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<generator>Blogsmith http://www.blogsmith.com/</generator><item><title><![CDATA[Ubisoft expects next-gen consoles to integrate 'item based model']]></title><link>http://www.joystiq.com/2012/05/15/ubisoft-expects-next-gen-consoles-to-integrate-item-based-model/</link><guid isPermaLink="true">http://www.joystiq.com/2012/05/15/ubisoft-expects-next-gen-consoles-to-integrate-item-based-model/</guid><comments>http://www.joystiq.com/2012/05/15/ubisoft-expects-next-gen-consoles-to-integrate-item-based-model/#comments</comments><description><![CDATA[<center> <a href="http://www.joystiq.com/2012/05/15/ubisoft-expects-next-gen-consoles-to-integrate-item-based-model/"><img src="http://www.blogcdn.com/www.joystiq.com/media/2010/09/ubisoftlogo530.jpg" /></a></center>Ubisoft likely knows more about the next generation of consoles than we all do, thanks to working on games for them and stuff, and it sees them going in a social gaming-oriented direction. The company's earnings release features an outlook for the next year, in which Ubisoft CEO Yves Guillemot expects to see an increase of 25-61% in operating income.<br /><br />Beyond that, Guillemot expects growth due to two trends: first, "the forthcoming arrival of the next generation of consoles which will be increasingly connected and will strongly boost the market thanks to a new qualitative leap and the integration of social games benefits and the item based model," and free-to-play games.<br /><br />The "item based model" sounds like a trend bleeding over from free-to-play games, in which games are sold for free (or cheap) and microtransactions bring in revenue through the sale of in-game items. We have seen this outside of the free-to-play world in this generation, in the form of costume sales and the occasional weapon unlock; however, if Guillemot expects it to be a significant source of income on consoles, it's likely to be even more emphasized in the next generation.<p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2012/05/15/ubisoft-expects-next-gen-consoles-to-integrate-item-based-model/">Ubisoft expects next-gen consoles to integrate 'item based model'</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Tue, 15 May 2012 13:30:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.joystiq.com/2012/05/15/ubisoft-expects-next-gen-consoles-to-integrate-item-based-model/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/20238542/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2012/05/15/ubisoft-expects-next-gen-consoles-to-integrate-item-based-model/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>earnings</category><category>free-to-play</category><category>Microtransactions</category><category>next-generation</category><category>ubisoft</category><category>yves-guillemot</category><dc:creator><![CDATA[JC Fletcher]]></dc:creator><pubDate>Tue, 15 May 2012 13:30:00 EST</pubDate></item><item><title><![CDATA[Ubisoft's Wii U roundtable, now on video]]></title><link>http://www.joystiq.com/2011/06/13/ubisofts-wii-u-roundtable-now-on-video/</link><guid isPermaLink="true">http://www.joystiq.com/2011/06/13/ubisofts-wii-u-roundtable-now-on-video/</guid><comments>http://www.joystiq.com/2011/06/13/ubisofts-wii-u-roundtable-now-on-video/#comments</comments><description><![CDATA[<div style="text-align: center; ">
	<a href="http://www.joystiq.com/2011/06/13/ubisofts-wii-u-roundtable-now-on-video/#continued"><img src="http://www.blogcdn.com/www.joystiq.com/media/2011/06/yvesiwata530px1325125.jpg" style="width: 530px; height: 320px; " /></a></div>
Remember the <em>second</em> developer roundtable that Nintendo held during <a href="http://www.joystiq.com/event/e3-2011">E3 2011</a>? The one that featured <a href="http://www.joystiq.com/game/killer-freaks-from-outer-space"><em>Killer Freaks From Outer Space</em></a>? First and foremost, it's rude to refer to Nintendo head Satoru Iwata and Ubisoft head Yves Guillemot as killer freaks, not to mention accuse them of being from other outer space. Oh, right, yes, the game. That one.<br />
<br />
Anyway, the full HD video of that roundtable discussion has been uploaded by Ubisoft, showing the entirety of what we <a href="http://www.joystiq.com/2011/06/09/killer-freaks-from-outer-space-trailer-lands-on-earth/">saw</a>, <a href="http://www.joystiq.com/2011/06/10/killer-freaks-from-outer-space-preview-the-freaks-come-out-at-n/">previewed</a>, and <a href="http://www.joystiq.com/2011/06/08/wii-u-assassins-creed-details-loosed-at-nintendo-roundtable/">broke out</a> in its original presentation. Interested in watching foreign men struggling with the English language in front of dozens of journalists? Or in live gameplay of<em> Ghost Recon Online</em> and <em>Killer Freaks</em>? Here's your chance!