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<generator>Blogsmith http://www.blogsmith.com/</generator><item><title><![CDATA[Assassin's Creed: Revelations creative director Alexandre Amancio leaves Ubisoft]]></title><link>http://www.joystiq.com/2012/01/11/assassins-creed-revelations-creative-director-alexandre-amanci/</link><guid isPermaLink="true">http://www.joystiq.com/2012/01/11/assassins-creed-revelations-creative-director-alexandre-amanci/</guid><comments>http://www.joystiq.com/2012/01/11/assassins-creed-revelations-creative-director-alexandre-amanci/#comments</comments><description><![CDATA[<div style="text-align: center; ">
	<a href="http://www.joystiq.com/2012/01/11/assassins-creed-revelations-creative-director-alexandre-amanci/" target="_self"><img alt="" src="http://www.blogcdn.com/www.joystiq.com/media/2011/07/asscreedrev_530x330.jpg" style="width: 529px; height: 330px; " /></a></div>
Alexandre Amancio has left Ubisoft in order to serve as Chief Creative Officer for Cossette, a marketing company located in Quebec City, Canada. Amancio leaves the developer seven years after joining in 2005. He was most recently credited as the creative director for <em><a href="http://www.joystiq.com/game/assassins-creed-revelations">Assassin's Creed: Revelations</a></em> and also served as art director for <a href="http://www.joystiq.com/game/far-cry-2"><em>Far Cry 2</em></a>. This marks the second time in as many years that the Assassin's Creed series' Creative Director has left Ubisoft Montreal, following  <a href="http://www.joystiq.com/2010/06/13/assassins-creed-creative-director-patrice-desilets-leaves-ubiso/">Patrice D&eacute;silets' resignation in 2010</a><i>.</i><br />
<br />
"Video games and advertising have many common elements," Amancio said in a <a href="http://www.cossette.com/en/blog/2012/01/10/cossette-annonce-l-arrivee-d-un-nouveau-co-chef-de-la-creation-alexandre-amancio/">press release issued by Cossette</a>. "In both industries, we are always looking for new ways to engage the consumer to the brand." Sounds to us like Amancio will be right at home in the warm bosom of a marketing agency. We give it two years before Ezio is slammin' back 5-Hour Energy shots between trips to Wells-Fargo and 24-Hour Fitness.<p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2012/01/11/assassins-creed-revelations-creative-director-alexandre-amanci/">Assassin's Creed: Revelations creative director Alexandre Amancio leaves Ubisoft</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Wed, 11 Jan 2012 15:14:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.joystiq.com/2012/01/11/assassins-creed-revelations-creative-director-alexandre-amanci/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/20146554/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2012/01/11/assassins-creed-revelations-creative-director-alexandre-amanci/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>Alexandre-Amancio</category><category>art-director</category><category>assassins-creed-revelations</category><category>cossette</category><category>creative-director</category><category>far-cry-2</category><category>microsoft</category><category>playstation</category><category>ps3</category><category>ubisoft</category><category>Ubisoft-Montreal</category><category>xbox</category><dc:creator><![CDATA[Jordan Mallory]]></dc:creator><pubDate>Wed, 11 Jan 2012 15:14:00 EST</pubDate></item><item><title><![CDATA[Current Assassin's Creed arc seeking resolution by 2012's end]]></title><link>http://www.joystiq.com/2011/10/03/current-assassins-creed-arc-seeking-resolution-by-2012s-end/</link><guid isPermaLink="true">http://www.joystiq.com/2011/10/03/current-assassins-creed-arc-seeking-resolution-by-2012s-end/</guid><comments>http://www.joystiq.com/2011/10/03/current-assassins-creed-arc-seeking-resolution-by-2012s-end/#comments</comments><description><![CDATA[<div style="text-align: center; ">
	<a href="http://www.joystiq.com/2011/10/03/current-assassins-creed-arc-seeking-resolution-by-2012s-end/"><img alt="" src="http://www.blogcdn.com/www.joystiq.com/media/2011/07/asscreedrev_530x330.jpg" style="border-top-width: 0px; border-right-width: 0px; border-bottom-width: 0px; border-left-width: 0px; border-top-style: solid; border-right-style: solid; border-bottom-style: solid; border-left-style: solid; margin-left: 0px; margin-right: 0px; margin-top: 0px; margin-bottom: 0px; width: 529px; height: 330px; " /></a></div>
Though Ubisoft's accounting and marketing departments probably have a greater say in the practice of annualizing Assassin's Creed (y'all keep buying it every year!), the people in charge of the franchise's elaborate fiction have their own impetus in the form of a ticking clock.<br />
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With <em><a href="http://www.joystiq.com/game/assassins-creed-revelations">Assassin's Creed: Revelations</a></em> concluding Ezio's extended quest (and the "<a href="http://www.joystiq.com/2011/07/25/assassins-creed-embers-trailer-is-out-of-time/">Embers</a>" animated short providing a dignified epilogue), the plot's modern component -- starring feeble hoodie-hermit Desmond -- is set to run its course by the end of 2012, just in time for next year's AC outing. Creative lead Alexandre Amancio explains it to <a href="http://www.eurogamer.net/articles/2011-10-03-first-details-on-2012s-assassins-creed">Eurogamer</a>: "In Assassin's Creed we set up a timeline with this whole end of the world plot of December 2012. That's fast approaching, and the story we have to tell, we obviously need to do it before we arrive at that point."<br />
