a-zune/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.joystiq.com/category/culture/" rel="tag">Culture</a>, <a href="http://www.joystiq.com/category/xbox360/" rel="tag">Microsoft Xbox 360</a>, <a href="http://www.joystiq.com/category/action/" rel="tag">Action</a>, <a href="http://www.joystiq.com/category/fighting/" rel="tag">Fighting</a>, <a href="http://www.joystiq.com/category/firstpersonshooters/" rel="tag">First Person Shooters</a>, <a href="http://www.joystiq.com/category/online/" rel="tag">Online</a>, <a href="http://www.joystiq.com/category/video/" rel="tag">Video</a></p><center> <object width="425" height="350">
<param value="http://www.youtube.com/v/9Q5SWx00mLI" name="movie" />
<param value="transparent" name="wmode" /><embed width="425" height="350" wmode="transparent" type="application/x-shockwave-flash" src="http://www.youtube.com/v/9Q5SWx00mLI"></embed></object> </center> <br /> The <a href="http://www.joystiq.com/2007/05/13/new-zune-sports-halo-3-branding/"><em>Halo 3 </em>branded Zune</a> comes packed with some exclusive content, including a Red vs. Blue video that you can't possibly see anywhere else. Oops, except the internets. Thoughtful YouTuber NitroFrost ripped the video and uploaded it for all the world to see.<br /><br />The ultimate slap in the face will be folks watching this on their video iPods, completely Zune-less. Thankfully Microsoft and Bungie didn't outfit the Master Chief with one of these things in the new game ... yet.<p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href=http://www.youtube.com/watch?v=9Q5SWx00mLI>Read</a> | <a href="http://www.joystiq.com/2007/06/17/watch-the-exclusive-red-vs-blue-content-without-a-zune/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.joystiq.com/forward/920039/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.joystiq.com/2007/06/17/watch-the-exclusive-red-vs-blue-content-without-a-zune/#comments" title="View reader comments on this entry">Comments</a></p>]]></description><category>Halo 3</category><category>Halo3</category><category>Red vs Blue</category><category>Zune</category><dc:creator>Kevin Kelly</dc:creator><dc:date>2007-06-17T14:01:00+00:00</dc:date></item><item><title>Halo 3 Zune still can't "Finish the Fight"</title><link>http://www.joystiq.com/2007/06/15/halo-3-zune-still-cant-finish-the-fight/</link><guid isPermaLink="true">http://www.joystiq.com/2007/06/15/halo-3-zune-still-cant-finish-the-fight/</guid><comments>http://www.joystiq.com/2007/06/15/halo-3-zune-still-cant-finish-the-fight/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.joystiq.com/category/xbox360/" rel="tag">Microsoft Xbox 360</a>, <a href="http://www.joystiq.com/category/firstpersonshooters/" rel="tag">First Person Shooters</a></p><img vspace="4" hspace="4" border="1" align="right" alt="" src="http://www.blogsmithmedia.com/www.joystiq.com/media/2007/06/immalisten_halo3.jpg" />A strange feeling of d&eacute;j&agrave; vu overcame us upon picking up the freshly released <a href="http://www.joystiq.com/2007/05/16/halo-3-special-edition-zune-up-for-pre-order/">Halo 3 Zune</a>. After checking out the beautiful new artwork and exclusive <a href="http://redvsblue.com">Red vs Blue</a> video, we began the process that every Zune owner must suffer: deleting all the pre-loaded garbage. We love you, CSS, but we don't always need <a href="http://youtube.com/watch?v=7agPOt1XZz8">your videos</a> laying around. The Halo 3 Zune, as you may recall, also comes pre-loaded with the soundtracks to the original <em>Halo</em>, as well as the sequel, <em>Halo 2</em>.<br /><br />So why is it that the <em>Halo 3</em> branded Zune is missing the title track, "Finish the Fight?"<br /><br />This isn't <a href="http://www.joystiq.com/2006/12/15/halo-3-tune-finishes-the-fight-on-itunes-not-zune/">the first time</a> that Microsoft has seemingly snubbed the <a href="http://en.wikipedia.org/wiki/Marty_O%27Donnell">Marty O'Donnell</a> score as the song itself was released on the iTunes Music Store months ago, yet never showed up on the Zune Marketplace. We can get all the Veggietales and Bob the Builder tracks we want, but why no rock anthems to save the world? Did O'Donnell borrow <a href="http://youtube.com/watch?v=-khHJoSx_gc">a pen</a> from J Allard and never give it back? The man created the Flintstones Kids Vitamins <a href="http://youtube.com/watch?v=wSJ50Oz8AIE">jingle</a> for crying out loud!<br /><br />We've posted a bulletin to our MySpace about this and we really hope that Microsoft gets back to us. Until then, there's a bottle of Flintstones vitamins with our name on it.