<p><a href="http://www.joystiq.com/2011/06/13/ubisofts-wii-u-roundtable-now-on-video/" rel="bookmark">Continue reading <em>Ubisoft's Wii U roundtable, now on video</em></a></p><p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2011/06/13/ubisofts-wii-u-roundtable-now-on-video/">Ubisoft's Wii U roundtable, now on video</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Mon, 13 Jun 2011 13:10:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.joystiq.com/2011/06/13/ubisofts-wii-u-roundtable-now-on-video/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/19965467/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2011/06/13/ubisofts-wii-u-roundtable-now-on-video/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>3ds</category><category>developer-roundtable</category><category>e3-2011</category><category>killer-freaks-from-outer-space</category><category>nintendo</category><category>satoru-iwata</category><category>ubisoft</category><category>wii</category><category>wii-u</category><category>yves-guillemot</category><dc:creator><![CDATA[Ben Gilbert]]></dc:creator><pubDate>Mon, 13 Jun 2011 13:10:00 EST</pubDate></item><item><title><![CDATA[Wii U Assassin's Creed details loosed at Nintendo roundtable]]></title><link>http://www.joystiq.com/2011/06/08/wii-u-assassins-creed-details-loosed-at-nintendo-roundtable/</link><guid isPermaLink="true">http://www.joystiq.com/2011/06/08/wii-u-assassins-creed-details-loosed-at-nintendo-roundtable/</guid><comments>http://www.joystiq.com/2011/06/08/wii-u-assassins-creed-details-loosed-at-nintendo-roundtable/#comments</comments><description><![CDATA[<div style="text-align: center; ">
	<a href="http://www.joystiq.com/2011/06/08/wii-u-assassins-creed-details-loosed-at-nintendo-roundtable/"><img alt="" src="http://www.blogcdn.com/www.joystiq.com/media/2011/06/img6976.jpg" style="width: 530px; height: 353px; " /></a></div>
After just barely revealing that an <em>Assassin's Creed</em> title is in the works for <a href="http://www.joystiq.com/tag/wii-u">Nintendo's Wii U</a>, Ubisoft reps took to the Nintendo roundtable this evening and spoke to some of the features we'll see in the still untitled game (we're calling it "Assassin's Cwiihd"). Well, okay, first Ubisoft wanted to talk about the console itself. First and foremost, the Wii U has "powerful multi-core architecture" which allows Ubisoft to port its engines and assets directly over. And if you're anything like us, you're all about graphical shaders -- you'll be happy to know, then, that the Wii U is <em>totally</em> capable of handling that.<br />
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Beyond that, the game will, like previous <em>AC</em> titles, have the usual Eagle Vision sense ability. Specific to the Wii U, however, is an interactive map and database -- presumably for use with the WiiPad -- as well as some form of "alternative" puzzle solving. Ubi wouldn't confirm whether the title will be <em>Assassin's Creed 3</em> or a Wii U version of <a href="http://www.joystiq.com/game/assassins-creed-revelations"><em>Revelations</em></a> or something else entirely, but you can bet we'll be hounding them for answers as the week progresses.<p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2011/06/08/wii-u-assassins-creed-details-loosed-at-nintendo-roundtable/">Wii U Assassin's Creed details loosed at Nintendo roundtable</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Wed, 08 Jun 2011 22:16:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.joystiq.com/2011/06/08/wii-u-assassins-creed-details-loosed-at-nintendo-roundtable/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/19962335/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2011/06/08/wii-u-assassins-creed-details-loosed-at-nintendo-roundtable/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>assassins-creed</category><category>e3-2011</category><category>nintendo</category><category>ubisoft</category><category>wii-u</category><category>yves-guillemot</category><dc:creator><![CDATA[Ben Gilbert]]></dc:creator><pubDate>Wed, 08 Jun 2011 22:16:00 EST</pubDate></item><item><title><![CDATA[Five Wii U games in development at Ubisoft]]></title><link>http://www.joystiq.com/2011/06/08/five-wii-u-games-in-development-at-ubisoft/</link><guid isPermaLink="true">http://www.joystiq.com/2011/06/08/five-wii-u-games-in-development-at-ubisoft/</guid><comments>http://www.joystiq.com/2011/06/08/five-wii-u-games-in-development-at-ubisoft/#comments</comments><description><![CDATA[<div style="text-align: center; ">
	<a href="http://www.joystiq.com/2011/06/08/five-wii-u-games-in-development-at-ubisoft/"><img src="http://www.blogcdn.com/www.joystiq.com/media/2011/06/img6976.jpg" /></a></div>
During Nintendo's second developer roundtable at <a href="http://www.joystiq.com/event/e3-2011">E3 2011</a> this evening, Ubisoft CEO and founder Yves Guillemot spoke to his company's current <a href="http://www.joystiq.com/tag/wii-u">Wii U</a> development, announcing that five games are currently in development for next year's Wii successor.<br />
