The iOS version offers gems as in-app purchases, with 100 gems costing NZ$6.49 (around $5.60). Purchasable gems have been a subject of contention for Molyneux and devloper 22 Cans, harking back to Godus' launch on Steam Early Access last year. However, the industry veteran denies his mobile model is like other free-to-play games.
"What we need is a new term," Molyneux said earlier this year. "And that term is more like 'invest-to-play'. What really are we doing? We are tempting people to invest some of their money into a game."