<p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href="http://www.joystiq.com/2007/06/15/halo-3-zune-still-cant-finish-the-fight/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.joystiq.com/forward/918829/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.joystiq.com/2007/06/15/halo-3-zune-still-cant-finish-the-fight/#comments" title="View reader comments on this entry">Comments</a></p>]]></description><category>halo</category><category>halo3</category><category>halo3zune</category><category>zune</category><dc:creator>Jared Rea</dc:creator><dc:date>2007-06-15T16:55:00+00:00</dc:date></item><item><title>Gamertag Radio marks 100th episode with Halo 3 Zune giveaway</title><link>http://www.joystiq.com/2007/05/23/gamertag-radio-marks-100th-episode-with-halo-3-zune-giveaway/</link><guid isPermaLink="true">http://www.joystiq.com/2007/05/23/gamertag-radio-marks-100th-episode-with-halo-3-zune-giveaway/</guid><comments>http://www.joystiq.com/2007/05/23/gamertag-radio-marks-100th-episode-with-halo-3-zune-giveaway/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.joystiq.com/category/culture/" rel="tag">Culture</a>, <a href="http://www.joystiq.com/category/portable/" rel="tag">Portable</a>, <a href="http://www.joystiq.com/category/fashion/" rel="tag">Fashion</a></p><div align="center"><a href="http://www.gamertagradio.com/vbportal/forums/showthread.php?t=4226"><img vspace="4" hspace="4" border="1" align="middle" alt="" id="img1" src="http://www.blogsmithmedia.com/www.joystiq.com/media/2007/05/halzun.jpg" /></a><br /></div>
Look at it. Admit that there's a part of you that wants that <a href="http://www.joystiq.com/2007/05/16/halo-3-special-edition-zune-up-for-pre-order/"><em>Halo 3</em> Zune</a>. We don't care what you're a fanboy of, when you look at that box, that branding, that helmet (<em>not included</em>) your primal geek senses activate. Of course, that's when your primal wallet sense kicks in and suggests that you may want to think about paying the gas bill first. Luckily for you, <a href="http://www.gamertagradio.com/">Gamertag Radio</a> is marking their 100th episode by giving away one of the beautiful things in an act of generosity <em>certain gas companies</em> seem to be incapable of.<br /><br />The best part? All you have to do is <a href="http://media.libsyn.com/media/godfree/Ep100.mp3">listen</a> to their 100th episode and give your review <a href="http://www.gamertagradio.com/vbportal/forums/showthread.php?t=4226">here</a> before Sunday. The show promises to be a good listen too, with a new interview with Robert Khoo of <a href="http://www.penny-arcade.com">Penny Arcade</a> about PAX '07. After you let them know what you think, it's a simple matter of waiting to find out which of your senses (geek or wallet) will have to be repressed when a winner is announced next week. Two sense enter! One sense leave!<br /><div class="postgallery"><p><strong>Gallery: <a href="http://www.joystiq.com/photos/halo-edition-zune/">Halo edition Zune</a></strong></p><a href="http://www.joystiq.com/photos/halo-edition-zune/244018/"><img src="http://www.blogsmithmedia.com/www.joystiq.com/media/2007/05/halo-edition-zune-01_thumbnail.jpg" alt="" title="" /></a><a href="http://www.joystiq.com/photos/halo-edition-zune/244016/"><img src="http://www.blogsmithmedia.com/www.joystiq.com/media/2007/05/halo-edition-zune-03_thumbnail.jpg" alt="" title="" /></a><a href="http://www.joystiq.com/photos/halo-edition-zune/244015/"><img src="http://www.blogsmithmedia.com/www.joystiq.com/media/2007/05/halo-edition-zune-05_thumbnail.jpg" alt="" title="" /></a><a href="http://www.joystiq.com/photos/halo-edition-zune/244014/"><img src="http://www.blogsmithmedia.com/www.joystiq.com/media/2007/05/halo-edition-zune-07_thumbnail.jpg" alt="" title="" /></a><a href="http://www.joystiq.com/photos/halo-edition-zune/244011/"><img src="http://www.blogsmithmedia.com/www.joystiq.com/media/2007/05/halo-edition-zune-10_thumbnail.jpg" alt="" title="" /></a></div><p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href=http://www.gamertagradio.com/vbportal/forums/showthread.php?t=4226>Read</a> | <a href="http://www.joystiq.com/2007/05/23/gamertag-radio-marks-100th-episode-with-halo-3-zune-giveaway/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.joystiq.com/forward/902181/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.joystiq.com/2007/05/23/gamertag-radio-marks-100th-episode-with-halo-3-zune-giveaway/#comments" title="View reader comments on this entry">Comments</a></p>]]></description><category>gamertag</category><category>godfree</category><category>halo3</category><category>pennyarcade</category><category>zune</category><dc:creator>Justin McElroy</dc:creator><dc:date>2007-05-23T08:20:00+00:00</dc:date></item><item><title>Halo 3 special edition Zune up for pre-order</title><link>http://www.joystiq.com/2007/05/16/halo-3-special-edition-zune-up-for-pre-order/</link><guid isPermaLink="true">http://www.joystiq.com/2007/05/16/halo-3-special-edition-zune-up-for-pre-order/</guid><comments>http://www.joystiq.com/2007/05/16/halo-3-special-edition-zune-up-for-pre-order/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.joystiq.com/category/xbox360/" rel="tag">Microsoft Xbox 360</a>, <a href="http://www.joystiq.com/category/firstpersonshooters/" rel="tag">First Person Shooters</a></p><div align="center"><a href="http://www.gamestop.com/gs/zune/zune.asp?cookie%5Ftest=1&amp;affid=5020&amp;source=xbnewsletter"><img width="425" vspace="4" hspace="4" height="447" border="0" align="middle" alt="" src="http://www.blogsmithmedia.com/www.joystiq.com/media/2007/05/halo3_edition_zune.jpg" /></a><br /></div>