<br />
Among the titles were three announced yesterday during Nintendo's keynote address, as well as one surprising addition: <em>Killer Freaks From Outer Space</em>. What's that, Yves? Spill it! He also reiterated the titles revealed on Tuesday in <em>Assassin's Creed</em>, <em>Ghost Recon Online</em>, and a <em>Raving Rabbids</em> title. It's possible that we missed it during the roundtable, but it seems that one more title is still under wraps. We'll update this post as the presentations progresses, so <em>keep it locked</em>!<br />
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<strong>Update:</strong> <em>Killer Freaks From Outer Space</em> is being developed by Ubisoft Montpelier, and it's a "competitive first-person shooter." Apparently it'll be arriving sometime in 2012 alongside the Wii U. Our man on the ground JC Fletcher describes the teaser trailer as taking place in a destroyed London with only one type of "freak" shown. Players will aim WiiPad a la <em>Face Raiders</em> at the various freaks before shooting their faces off. <p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2011/06/08/five-wii-u-games-in-development-at-ubisoft/">Five Wii U games in development at Ubisoft</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Wed, 08 Jun 2011 21:27:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.joystiq.com/2011/06/08/five-wii-u-games-in-development-at-ubisoft/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/19962303/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2011/06/08/five-wii-u-games-in-development-at-ubisoft/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>e3-2011</category><category>killer-freaks-from-outer-space</category><category>ubisoft</category><category>wii-u</category><category>yves-guillemot</category><dc:creator><![CDATA[Ben Gilbert]]></dc:creator><pubDate>Wed, 08 Jun 2011 21:27:00 EST</pubDate></item><item><title><![CDATA[Ghost Recon: Future Soldier scheduled for Q1 2012]]></title><link>http://www.joystiq.com/2011/05/12/ghost-recon-future-soldier-pushed-to-q1-2012/</link><guid isPermaLink="true">http://www.joystiq.com/2011/05/12/ghost-recon-future-soldier-pushed-to-q1-2012/</guid><comments>http://www.joystiq.com/2011/05/12/ghost-recon-future-soldier-pushed-to-q1-2012/#comments</comments><description><![CDATA[<div style="text-align: center;">
	<a href="http://www.joystiq.com/2011/05/12/ghost-recon-future-soldier-pushed-to-q1-2012/"><img src="http://www.blogcdn.com/www.joystiq.com/media/2011/05/ghost-recont-future-soldier-art-530w.jpg" style="border-width: 1px; border-style: solid; margin: 4px;" /></a></div>
During an investors call today, Ubisoft CEO Yves Guillemot said that <em>Ghost Recon: Future Soldier</em> is now scheduled to be released in the first quarter of 2012 (the company's 2011-12 fiscal Q4). This places it at the tail end of the fiscal year, which was the previously given (and rather large) release window. "We want first to assure the best quality possible," Guillemot explained in a moment of d&eacute;j&agrave; vu, "as well as to avoid the very crowded Christmas landscape in the shooter genre." It was as if he was still reading <a href="http://www.joystiq.com/2010/05/18/ghost-recon-future-soldier-delayed-into-march-quarter-2011/">last year's script</a>.<br />
<br />
On May 18, 2010, Guillemot had offered those exact same reasons about <em>Future Soldier's </em>readiness then, saying, "Due to a very competitive environment, we decided to move the game out of the Christmas [2010] quarter, and into the March [2011] quarter." He added, "It will also provide additional time to our development teams to realize their vision."<br />
<br />
At this rate, Ubisoft is going to have to change the title to <em>"Ghost Recon: Soldier."</em> Wait a minute -- we <a href="http://www.joystiq.com/2010/11/15/driver-sf-and-ghost-recon-future-soldier-delayed/">already used that one</a> ... These delays <em>are</em> getting old.<p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2011/05/12/ghost-recon-future-soldier-pushed-to-q1-2012/">Ghost Recon: Future Soldier scheduled for Q1 2012</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Thu, 12 May 2011 19:00:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.joystiq.com/2011/05/12/ghost-recon-future-soldier-pushed-to-q1-2012/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/19939238/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2011/05/12/ghost-recon-future-soldier-pushed-to-q1-2012/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>delays</category><category>ghost-recon-future-soldier</category><category>microsoft</category><category>pc</category><category>playstation</category><category>ps3</category><category>q1-2012</category><category>release-date</category><category>ubisoft</category><category>ubisoft-paris</category><category>ubisoft-red-storm</category><category>xbox</category><category>yves-guillemot</category><dc:creator><![CDATA[James Ransom-Wiley]]></dc:creator><pubDate>Thu, 12 May 2011 19:00:00 EST</pubDate></item><item><title><![CDATA[Rayman Origins to be 'a big event,' Ubisoft CEO says]]></title><link>http://www.joystiq.com/2011/04/08/rayman-origins-to-be-a-big-event-ubisoft-ceo-says/</link><guid isPermaLink="true">http://www.joystiq.com/2011/04/08/rayman-origins-to-be-a-big-event-ubisoft-ceo-says/</guid><comments>http://www.joystiq.com/2011/04/08/rayman-origins-to-be-a-big-event-ubisoft-ceo-says/#comments</comments><description><![CDATA[<div style="text-align: center; ">
