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Posts tagged project-ten-dollar

New copies of WWE Smackdown vs. Raw 2011 include free online pass, DLC

THQ has announced that WWE Smackdown vs. Raw 2011 will not only come with multiple covers, but a devastating clothesline to used game buyers. The manual will include a code that can be redeemed for "online access and the game's first DLC package," with Chris Masters as a playable character and...

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EA Sports Online Pass redeemed by 60% of users, says EA

During EA's Q1 financial conference call, COO John Schappert discussed the success of the company's "Online Pass" initiative. According to Schappert, early results from NCAA Football 11 and Tiger Woods PGA Tour 11 indicated that "sixty percent to seventy percent of online connected users" have...

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EA's Ramsdale: Project Ten Dollar 'not a defensive measure against pre-owned or piracy'

An MCV interview with Electronic Arts UK General Manager Keith Ramsdale took a turn for the Munchausen fantastical when the executive claimed EA's "Project Ten Dollar" and Online Pass are programs "all about the customer, about improving their experience," and simply "not a defensive measure...

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THQ introduces its own 'Online Pass' in UFC 2010

EA isn't the only company to hit on the idea of a one-time-use code for online play of sports games. THQ is penalizing used sales of UFC Undisputed 2010 in exactly the same way -- and, since Undisputed will be in stores next week, THQ is even beating EA to it. Pastapadre discovered that copies of...

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Ubisoft remains refocused on Xbox 360, PS3 in new year

In January, Ubisoft CEO Yves Guillemot told investors that the company would "refocus"' its development efforts on Xbox 360 and PS3 in 2010, with particular emphasis on iterating its major franchises on the HD consoles. Today, as Ubisoft reported its earnings (actually, losses) for the fiscal year...

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Analysts discuss impact of EA Sports Online Pass

Over at IndustryGamers, several analysts have chimed in on EA's latest assault on used game sales: The EA Sports Online Pass. The pass will offer players access to online features -- up to and possibly including online multiplayer -- on all future EA Sports titles starting with Tiger Woods PGA Tour...

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EA posts $677 million loss in FY2010 alongside downed revenues

EA has reported the results for its fiscal year 2010, which ran from April 1, 2009 through March 31, 2010, showing a downed revenue stream for the year and an improved loss. The company took in $3.654 billion (down from $4.212 billion in FY2009) and, measured against money spent, lost $677 million...

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'Online Pass' specific to EA Sports, 'no announcement' on Medal of Honor

Listen, we get it. You're a "pre-owned" type of game buyer. To us, and your online comrades, we're equals in the game owning world. To EA, well, you're sucking its server's bandwidth. Defending EA Sports' "Online Pass," Senior Vice President Andrew Wilson told Develop, "We want to reserve EA Sports...

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EA introduces one-time-use 'Online Pass' for sports games

EA just announced the next step of its "Project Ten Dollar" initiative, one that's likely to affect a lot of people much more deeply than the allure of some extra DLC. Starting with Tiger Woods PGA Tour 11, out June 8, EA Sports games for PS3 and Xbox 360 will include a title-specific "Online Pass"...

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Buy Alan Wake new, get first 'game add-on' free

Apparently EA's Project Ten Dollar has had an influence on other publishers, as Microsoft announced that new purchases of Alan Wake will come with a "token code card" allowing for the free download of the first game add-on (said to be coming "later this year"). The Bright Falls Bonus Pack was also...

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