Sony aren't the only cats that can leverage a little <a href="http://www.joystiq.com/2007/04/30/new-games-this-week-spider-man-3-edition/">corporate synergy</a>. Microsoft is using the might of the Halo brand, and the hype of the upcoming <em>Halo 3</em>, to give their <a href="http://www.joystiq.com/tag/Zune/">Zune</a> music device a little shove from the guy in the MJOLNIR armor.<br /><br />This Halo-themed Zune won't be available until June 15th, but if you've just got to give someone your money, it's up for pre-order now through game retailers Gamestop / EB Games, where it's an exclusive. $250 buys you a 30GB Zune loaded with <em>Halo 3</em> goodies like music, videos, and artwork. That box oughta look great right between your <a href="http://www.joystiq.com/2007/03/16/halo-3-legendary-edition-to-command-a-legendary-130-pricetag/">$130 Legendary edition</a> and life-size Master Chief plushie.<br /><br /><div class="postgallery"><p><strong>Gallery: <a href="http://www.joystiq.com/photos/halo-edition-zune/">Halo edition Zune</a></strong></p><a href="http://www.joystiq.com/photos/halo-edition-zune/244018/"><img src="http://www.blogsmithmedia.com/www.joystiq.com/media/2007/05/halo-edition-zune-01_thumbnail.jpg" alt="" title="" /></a><a href="http://www.joystiq.com/photos/halo-edition-zune/244016/"><img src="http://www.blogsmithmedia.com/www.joystiq.com/media/2007/05/halo-edition-zune-03_thumbnail.jpg" alt="" title="" /></a><a href="http://www.joystiq.com/photos/halo-edition-zune/244015/"><img src="http://www.blogsmithmedia.com/www.joystiq.com/media/2007/05/halo-edition-zune-05_thumbnail.jpg" alt="" title="" /></a><a href="http://www.joystiq.com/photos/halo-edition-zune/244014/"><img src="http://www.blogsmithmedia.com/www.joystiq.com/media/2007/05/halo-edition-zune-07_thumbnail.jpg" alt="" title="" /></a><a href="http://www.joystiq.com/photos/halo-edition-zune/244011/"><img src="http://www.blogsmithmedia.com/www.joystiq.com/media/2007/05/halo-edition-zune-10_thumbnail.jpg" alt="" title="" /></a></div><p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href=http://www.gamestop.com/gs/zune/zune.asp?cookie%5Ftest=1&amp;affid=5020&amp;source=xbnewsletter>Read</a> | <a href="http://www.joystiq.com/2007/05/16/halo-3-special-edition-zune-up-for-pre-order/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.joystiq.com/forward/897579/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.joystiq.com/2007/05/16/halo-3-special-edition-zune-up-for-pre-order/#comments" title="View reader comments on this entry">Comments</a></p>]]></description><category>branding</category><category>Halo</category><category>Halo3</category><category>Zune</category><dc:creator>Christopher Grant</dc:creator><dc:date>2007-05-16T12:59:00+00:00</dc:date></item><item><title>New Zune sports Halo 3 branding</title><link>http://www.joystiq.com/2007/05/13/new-zune-sports-halo-3-branding/</link><guid isPermaLink="true">http://www.joystiq.com/2007/05/13/new-zune-sports-halo-3-branding/</guid><comments>http://www.joystiq.com/2007/05/13/new-zune-sports-halo-3-branding/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.joystiq.com/category/culture/" rel="tag">Culture</a>, <a href="http://www.joystiq.com/category/xbox360/" rel="tag">Microsoft Xbox 360</a>, <a href="http://www.joystiq.com/category/firstpersonshooters/" rel="tag">First Person Shooters</a></p><a href="http://www.joystiq.com/photos/halo-3-multiplayer-beta-event-nyc/"><img vspace="4" hspace="4" border="1" align="right" src="http://www.blogsmithmedia.com/www.joystiq.com/media/2007/05/halozune1.jpg"  alt="" /></a>When we saw the <em><a href="http://www.joystiq.com/tag/Halo3/">Halo 3</a></em> bubble shield, all we could think of was the music of <a href="http://en.wikipedia.org/wiki/Dashboard_confessional">Dashboard Confessional</a>. In much the same way that the shield protects from assault rifles and plasma grenades, the heartfelt music and lyrics of singer-songwriter Chris Carrabba help protect us from the assaults of being scorned by the opposite sex and parents who just don't get it.<br /><br />Now, in an deliciously odd crossover, we can actually listen to the soothing sounds of DashConfess (a name, like <a href="http://en.wikipedia.org/wiki/Mr._Belvedere">Brocktoon</a>, only used by fans) on a <a href="http://www.joystiq.com/search/?q=Zune">Zune</a> we spotted at the NYC <em>Halo 3</em> event that features imagery from the game! Count "a lack of corporate corporate synergy in our lives" as one fewer thing we need Dashboard Confessional's music to protect us from. We don't know when the gadget will be available, only that it can't come soon enough.