	<a href="http://www.joystiq.com/2011/04/08/rayman-origins-to-be-a-big-event-ubisoft-ceo-says/"><em><img alt="" src="http://www.blogcdn.com/www.joystiq.com/media/2010/07/raymanorigins2010-06-14-6_530x330.jpg" style="width: 530px; height: 330px; " /></em></a></div>
<div style="text-align: left; ">
	Pictured above: Rayman, floppy-haired hero and decliner of limbs, along with dim-witted partner in mischief, Globox.<br />
	<br />
	They've been missing since <a href="http://www.joystiq.com/2010/12/22/rayman-origins-a-no-show-for-holiday-2010/">December 2010</a>, but we're happy to report that they're not dead. In an <a href="http://www.mcvuk.com/features/911/25-Years-of-Ubisoft">MCV</a> interview published today, Ubisoft CEO Yves Guillemot said <em>Rayman Origins</em> was "very much" a Michel Ancel project. So, a bizarre information blackout following <a href="http://www.joystiq.com/2010/06/25/ancel-working-with-small-team-on-beyond-good-and-evil-2/">a promising announcement</a> was to be expected.<br />
	<br />
	"There will be a new Rayman game, Rayman Origins, by Michel Ancel," Guillemot said. "It will be HD in 2D and it will be a big event for the whole industry." It's unclear whether the game will still be episodic, as originally planned, or if it will still be a downloadable title. Ubisoft has not answered any of our specific questions regarding <em>Rayman Origins</em> during the last three months.<br />
	<br />
	Aside from being a return to Rayman's roots, the game serves as a showcase for the UbiArt development framework, which allows the incorporation of detailed drawings from a variety of sources into a skeletal animation system. In other words: game so, so pretty.</div><p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2011/04/08/rayman-origins-to-be-a-big-event-ubisoft-ceo-says/">Rayman Origins to be 'a big event,' Ubisoft CEO says</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Fri, 08 Apr 2011 18:00:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.joystiq.com/2011/04/08/rayman-origins-to-be-a-big-event-ubisoft-ceo-says/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/19907584/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2011/04/08/rayman-origins-to-be-a-big-event-ubisoft-ceo-says/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>delay</category><category>episodic</category><category>michel-ancel</category><category>microsoft</category><category>playstation</category><category>ps3</category><category>psn</category><category>rayman-origins</category><category>ubiart</category><category>ubisoft</category><category>xbla</category><category>xbox</category><category>yves-guillemot</category><dc:creator><![CDATA[Ludwig Kietzmann]]></dc:creator><pubDate>Fri, 08 Apr 2011 18:00:00 EST</pubDate></item><item><title><![CDATA[Ubisoft on next-gen portable dev: 3DS / PSP2 first, 'the other machines' next]]></title><link>http://www.joystiq.com/2011/02/14/ubisoft-on-next-gen-portable-dev-3ds-psp2-first-the-other-m/</link><guid isPermaLink="true">http://www.joystiq.com/2011/02/14/ubisoft-on-next-gen-portable-dev-3ds-psp2-first-the-other-m/</guid><comments>http://www.joystiq.com/2011/02/14/ubisoft-on-next-gen-portable-dev-3ds-psp2-first-the-other-m/#comments</comments><description><![CDATA[<div style="text-align: center; "><a href="http://www.joystiq.com/2011/02/14/ubisoft-on-next-gen-portable-dev-3ds-psp2-first-the-other-m/"><img width="530" height="262" vspace="4" hspace="4" border="0" align="middle" alt="" src="http://www.blogcdn.com/www.joystiq.com/media/2011/01/gamngponwhite530.jpg" /></a></div>
After <a href="http://www.joystiq.com/2011/02/14/dance-games-made-it-rain-on-ubisofts-holiday-quarter/">some success</a> getting in on the ground floor with Kinect - Ubisoft was gunning to be the "top third-party publisher" - it's looking to repeat that formula with the upcoming 3DS, dropping <a href="http://www.joystiq.com/2011/02/14/ubisoft-releasing-six-3ds-games-for-european-launch/">six games for the portable's European launch</a>. But with increasingly competent smartphones eating away at the dedicated handheld gaming market, what's Ubisoft's long-term plan for supporting the new portable landscape? <br />
<br />