<br />
Desmond's tale is far from being the final one in Assassin's Creed, but Amancio believes that having the current protagonist's dilemma linger after calendar 2013 would be "stupid," given the authors' efforts to run parallel to reality. "It would be stupid of us to be centring [sic] a game on a semi-reality and then have that conclusion happen after that date in real life," he says.<br />
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That's assuming we all survive beyond 2012 anyway.<p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2011/10/03/current-assassins-creed-arc-seeking-resolution-by-2012s-end/">Current Assassin's Creed arc seeking resolution by 2012's end</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Mon, 03 Oct 2011 14:00:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.joystiq.com/2011/10/03/current-assassins-creed-arc-seeking-resolution-by-2012s-end/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/20072189/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2011/10/03/current-assassins-creed-arc-seeking-resolution-by-2012s-end/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>alexandre-amancio</category><category>assassins-creed-revelations</category><category>microsoft</category><category>pc</category><category>playstation</category><category>ps3</category><category>ubisoft</category><category>ubisoft-montreal</category><category>xbox</category><dc:creator><![CDATA[Ludwig Kietzmann]]></dc:creator><pubDate>Mon, 03 Oct 2011 14:00:00 EST</pubDate></item><item><title><![CDATA[Ubisoft: Assassin's Creed: Revelations will be, well, revealing]]></title><link>http://www.joystiq.com/2011/07/24/ubisoft-assassins-creed-revelations-will-be-well-revealing/</link><guid isPermaLink="true">http://www.joystiq.com/2011/07/24/ubisoft-assassins-creed-revelations-will-be-well-revealing/</guid><comments>http://www.joystiq.com/2011/07/24/ubisoft-assassins-creed-revelations-will-be-well-revealing/#comments</comments><description><![CDATA[<div style="text-align: center; ">
	<em><a href="http://www.joystiq.com/2011/07/24/ubisoft-assassins-creed-revelations-will-be-well-revealing/"><img src="http://www.blogcdn.com/www.joystiq.com/media/2011/07/asscreedrev.jpg" style="margin-left: 4px; margin-right: 4px; margin-top: 4px; margin-bottom: 4px; height: 279px; width: 530px; border-top-width: 0px; border-right-width: 0px; border-bottom-width: 0px; border-left-width: 0px; border-top-style: solid; border-right-style: solid; border-bottom-style: solid; border-left-style: solid; " /></a></em></div>
In an interview with the <a href="http://www.guardian.co.uk/technology/gamesblog/2011/jul/22/games-ps3">Guardian</a>, <a href="http://www.joystiq.com/game/assassins-creed"><em>Assassin's Creed </em></a>creative director Alexandre Amancio explains Ubisoft's mindset when creating <a href="http://www.joystiq.com/game/assassins-creed-revelations"><em>Revelations</em></a> and the caution his team is taking with Altair, Ezio, Desmond and their combined Body Mass Index.<br />
<blockquote class="bq-standard">
	"Well, <em>Assassin's Creed</em> has been going since 2007 -- the narrative is very rich and complex, so to avoid collapsing under the weight of our own mythology we needed to wrap up a few mysteries and set things up for what is to come. That's what this game is about: we're giving players some answers from <em>Assassin's 2</em> and <em>Brotherhood</em>, we're completing the destiny of Altair, and we're tying it in to what's coming in 2012. And obviously, our over-arching storyline has to do with the end of the world in 2012 - we need to set up everything for the conclusion of that narrative. In this game, you'll get to understand why Ezio is so important and how his destiny his aligned to Altair's and to Desmond's."</blockquote>
It appears Amancio is focused on completing the first arc of the <em>Assassin's Creed </em>series with an emphasis on character development and clarifying the franchise's future, which can't be very vast considering he's counting on<em> the world to end</em> next year.<p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2011/07/24/ubisoft-assassins-creed-revelations-will-be-well-revealing/">Ubisoft: Assassin's Creed: Revelations will be, well, revealing</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Sun, 24 Jul 2011 20:30:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.joystiq.com/2011/07/24/ubisoft-assassins-creed-revelations-will-be-well-revealing/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/19999177/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2011/07/24/ubisoft-assassins-creed-revelations-will-be-well-revealing/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>alexandre-amancio</category><category>altair</category><category>Assassins-Creed</category><category>assassins-creed-revelations</category><category>desmond</category><category>Ezio</category><category>microsoft</category><category>pc</category><category>playstation</category><category>ps3</category><category>Ubisoft</category><category>xbox</category><dc:creator><![CDATA[Jessica Conditt]]></dc:creator><pubDate>Sun, 24 Jul 2011 20:30:00 EST</pubDate></item></channel></rss>