<p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href=http://www.joystiq.com/photos/halo-3-multiplayer-beta-event-nyc/>Read</a> | <a href="http://www.joystiq.com/2007/05/13/new-zune-sports-halo-3-branding/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.joystiq.com/forward/895199/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.joystiq.com/2007/05/13/new-zune-sports-halo-3-branding/#comments" title="View reader comments on this entry">Comments</a></p>]]></description><category>halo3</category><category>zune</category><dc:creator>Justin McElroy</dc:creator><dc:date>2007-05-13T15:05:00+00:00</dc:date></item><item><title>Xbox 360 still bumming cash from Microsoft</title><link>http://www.joystiq.com/2007/04/27/xbox-360-still-bumming-cash-from-microsoft/</link><guid isPermaLink="true">http://www.joystiq.com/2007/04/27/xbox-360-still-bumming-cash-from-microsoft/</guid><comments>http://www.joystiq.com/2007/04/27/xbox-360-still-bumming-cash-from-microsoft/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.joystiq.com/category/pc/" rel="tag">PC</a>, <a href="http://www.joystiq.com/category/xbox360/" rel="tag">Microsoft Xbox 360</a>, <a href="http://www.joystiq.com/category/business/" rel="tag">Business</a></p><div align="center"><a href="biz.gamedaily.com/industry/feature/?id=15953"><img vspace="4" hspace="4" border="0" alt="" src="http://www.blogsmithmedia.com/www.joystiq.com/media/2007/04/bumpic.jpg" /></a><br /></div>
Further cementing its image as Microsoft's loser brother who just needs a few bucks until "the band really takes off," the <a href="http://www.joystiq.com/search/?q=Entertainment%20and%20Devices%20Division">Entertainment and Devices Division</a> of the company <a href="http://biz.gamedaily.com/industry/feature/?id=15953">lost $315 million</a> in the third fiscal quarter. Meanwhile, Microsoft's overall earnings rocketed up to $14.4 billion, a 32 percent jump from last year, thanks to the release of <a href="http://www.joystiq.com/search/?q=Vista">Vista</a>.<br /><br />Revenue for the EDD (<a href="http://www.joystiq.com/search/?q=Zune">Zune</a>, Xbox 360, <a href="http://www.joystiq.com/tag/gamesforwindows">PC gaming</a>, etc.) also took a hit, dropping from $1.2 billion this same time last year to $929 million, a 22 percent change. Microsoft blames the loss on lower Xbox 360 sales, which seems pretty logical, seeing as the console has some new competition this year. They estimate shipments of 500,000 consoles this quarter, compared with 1.7 million in Q3 2006. Revenue in games also dropped on the PC and 360 by 44 percent, or around $393 million. <br /><br />On the plus side, EDD losses were an improvement from $402 million last year, which is sort of like <em>earning</em> $87 million! Or at least that's what EDD tells Mrs. Microsoft as she stands in the living room just out of the children's sight, nervously watching her husband peel off $20s. "I just need something to get me through the weekend. I'm seeing a new girl and I just want to show her a good time," EDD says, the faintest hint of whiskey on his breath. "I swear, Angela, I'm going to be profitable in fiscal '08, you'll see, you'll all see!"<br /><br /><a href="http://www.microsoft.com/presspass/press/2007/apr07/04-26Q3FY07ERPR.mspx">Read</a> -- Microsoft Reports Record Profits (press release)<br /><a href="http://biz.gamedaily.com/industry/feature/?id=15953">Read</a> -- Q3 Revenue at Xbox Division Falls on Slow 360 Sales (GameDaily BIZ)<p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href="http://www.joystiq.com/2007/04/27/xbox-360-still-bumming-cash-from-microsoft/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.joystiq.com/forward/883610/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.joystiq.com/2007/04/27/xbox-360-still-bumming-cash-from-microsoft/#comments" title="View reader comments on this entry">Comments</a></p>]]></description><category>edd</category><category>fiscalyear</category><category>losses</category><category>microsoft</category><category>xbox360</category><category>zune</category><dc:creator>Justin McElroy</dc:creator><dc:date>2007-04-27T10:24:00+00:00</dc:date></item><item><title>Xboy's revenge: Zune to play games by July 2008</title><link>http://www.joystiq.com/2007/01/09/xboys-revenge-zune-to-play-games-by-july-2008/</link><guid isPermaLink="true">http://www.joystiq.com/2007/01/09/xboys-revenge-zune-to-play-games-by-july-2008/</guid><comments>http://www.joystiq.com/2007/01/09/xboys-revenge-zune-to-play-games-by-july-2008/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.joystiq.com/category/arcade/" rel="tag">Arcade</a>, <a href="http://www.joystiq.com/category/portable/" rel="tag">Portable</a>, <a href="http://www.joystiq.com/category/wireless/" rel="tag">Wireless</a>, <a href="http://www.joystiq.com/category/xbox360/" rel="tag">Microsoft Xbox 360</a>, <a href="http://www.joystiq.com/category/ces/" rel="tag">CES</a></p><a href="http://www.bloomberg.com/apps/news?pid=newsarchive&amp;sid=a5G_U4Wv8fZU"><img vspace="4" hspace="4" border="0" align="right" src="http://www.blogsmithmedia.com/www.joystiq.com/media/2007/01/microsoft_zune_player_small.jpg" alt="" /></a>In the continuing effort to sling a rock straight into the iPod's forehead, Microsoft has revealed plans to bring games to their Zune series of portable music players. How Zune? According to a Bloomberg.com <a href="http://www.bloomberg.com/apps/news?pid=newsarchive&amp;sid=a5G_U4Wv8fZU">report</a>, you can expect pleasant beeps and boops to emanate from the player by July 2008. You might recall that Apple also recently <a href="http://www.joystiq.com/2006/09/12/ipod-gets-5-game-downloads-via-itunes/">embraced gaming</a> on their <em>somewhat popular</em> iPod range.