While the PSP had, at one point, been a solid platform for Ubisoft - <em>Assassin's Creed: Bloodlines</em> has sold roughly 500,000 units, a Ubi exec noted on this afternoon's earnings call - "today it's a bit more difficult as you have the PSP at the end of its cycle," CEO Yves Guillemot said. With a stated goal to invest in "future consoles, notably the 3DS and the NGP," Ubisoft is hoping to extend the lifespan of its portable productions by focusing on two phases of release. <br />
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"We are working to make sure that the games we create for the portable machines can be adapted for those platforms so that after making good revenue on 3DS or PSP2," Guillemot said, "we can go to a second phase which is going at a lower-price to the other machines." The other machines he's referring to here are the gaming smartphone platforms, typified by the iPhone and its hyper-competitive (and budget-priced!) App Store offerings. <br />
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Publishers are eager to capitalize on new hardware, and the excitement that inevitably follows, but want to continue to invest in the potentially lucrative phone ecosystems. This two-phase solution might allow them to have it both ways. <br />
<br type="_moz" /><p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2011/02/14/ubisoft-on-next-gen-portable-dev-3ds-psp2-first-the-other-m/">Ubisoft on next-gen portable dev: 3DS / PSP2 first, 'the other machines' next</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Mon, 14 Feb 2011 19:20:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.joystiq.com/2011/02/14/ubisoft-on-next-gen-portable-dev-3ds-psp2-first-the-other-m/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/19843347/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2011/02/14/ubisoft-on-next-gen-portable-dev-3ds-psp2-first-the-other-m/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>3DS</category><category>ds</category><category>mobile</category><category>NGP</category><category>nintendo</category><category>playstation</category><category>playstation-vita</category><category>psp</category><category>PSP2</category><category>sony</category><category>Ubisoft</category><category>vita</category><category>Yves-Guillemot</category><dc:creator><![CDATA[Christopher Grant]]></dc:creator><pubDate>Mon, 14 Feb 2011 19:20:00 EST</pubDate></item><item><title><![CDATA[Assassin's Creed 2 ships close to 9 million, Conviction sales reach 1.8 million]]></title><link>http://www.joystiq.com/2010/05/18/assassins-creed-2-ships-close-to-9-million-conviction-sales-re/</link><guid isPermaLink="true">http://www.joystiq.com/2010/05/18/assassins-creed-2-ships-close-to-9-million-conviction-sales-re/</guid><comments>http://www.joystiq.com/2010/05/18/assassins-creed-2-ships-close-to-9-million-conviction-sales-re/#comments</comments><description><![CDATA[<div style="text-align: center;"><img vspace="0" hspace="0" border="0" alt="" src="http://www.blogcdn.com/www.joystiq.com/media/2009/12/tgsassassinscreed2_3a.jpg" /></div>
Ubisoft CEO Yves Guillemot was fairly pleased to report during today's investor's briefing that two of the company's biggest games of the past year have been flying both onto and off of store shelves at breakneck speeds. According to Guillemot, <a href="http://www.joystiq.com/tag/assassins-creed-2"><em>Assassin's Creed 2</em></a> has shipped nearly 9 million units during the fiscal year, while <a href="http://www.joystiq.com/tag/splinter-cell-conviction"><em>Splinter Cell: Conviction</em></a>, which only just launched April 13, has hit 1.8 million in sales.<br />
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Guillemot is banking on the continued sales of the latter title to increase Q1 revenues 75 percent year-over-year. We doubt the company will have any problem with that. Games which task the player with discreetly dispatching enemies are apparently in no danger of going out of style.<p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2010/05/18/assassins-creed-2-ships-close-to-9-million-conviction-sales-re/">Assassin's Creed 2 ships close to 9 million, Conviction sales reach 1.8 million</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Tue, 18 May 2010 14:50:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.joystiq.com/2010/05/18/assassins-creed-2-ships-close-to-9-million-conviction-sales-re/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/19482038/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2010/05/18/assassins-creed-2-ships-close-to-9-million-conviction-sales-re/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>Assassins-Creed</category><category>assassins-creed-2</category><category>Assassins-Creed-ii</category><category>industry</category><category>Microsoft</category><category>sales</category><category>splinter-cell-conviction</category><category>ubisoft</category><category>Ubisoft-Montreal</category><category>Xbox-360</category><category>yves-guillemot</category><dc:creator><![CDATA[Griffin