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Kevin Butler quits Sony via Twitter, Sony says to 'keep following his tweets'

by Jessica Conditt on Aug 26th 2011 6:30PM

Kevin Butler would be a wonderful Sony VP if he actually existed, and we would be upset to hear of his resignation if it were real. This makes us very emotionally confused about Sony's latest marketing ploy, which has @TheKevinButler tweeting that he's quit Sony to be president of the family flooring business. How do we react when a fake person fake-quits his fake position at a real company? We're not sure, but so far we've been eating a lot of chocolate and manically watching Desperate Housewives.

@TheKevinButler posted two tweets today about the job switch and his profile now reads, "President, Economy Flooring. I'm a man of the people and the people need help. Carpets worn? Hardwoods warped? Linoleum non-linear? Rest Easy, KB's here to help." As legit as this may seem, Sony has hinted at a Twitter-tease, telling Industry Gamers to "stay tuned. We'll have more info on KB's new upstart career shortly. In the meantime, keep following his tweets."

Source: @TheKevinButler, Industry Gamers

Tags: flooring-company, kevin-butler, playstation, ps3, psp, sony, twitter, VP

Reader Comments (74)

Oh lord what's going on

@Wizardsofwaverly

I think he is following the money replacing all the floors worn out by people using their Kinect.

@Wizardsofwaverly
Shit just got real.

In his place, the PSP Squirrels are being promoted.

@mezzaninex I have a family to feed.

@mezzaninex
PSP: Hells yeah.

http://www.nooooooooooooooo.com/

@Mika101
I dont actualy think he's going, I expect a string of ads showing him at the new company, (similar to the ComparetheMeerCat cat, They gave him a side story too)

If im wrong were all doomed

@Vampettrelli

I hope so. As long as Sony doesn't go back to this
http://www.youtube.com/watch?v=ourqvi6I9KE

@Mika101

wow, that's amazing. i'd never seen that ad before. it's creepy in a Trainspotting wtf-just-happened sort of way.

@Mika101 LOL that Baby commercial makes me laugh I am not buying this either it's gonna lead up to another joke promo of him at his supposed "new" job while he is still taking questions about PS3 games.

What...but I don't...how is this...he can't...NOOOOOOOO!!!!

The end of an era!

@A Burger

Good riddence the guy sucked harded.

@ANOTHERE There are not words to fully describe my loathing for you.

@ANOTHERE the only person who sucks here is you you little parasite

@ANOTHERE every time you post on here you show more and more just how really stupid you are

Soo... Are they retiring him as an advertising spokesman? If so it's probably a good idea, he was starting to get a little stagnant.

Good move, that character was startin to get long in the tooth

@EazySCT
85% of the people reading your comment don't know whether it's a compliment or an insult.

Long teeth = ?

@tchuks Copy/paste:

long in the tooth also long of tooth
to be very old Don't you think she's a bit long in the tooth to be a romantic heroine?
Etymology: based on the idea that teeth grow longer in some animals as they get older

"A man can only be made VP so many times, KB's off to be PRESIDENT of my uncle's new upstart company." KB

Lmao. Kevin Butler is one of the best things Sony have ever done,

@Vampettrelli

You must have extremely low standards if you think Kevin Butler was one of the best things Sony have created. KB sucks.

@ANOTHERE
"KB sucks!"
-_-

You can turn in your gamer card now. You won't be needing it where you're going.

@ANOTHERE
Player Hater

@ShokLoc Can you guys ride KB's dick any harder? Sony is a technology powerhouse and you think KB is the best thing they created?

@Masker13
You're right, they should do something cooler, like taking one of their smaller products and just making it bigger.

What a sad day...lets pour one out for KB.

Wheres the Butler at the 'stiq when you need him :o!

Does Marcus still work for Sony? He best not be rising up the ranks and taking KB's place.

@Khaos

Nah, don't think so. The Marcus PSP campaign was shelved as quickly as it came out. How many commercials were out there with that kid? 2?

This may be an actual change of campaign/ actor (his contract may be up) . But I'm inclined to think it is the beginning of the Christmas 2011 campaign with some changes to the style of the KB ads.

Sony is getting into the flooring business with playstation branded carpet cleaner and Steamers.

@powerrangerporno That really sounds more like a Kinect thing.

Making a 'VP' step down just days after Steve Jobs steps down as Apple CEO is no coincidence.

Keep it classy Sony...

@(Unverified) I doubt these have anything to do with each other. Planning for this marketing would have been done months in advance, while Jobs' resignation was relatively surprising. Plus, Jobs resigned because of health issues

@(Unverified)
What does Steve Jobs have to do with Sony?

Haha no way sony is dropping KB. His ads jumped sony sales up at an alarming rate. He is the golden goose of the PS3.