<br /><br />No specific games have been mentioned yet, though <a href="http://psp.joystiq.com/2007/01/07/ces-uno-is-live-anywhere/">recent</a> CES <a href="http://www.joystiq.com/2007/01/08/top-xbla-title-geometry-wars-headed-to-pc/">developments</a> might give you a fairly strong clue. Expect arcade games like <em>Geometry Wars</em> and <em>Uno</em> to make the jump, complete with wireless play and Live Anywhere integration. Popular franchises (hello <em>Halo</em>) may give Microsoft more traction in their struggle against the iPod, at least where portable games are concerned. As New York analyst Michael Gartenburg puts it, "It's not like the music enthusiasts have been flocking to Zune, and they need to really answer Apple in terms of feature parity."<br /><br />With the battle between audio players now spilling into the gaming arena, winners and losers become more and more difficult to spot in the cloud of dust. Can music lovers be swayed by other diversions? And what do the PSP and DS have to say in the matter? <br /><br /><strong>See also: </strong><a href="http://www.joystiq.com/tag/xboy">All things Xboy</a><p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href=http://www.bloomberg.com/apps/news?pid=newsarchive&amp;sid=a5G_U4Wv8fZU>Read</a> | <a href="http://www.joystiq.com/2007/01/09/xboys-revenge-zune-to-play-games-by-july-2008/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.joystiq.com/forward/732518/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.joystiq.com/2007/01/09/xboys-revenge-zune-to-play-games-by-july-2008/#comments" title="View reader comments on this entry">Comments</a></p>]]></description><category>Microsoft Zune</category><category>MicrosoftZune</category><category>Xboy</category><category>Zune</category><dc:creator>Ludwig Kietzmann</dc:creator><dc:date>2007-01-09T12:10:00+00:00</dc:date></item><item><title>MS considering games for Zune</title><link>http://www.joystiq.com/2006/12/21/ms-considering-games-for-zune/</link><guid isPermaLink="true">http://www.joystiq.com/2006/12/21/ms-considering-games-for-zune/</guid><comments>http://www.joystiq.com/2006/12/21/ms-considering-games-for-zune/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.joystiq.com/category/ds/" rel="tag">Nintendo DS</a>, <a href="http://www.joystiq.com/category/portable/" rel="tag">Portable</a>, <a href="http://www.joystiq.com/category/psp/" rel="tag">Sony PSP</a>, <a href="http://www.joystiq.com/category/xbox360/" rel="tag">Microsoft Xbox 360</a>, <a href="http://www.joystiq.com/category/puzzle/" rel="tag">Puzzle</a></p><img vspace="4" hspace="4" border="0" align="right" alt="" src="http://www.blogsmithmedia.com/www.joystiq.com/media/2006/12/zune.jpg" />It's been <a href="http://www.joystiq.com/2006/07/17/rumor-msfts-zune-to-feature-live-anywhere/">oft</a> <a href="http://www.joystiq.com/2006/11/03/more-evidence-live-anywhere-reaching-zune/">rumored</a> that Microsoft's music-playing, photo-sharing Zune (which was almost called the <a href="http://www.joystiq.com/2006/10/14/why-the-zune-wasnt-called-xpod/">Xpod</a>) will eventually have some sort of game-playing ability as well. Now, Microsoft Europe Chief Chris Lewis has thrown some more fuel on the rumor fire, telling <a href="http://www.totalvideogames.com/articles/TVG.Speaks...Chris_Lewis_Part_2_Feature_11063_6321_0_0_0_0_20.htm">TotalVideoGames</a> in an interview that "gaming is certainly something we're considering for the device."<br /><br />We can definitely see the appeal from Microsoft's point of view -- the move could provide the company with a quick, back-door entrance into the highly competitive portable gaming market while at the same time keeping up with Apple's <a href="http://www.joystiq.com/2006/09/12/ipod-gets-5-game-downloads-via-itunes/">game-playing iPod</a>. The online functionality of Xbox Live and the library of casual and classic games from Live Arcade could also provide for good software support.<br /><br />Still, we're not convinced games will attract many new customers to the <a href="http://hardware.slashdot.org/article.pl?sid=06/12/18/1424231&amp;from=rss">weak-selling Zune</a>. Given the system's design as a music player, we doubt the system has the hardware power or game-centric interface needed to really compete with the firmly entrenched DS and PSP. Still, you can never have too many devices that play <a href="http://www.gamezebo.com/2006/09/behind_the_game_bejeweled.html"><em>Bejeweled</em></a> in your pocket.