McElroy]]></dc:creator><pubDate>Tue, 18 May 2010 14:50:00 EST</pubDate></item><item><title><![CDATA[Ghost Recon: Future Soldier delayed into 'March quarter' 2011]]></title><link>http://www.joystiq.com/2010/05/18/ghost-recon-future-soldier-delayed-into-march-quarter-2011/</link><guid isPermaLink="true">http://www.joystiq.com/2010/05/18/ghost-recon-future-soldier-delayed-into-march-quarter-2011/</guid><comments>http://www.joystiq.com/2010/05/18/ghost-recon-future-soldier-delayed-into-march-quarter-2011/#comments</comments><description><![CDATA[<div style="text-align: center;"><img hspace="0" border="0" vspace="0" src="http://www.blogcdn.com/www.joystiq.com/media/2010/04/grfsallscreenshot1stlookhitechghost20-4122010-580px.jpg" alt="" /></div>
This is how it all starts, folks. In <a href="http://www.joystiq.com/2010/05/18/ubisoft-reports-76-2-million-operating-loss-in-fiscal-year-2009/">today's Ubisoft investor's briefing</a>, CEO Yves Guillemot revealed that <a href="http://www.joystiq.com/tag/ghost-recon-future-soldier"><em>Ghost Recon: Future Soldier</em></a> has been pushed from its initial Holiday 2010 launch window. "Due to a very competitive environment, we decided to move the game out of the Christmas quarter, and into the March quarter," Guillemot explained. "It will also provide additional time to our development teams to realize their vision," he added.<br />
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We don't know about you guys, but we're <a href="http://www.joystiq.com/2009/07/30/capcom-delays-dark-void-into-2010-avoids-crowded-fall-game-sea/">flashing back to last year</a>, when every release in November and December was pushed back a few months for those very reasons. If you're hoping to check out <em>Future Soldier</em> in the foreseeable future, you better make your way to <a href="http://www.joystiq.com/tag/e3-2010">E3 2010</a>, where the game will be showcased to the public for the very first time.<p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2010/05/18/ghost-recon-future-soldier-delayed-into-march-quarter-2011/">Ghost Recon: Future Soldier delayed into 'March quarter' 2011</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Tue, 18 May 2010 13:20:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.joystiq.com/2010/05/18/ghost-recon-future-soldier-delayed-into-march-quarter-2011/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/19482009/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2010/05/18/ghost-recon-future-soldier-delayed-into-march-quarter-2011/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>2011</category><category>delays</category><category>ghost-recon</category><category>ghost-recon-future-soldier</category><category>investors-briefing</category><category>q1-2011</category><category>ubisoft</category><category>yves-guillemot</category><dc:creator><![CDATA[Griffin McElroy]]></dc:creator><pubDate>Tue, 18 May 2010 13:20:00 EST</pubDate></item><item><title><![CDATA[Ubisoft reports $76.2 million operating loss in fiscal year 2009-10]]></title><link>http://www.joystiq.com/2010/05/18/ubisoft-reports-76-2-million-operating-loss-in-fiscal-year-2009/</link><guid isPermaLink="true">http://www.joystiq.com/2010/05/18/ubisoft-reports-76-2-million-operating-loss-in-fiscal-year-2009/</guid><comments>http://www.joystiq.com/2010/05/18/ubisoft-reports-76-2-million-operating-loss-in-fiscal-year-2009/#comments</comments><description><![CDATA[<div style="text-align: center; "><img vspace="0" hspace="0" border="1" alt="" src="http://www.blogcdn.com/www.joystiq.com/media/2009/07/ubisoft-drop-072709.jpg" /></div>
Ubisoft today released its financial earnings report to investors for fiscal year 2009-10 (ending March 31), reporting sales of &euro;871 million ($1.1 billion) with an operating loss of &euro;60 million ($76.2 million). CEO Yves Guillemot softened investor reaction by saying: "The global economic crisis had a pronounced impact on the video game industry in 2009, which contracted by nearly 10 percent year-on-year. Ubisoft's sales were hit particularly hard, falling 18 percent over the full year despite a stabilization in the second half of the year." <br />
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Ubi's Q4 sales were up 1.9 percent year-over-year to &euro;210 million ($266.7 million), outpacing internal guidance by &euro;10 million ($12.7 million). The company says the inflated numbers are due partially to "a strong increase in sales of <em><a href="http://www.joystiq.com/tag/just-dance">Just Dance</a></em>," the "ongoing exceptional performance delivered by <em><a href="http://www.joystiq.com/tag/assassins-creed-2">Assassin's Creed 2</a> </em> which sold-in nearly 9 million units during the year," and higher-than-expected sales of both <em><a href="http://www.joystiq.com/tag/red-steel-2">Red Steel 2</a></em> and <em><a href="http://www.joystiq.com/tag/avatar">Avatar</a></em>. <br />