Watch and see the payoff.

I hardly think that Sony is making fun of cancer, man.

Im actually shocked you went there. Downvote for you.

He'll be selling a ps3 with every carpet purchase. Pure marketing genus.

The guy's funny and all, but I'll be damned if I'm going to pay attention to the career exploits of a fictitious character lol

@Softserve
...but that's what we do all the time in video games.

@Softserve
Tom Nook wants you to pay him back those bells you owe.

That sucks, I know most of us at fist full of potions will be sad to see you go. This was one of the better marketing solutions sony has come up with in the last... well.. forever really. I hope its just a stunt or a terrible joke on Steve Jobs. Only time will tell, thanks for the update Jess.

This is like Inception.

Kevin, come back!!

http://i892.photobucket.com/albums/ac123/xander2810/Animations/FP-NOOO.gif

He was funny even if he was fake, but ha, Sony couldn't think of a way to bring him back after the PSN came back up.

The beginnings of a Vita marketing push, or just a new seasonal campaign? ONLY TIME WILL TELL

Man, first Steve Jobs, now this...

Seriously, though, I was looking forward to him doing commercials for the Vita. Is Marcus still around?

inb4ReggieMonAmiestepsdown

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Breaking News

Kevin Butler quits Sony via Twitter, Sony says to 'keep following his tweets'

Reader Comments (74)

Posted: Aug 26th 2011 6:31PM Wizardsofwaverly said

Posted: Aug 26th 2011 8:30PM Ordeith said

Posted: Aug 26th 2011 9:35PM Andrew12h said

Posted: Aug 26th 2011 6:32PM mezzaninex said

Posted: Aug 26th 2011 6:56PM XRZ36 said

Posted: Aug 29th 2011 1:45PM trendscenedental said

Posted: Aug 26th 2011 6:32PM Mika101 said

Posted: Aug 26th 2011 6:38PM Vampettrelli said

Posted: Aug 26th 2011 8:08PM Mika101 said

Posted: Aug 27th 2011 3:44AM broken 4th wall said

Posted: Aug 27th 2011 3:46AM nightripper said

Posted: Aug 26th 2011 6:32PM King Johngie the Fourth said

Posted: Aug 26th 2011 6:33PM A Burger said

Posted: Aug 26th 2011 7:27PM ANOTHERE said

Posted: Aug 26th 2011 7:56PM MystcLazrDragon said

Posted: Aug 27th 2011 3:48AM nightripper said

Posted: Aug 27th 2011 3:51AM nightripper said

Posted: Aug 26th 2011 6:34PM TraceurRyuk Part III said

Posted: Aug 26th 2011 6:34PM EazySCT said

Posted: Aug 26th 2011 10:37PM tchuks said

Posted: Aug 26th 2011 11:51PM Flapjackal said

Posted: Aug 26th 2011 6:36PM Vampettrelli said

Posted: Aug 26th 2011 7:26PM ANOTHERE said

Posted: Aug 26th 2011 7:41PM ShokLoc said

Posted: Aug 26th 2011 7:45PM Vampettrelli said

Posted: Aug 26th 2011 7:45PM Masker13 said

Posted: Aug 27th 2011 1:50AM SushiGummy said

Posted: Aug 26th 2011 6:39PM psnkillstrike said

Posted: Aug 26th 2011 6:39PM arucious said

Posted: Aug 26th 2011 6:40PM Khaos said

Posted: Aug 27th 2011 2:51AM ptcamn said

Posted: Aug 26th 2011 6:41PM powerrangerporno said

Posted: Aug 26th 2011 6:44PM (Unverified) said

Posted: Aug 26th 2011 6:41PM (Unverified) said

Posted: Aug 26th 2011 6:47PM Nova17899 said

Posted: Aug 26th 2011 7:13PM ShokLoc said

Posted: Aug 26th 2011 6:43PM Cavall said

Posted: Aug 26th 2011 6:44PM Cavall said

Posted: Aug 26th 2011 6:45PM themisanthrope said

Posted: Aug 26th 2011 6:47PM Softserve said

Posted: Aug 26th 2011 7:37PM pluupy said

Posted: Aug 27th 2011 8:14AM mcnichoj said

Posted: Aug 26th 2011 6:47PM Fistfullofpotions said

Posted: Aug 26th 2011 6:48PM PSBuckshot said

Posted: Aug 26th 2011 7:00PM kentuckyfried said

Posted: Aug 26th 2011 7:02PM drnerd said

Posted: Aug 26th 2011 7:02PM Jgr9 said

Posted: Aug 26th 2011 7:02PM rigmutton said

Posted: Aug 26th 2011 7:10PM LouDogg said

Posted: Aug 26th 2011 7:21PM pluupy said

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