<br /><br />[Via <a href="http://www.gamasutra.com/php-bin/news_index.php?story=12178">GamaSutra</a>]<p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href=http://www.totalvideogames.com/articles/TVG.Speaks...Chris_Lewis_Part_2_Feature_11063_6321_0_0_0_0_20.htm>Read</a> | <a href="http://www.joystiq.com/2006/12/21/ms-considering-games-for-zune/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.joystiq.com/forward/722625/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.joystiq.com/2006/12/21/ms-considering-games-for-zune/#comments" title="View reader comments on this entry">Comments</a></p>]]></description><category>bejweled</category><category>games</category><category>microsoft</category><category>ms</category><category>portable</category><category>zune</category><dc:creator>Kyle Orland</dc:creator><dc:date>2006-12-21T11:00:00+00:00</dc:date></item><item><title>Why the Zune wasn't called Xpod</title><link>http://www.joystiq.com/2006/10/14/why-the-zune-wasnt-called-xpod/</link><guid isPermaLink="true">http://www.joystiq.com/2006/10/14/why-the-zune-wasnt-called-xpod/</guid><comments>http://www.joystiq.com/2006/10/14/why-the-zune-wasnt-called-xpod/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.joystiq.com/category/portable/" rel="tag">Portable</a>, <a href="http://www.joystiq.com/category/wireless/" rel="tag">Wireless</a>, <a href="http://www.joystiq.com/category/xbox360/" rel="tag">Microsoft Xbox 360</a>, <a href="http://www.joystiq.com/category/peripherals/" rel="tag">Peripherals</a></p><p><a href="http://www.nytimes.com/2006/10/14/technology/14interview.html?ref=technology"><img id="vimage_2" alt="" hspace="4" src="http://www.blogsmithmedia.com/www.joystiq.com/media/2006/10/zune.jpg" align="right" vspace="4" border="0" /></a>In an interview with <em>The New York Times</em>, Microsoft CEO Steve Ballmer <a href="http://www.nytimes.com/2006/10/14/technology/14interview.html?ref=technology">discussed</a> the naming of Microsoft's Xbox and Zune products: </p>
<p><em>"When it came time to name Xbox, there was certainly a class of people who wanted to have Microsoft and/or Windows more prominent. They all lost. And it was a wise choice. Not because Microsoft is bad. But it wouldn't have meant what it needed to mean to that audience. And Zune could have been Microsoft music system or Microsoft entertainment system or Xpod, I guess. But again, we thought the experience was different and it was worth giving its own identity."</em></p>
<p>Well of course ya didn't name it the Xpod, ya big silly! We'd expect it to play games if you had named it that, and Zune has no capability in the games department. (Looks like <a href="http://www.joystiq.com/2006/09/12/ipod-gets-5-game-downloads-via-itunes/">Apple beat you to the whole Xpod thing</a>, anyway.)</p><p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href=http://www.nytimes.com/2006/10/14/technology/14interview.html?ref=technology>Read</a> | <a href="http://www.joystiq.com/2006/10/14/why-the-zune-wasnt-called-xpod/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.joystiq.com/forward/684942/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.joystiq.com/2006/10/14/why-the-zune-wasnt-called-xpod/#comments" title="View reader comments on this entry">Comments</a></p>]]></description><category>zune</category><dc:creator>Vladimir Cole</dc:creator><dc:date>2006-10-14T21:37:00+00:00</dc:date></item><item><title>iPod gets $5 game downloads via iTunes</title><link>http://www.joystiq.com/2006/09/12/ipod-gets-5-game-downloads-via-itunes/</link><guid isPermaLink="true">http://www.joystiq.com/2006/09/12/ipod-gets-5-game-downloads-via-itunes/</guid><comments>http://www.joystiq.com/2006/09/12/ipod-gets-5-game-downloads-via-itunes/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.joystiq.com/category/arcade/" rel="tag">Arcade</a>, <a href="http://www.joystiq.com/category/culture/" rel="tag">Culture</a>, <a href="http://www.joystiq.com/category/portable/" rel="tag">Portable</a>, <a href="http://www.joystiq.com/category/online/" rel="tag">Online</a></p><div align="center"><a href="http://www.apple.com/itunes/store/games.html"><img width="425" vspace="4" hspace="4" height="282" border="1" align="middle" alt="" src="http://www.engadget.com/media/2006/09/dsc_0883.jpg" /></a><br /></div>
Another Stevenote is going on right next door <a href="http://www.engadget.com/2006/09/12/live-from-the-steve-jobs-keynote-its-showtime/">at Engadget</a>, and while the Apple faithful furiously click their F5 keys, we're busy soaking up the news that Apple is introducing game downloads for their ubiquitous iPod. What kind of games? We imagine a smattering of spin the top games, roulette games, merry-go-round simulators, and churn the butter historical-themed educational games, all taking maximum advantage of the iPods unique input mechanics. Turns out, none of those games are coming to the iPod (but if you want to brainstorm ideas, Steve, give us a call); instead, we'll see casual classics like <em>Bejeweled</em>, <em>Cubis 2</em>, <em>Mahjong</em>, <em>Mini-Golf</em>, <em>Pac-Man</em>, <em>Tetris</em>, <em>Texas Hold 'Em</em>, <em>Vortex</em>, and <em>Zuma</em>.<br /><br />You may recognize some of those names from Microsoft's Xbox Live Arcade service, which also has <em>Bejeweled</em>, <em>Pac-Man</em>, <em>Texas Hold 'Em</em>, and <em>Zuma</em>. It looks like Apple isn't taking the <a href="http://joystiq.com/tag/zune/">Zune's</a> potential Xbox Live Anywhere functionality sitting down. Will these games also be playable on your Mac or PC through iTunes? How often will games be released? Are there any original iPod games in the works? We've got a million and one questions.<br /><br />[<font color="red">Update 1</font>: Added in links to Apple's <a href="http://www.apple.com/itunes/store/games.html">iPod games site</a> which states, "iPod games work with fifth-generation iPod only." So no Mac or PC playback ... yet.]<br /><br />