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And Guillemot predicts a sunnier 2010-11. "We forecast a return to profitable growth in 2010-11 with positive cash flow generation, driven by a games line-up that is more closely tailored to growth segments based on strong franchises." He also notes his excitement for new technology driving increased sales, saying, "Lastly, the upcoming launches of new consoles, including <a href="http://www.joystiq.com/tag/project-natal">Natal</a> and <a href="http://www.joystiq.com/tag/playstation-move">Sony Move</a>, should enable us to capitalize on the technology investments that we have undertaken in recent years and re-energize the casual games segment."<br />
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Source -- <a href="http://www.ubisoftgroup.com/gallery_files/site/270/1042/2230.pdf">Ubisoft FY2009-10 Sales &amp; Earnings Report</a> (warning: PDF link)<br type="_moz" /><p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2010/05/18/ubisoft-reports-76-2-million-operating-loss-in-fiscal-year-2009/">Ubisoft reports $76.2 million operating loss in fiscal year 2009-10</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Tue, 18 May 2010 13:00:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.joystiq.com/2010/05/18/ubisoft-reports-76-2-million-operating-loss-in-fiscal-year-2009/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/19481933/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2010/05/18/ubisoft-reports-76-2-million-operating-loss-in-fiscal-year-2009/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>assassins-creed-2</category><category>avatar</category><category>earnings</category><category>financials</category><category>fy2009-10</category><category>fy2010</category><category>just-dance</category><category>project-natal</category><category>q4-2010</category><category>red-steel-2</category><category>sony-move</category><category>ubisoft</category><category>yves-guillemot</category><dc:creator><![CDATA[Ben Gilbert]]></dc:creator><pubDate>Tue, 18 May 2010 13:00:00 EST</pubDate></item><item><title><![CDATA[Ubisoft's Guillemot not trippin' about franchise fatigue]]></title><link>http://www.joystiq.com/2010/02/09/ubisofts-guillemot-not-tripping-about-franchise-fatigue/</link><guid isPermaLink="true">http://www.joystiq.com/2010/02/09/ubisofts-guillemot-not-tripping-about-franchise-fatigue/</guid><comments>http://www.joystiq.com/2010/02/09/ubisofts-guillemot-not-tripping-about-franchise-fatigue/#comments</comments><description><![CDATA[<div style="text-align: center;"><img vspace="0" hspace="0" border="0" alt="" src="http://www.blogcdn.com/www.joystiq.com/media/2009/07/gam_princeposter3_580.jpg" /></div>
Ubisoft's current focus to iterate its "<a href="http://www.joystiq.com/2010/01/13/ubisoft-to-refocus-on-xbox-360-ps3-and-major-franchises/">major franchises</a>" seems to expose its key brands to franchise fatigue and, with it, dwindling sales -- just look what happened to sales of <a href="http://www.joystiq.com/2009/07/22/guitar-hero-rock-band-sales-slide-reminiscent-of-ddr/"><em>Guitar Hero</em></a> and <a href="http://www.joystiq.com/2010/02/09/discounted-brand-new-tony-hawk-ride-at-goodwill/"><em>Tony Hawk</em></a> when Activision implemented a similar strategy. However, Ubisoft CEO Yves Guillemot remains unconcerned about so-called franchise fatigue, as he emphasized today that the publisher's goal is to "increase and come out more often" with games.<br />
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Speaking during a <a href="http://www.joystiq.com/2010/02/09/ubisoft-reports-fiscal-q3-sales-of-679-million-hints-at-unanno/">financial earnings</a> call for investors, Guillemot expressed his belief that Ubisoft has taken plenty of time to develop the next installments in the <em>Driver</em>, <em>Ghost Recon</em>, <em>Prince of Persia</em> and <em>Splinter Cell </em>franchises -- development time that will ultimately result in more iterations in less time, in turn improving brand visibility and training consumers to expect these franchises more often, and plan their gaming budgets accordingly. He also pointed out that sales of these upcoming titles should boost sales of their franchises' legacy games.<br />