<div style="text-align: center;"><img src="http://www.engadget.com/media/2006/09/dsc_0875.jpg" alt="" /><br /><br /><img src="http://www.engadget.com/media/2006/09/dsc_0876.jpg" alt="" /><br /><img src="http://www.engadget.com/media/2006/09/dsc_0877.jpg" alt="" /><br /><br /><img src="http://www.engadget.com/media/2006/09/dsc_0878.jpg" alt="" /><br /><br /><img src="http://www.engadget.com/media/2006/09/dsc_0879.jpg" alt="" /><br /><br /><img src="http://www.engadget.com/media/2006/09/dsc_0880.jpg" alt="" /><br /><br /><img src="http://www.engadget.com/media/2006/09/dsc_0881.jpg" alt="" /><br /><br /><img src="http://www.engadget.com/media/2006/09/dsc_0882.jpg" alt="" /></div><p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href=http://www.apple.com/itunes/store/games.html>Read</a> | <a href="http://www.joystiq.com/2006/09/12/ipod-gets-5-game-downloads-via-itunes/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.joystiq.com/forward/667700/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.joystiq.com/2006/09/12/ipod-gets-5-game-downloads-via-itunes/#comments" title="View reader comments on this entry">Comments</a></p>]]></description><category>Apple</category><category>iPod</category><category>iTunes</category><category>Zune</category><dc:creator>Christopher Grant</dc:creator><dc:date>2006-09-12T14:10:00+00:00</dc:date></item><item><title>Zune zooms straight past gaming?</title><link>http://www.joystiq.com/2006/07/21/zune-zooms-straight-past-gaming/</link><guid isPermaLink="true">http://www.joystiq.com/2006/07/21/zune-zooms-straight-past-gaming/</guid><comments>http://www.joystiq.com/2006/07/21/zune-zooms-straight-past-gaming/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.joystiq.com/category/ds/" rel="tag">Nintendo DS</a>, <a href="http://www.joystiq.com/category/portable/" rel="tag">Portable</a>, <a href="http://www.joystiq.com/category/psp/" rel="tag">Sony PSP</a>, <a href="http://www.joystiq.com/category/business/" rel="tag">Business</a></p><center><a href="http://www.engadget.com/2006/07/21/zune-what-we-know-think-we-know-and-dont-yet-know/"><img vspace="4" hspace="4" border="0" src="http://www.blogsmithmedia.com/www.joystiq.com/media/2006/07/zune_player_big.jpg" id="vimage_1" alt="" /></a></center><a href="http://www.engadget.com/2006/07/21/microsoft-confirms-zune-project/">Microsoft has confirmed the existence of Zune,</a> a brand-name that will eventually come to represent an entire line-up of portable media devices. The first device is said to be shipping this year, with more to come in 2007. At the moment, Microsoft seems to be attempting to draw attention to Zune's music and movie capabilities, which is no doubt an attempt to position the brand as a direct competitor to the iPod. This announcement (and the media blitz surrounding it) is intended to put a maximum amount of pressure onto Apple; mentioning Zune's gaming capabilities would dilute the <em>"iPod killer"</em> message that Microsoft is trying to plant in people's heads. Despite this, there are certain tidbits that we can extract from this official announcement that could influence how Microsoft's entry into portable gaming will play out.<br /><br /><a href="http://www.joystiq.com/2006/05/12/the-engadget-and-joystiq-interview-microsofts-peter-moore/">Rumors about J. Allard's disappearance</a> were true; he's emerged as one of three people heading the project, alongside Robbie Bach and Bryan Lee. Don't be surprised if J. Allard turns out to be the "face" of Zune, just like he was the "face" of Xbox 360. The drive-based and integrated WiFi aspects of the design as well as the community orientated software strongly suggest that the gaming device will feature Xbox Live Anywhere. What's still unclear is how Microsoft will market their portable gaming machine. With the introduction of a new brand name representing portable entertainment, how will this link to Microsoft's established Xbox brand? Are we talking "Zune w/Xbox" or will the portable gaming device be distinctly associated with one of the two brands, to the exclusion of the other? One way the two brands appear to share a connection is through their respective viral campaigns: they both feature rabbits (<a href="http://www.joystiq.com/2005/08/22/xbox-360-site-counting-down-to-september-27th/">Origen,</a> <a href="http://www.comingzune.com/">Coming Zune</a>).<br /><br />The overriding message conveyed by this announcement is that Microsoft is going out of its way to tackle the different portable entertainment markets on an individual basis. This approach contrasts sharply with Sony's entry into portable gaming. With the PSP, the company simultaneously took on the likes of the iPod, the Nintendo DS and more expensive video-only devices. As a result, the PSP has suffered from a degree of brand dilution which has resulted in the <a href="http://www.joystiq.com/2006/07/12/target-discontinues-umd-movies/">near failure of the UMD format</a> and has limited <a href="http://www.joystiq.com/2006/07/18/should-we-consider-the-psp-dead/">the device's popularity as a gaming machine</a>. By ignoring the gaming capabilities of the Zune (for now) and singling out the iPod and other portable media players, Microsoft is attempting to learn from Sony's mistake. Currently the Zune's immediate target is the iPod, and to some extent, future video-centric iPods, but when Microsoft finally decides to reveal the gaming capabilities of Zune, expect gaming to be singular focus.<p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href=http://www.engadget.com/2006/07/21/zune-what-we-know-think-we-know-and-dont-yet-know/>Read</a> | <a href="http://www.joystiq.com/2006/07/21/zune-zooms-straight-past-gaming/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.joystiq.com/forward/645696/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.joystiq.com/2006/07/21/zune-zooms-straight-past-gaming/#comments" title="View reader comments on this entry">Comments</a></p>]]></description><category>Coming Zune</category><category>ComingZune</category><category>Engadget</category><category>Gaming</category><category>iPod killer</category><category>IpodKiller</category><category>J. Allard</category><category>J.Allard</category><category>JALLARD</category><category>Marketing</category><category>Microsoft</category><category>Nintendo DS</category><category>NintendoDs</category><category>Origen</category><category>PSP</category><category>Sony</category><category>Viral</category><category>Xbox</category><category>Zune</category><dc:creator>Conrad Quilty-Harper</dc:creator><dc:date>2006-07-21T18:55:00+00:00</dc:date></item><item><title>Rumor: MSFT's Zune to feature Live Anywhere</title><link>http://www.joystiq.com/2006/07/17/rumor-msfts-zune-to-feature-live-anywhere/</link><guid isPermaLink="true">http://www.joystiq.com/2006/07/17/rumor-msfts-zune-to-feature-live-anywhere/</guid><comments>http://www.joystiq.com/2006/07/17/rumor-msfts-zune-to-feature-live-anywhere/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.joystiq.com/category/portable/" rel="tag">Portable</a>, <a href="http://www.joystiq.com/category/xbox360/" rel="tag">Microsoft Xbox 360</a>, <a href="http://www.joystiq.com/category/peripherals/" rel="tag">Peripherals</a></p><div align="center"><img width="425" vspace="4" hspace="4" height="622" border="0" align="middle" src="http://www.blogsmithmedia.com/www.joystiq.com/media/2006/07/microsoft_zune_player.jpg"  alt="" /><br /></div>
Microsoft's Xbox-team-created, would be iPod killer, the awkwardly named Zune, will supposedly share the <a href="http://en.wikipedia.org/wiki/Live_Anywhere">Live Anywhere</a> architecture with cell phones and Vista boxen, extending the Xbox experience to your music playing handheld (not <a href="http://joystiq.com/tag/xboy/">Xboy</a>). Digital Music News <a href="http://www.digitalmusicnews.com/#071706msft1">reports</a>:<br /><br /><em>"Part of the plan to attract [iPod] users involves a 'Live Anywhere' architecture, which includes WiFi-based sharing, a 'we not me' community approach, and 'connected entertainment'. Driving the project will be the Xbox team and philosophy, which confirms earlier reports. According to recent sources, the player will be spearheaded by 'the team that designed and launched Xbox,' and the 'intention is the use the Xbox and the Xbox community as an entry point' for the upcoming release."</em><br /><br />Sounds really swell, all right. Problem is, with a rumored $399 price point (that's the same price as an Xbox 360!) for a 30GB Zune, Microsoft's going to try their hand at the luxury pricing model that's been working well for <a href="http://www.apple.com/">some</a> while resulting in a lot of flak for <a href="http://www.us.playstation.com/PS3/default.html">others</a>. We know J is cooler than a ship full of tattooed ninja pirates (his stylist told us as much), but will his stewardship coupled with the Xbox "philosophy" really sell MP3 players. Go ahead and color us skeptical ... but be gentle. <br /><br />[Via <a href="http://www.engadget.com/2006/07/17/but-wait-theres-more-zune-deets/">Engadget</a>]<p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href=http://www.digitalmusicnews.com/#071706msft1>Read</a> | <a href="http://www.joystiq.com/2006/07/17/rumor-msfts-zune-to-feature-live-anywhere/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.joystiq.com/forward/643933/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.joystiq.com/2006/07/17/rumor-msfts-zune-to-feature-live-anywhere/#comments" title="View reader comments on this entry">Comments</a></p>]]></description><category>iPod</category><category>Live-Anywhere</category><category>Microsoft</category><category>MSFT</category><category>Xbox Live</category><category>XboxLive</category><category>Xboy</category><category>Zune</category><dc:creator>Christopher Grant</dc:creator><dc:date>2006-07-17T19:55:00+00:00</dc:date></item></channel></rss>