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Of course, with that said, Guillemot re-emphasized that quality is still important and that the company has invested (and continues to invest) in building game engines and tools that can be used for the next 10 years. The CEO noted that Ubisoft development teams our given enough time to ensure very high quality work, adding that Ubisoft "takes those elements into consideration."<p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2010/02/09/ubisofts-guillemot-not-tripping-about-franchise-fatigue/">Ubisoft's Guillemot not trippin' about franchise fatigue</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Tue, 09 Feb 2010 17:35:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.joystiq.com/2010/02/09/ubisofts-guillemot-not-tripping-about-franchise-fatigue/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/19351080/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2010/02/09/ubisofts-guillemot-not-tripping-about-franchise-fatigue/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>business-strategy</category><category>development</category><category>driver</category><category>franchise-fatigue</category><category>ghost-recon</category><category>prince-of-persia</category><category>sequelitis</category><category>splinter-cell</category><category>ubisoft</category><category>yves-guillemot</category><dc:creator><![CDATA[Alexander Sliwinski]]></dc:creator><pubDate>Tue, 09 Feb 2010 17:35:00 EST</pubDate></item><item><title><![CDATA[Ghost Recon also headed to Wii, PSP, and DS; Wii version developed by a different team]]></title><link>http://www.joystiq.com/2010/02/09/ghost-recon-also-headed-to-wii-psp-and-ds-wii-version-develop/</link><guid isPermaLink="true">http://www.joystiq.com/2010/02/09/ghost-recon-also-headed-to-wii-psp-and-ds-wii-version-develop/</guid><comments>http://www.joystiq.com/2010/02/09/ghost-recon-also-headed-to-wii-psp-and-ds-wii-version-develop/#comments</comments><description><![CDATA[<div style="text-align: center;"><img border="0" vspace="0" hspace="0" src="http://www.blogcdn.com/www.joystiq.com/media/2010/02/ghostreconwii580px.jpg" alt="" /></div>
Among the handful of <a href="http://www.joystiq.com/tag/ubisoft">Ubiscoops</a> about 2010's releases coming out of today's investor call, Ubisoft CEO Yves Guillemot brought up the tactical Tom Clancy franchise <em>Ghost Recon</em>. Beyond the already revealed platforms for <em><a href="http://www.joystiq.com/tag/ghost-recon-future-soldier">Ghost Recon: Future Soldier</a></em>, Guillemot detailed the franchise's further ubiquity, saying the next <em>Ghost Recon</em> game will "be on all platforms: 360, PS3, Wii, PSP, [and] DS." He noted that the Wii version of <em>Ghost Recon</em> will "be done by a different team" with a "different approach ... created for that Wii population." Presumably, the game will involve standing on the balance board to approximate a sniper's breathing -- and it'll also be made up entirely of mini-games. Whoa, whoa -- calm down there killer. We're just joshin' ya! <br />
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He also confirmed something we've been mentioning for months now: "There will be more competition in the first eight months than in the last four." Get your calculators and spreadsheets out, folks -- <a href="http://www.joystiq.com/2010/01/12/video-game-release-date-calendar-q1-q2-2010/">early 2010</a> is gonna be a bruiser like we've never seen before (on our bank accounts, that is).<p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2010/02/09/ghost-recon-also-headed-to-wii-psp-and-ds-wii-version-develop/">Ghost Recon also headed to Wii, PSP, and DS; Wii version developed by a different team</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Tue, 09 Feb 2010 14:00:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.joystiq.com/2010/02/09/ghost-recon-also-headed-to-wii-psp-and-ds-wii-version-develop/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/19350945/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2010/02/09/ghost-recon-also-headed-to-wii-psp-and-ds-wii-version-develop/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>DS</category><category>ghost-recon</category><category>ghost-recon-future-soldier</category><category>Nintendo</category><category>q1-2010</category><category>ubisoft</category><category>Wii</category><category>yves-guillemot</category><dc:creator><![CDATA[Ben Gilbert]]></dc:creator><pubDate>Tue, 09 Feb 2010 14:00:00 EST</pubDate></item><item><title><![CDATA[Assassin's Creed 2 ships 8 million, next game returns to Rome]]></title><link>http://www.joystiq.com/2010/02/09/assassins-creed-2-ships-8-million-next-game-returns-to-rome/</link><guid isPermaLink="true">http://www.joystiq.com/2010/02/09/assassins-creed-2-ships-8-million-next-game-returns-to-rome/</guid><comments>http://www.joystiq.com/2010/02/09/assassins-creed-2-ships-8-million-next-game-returns-to-rome/#comments</comments><description><![CDATA[<div style="text-align: center;"><img vspace="0" hspace="0" border="1" alt="" src="http://www.blogcdn.com/www.joystiq.com/media/2009/12/ac2_s_008-1024.jpg" /></div>
Speaking in an investor call, following the release of Ubisoft's <a href="http://www.joystiq.com/2010/02/09/ubisoft-reports-fiscal-q3-sales-of-679-million-hints-at-unanno/">fiscal third-quarter financial results</a>, company CEO Yves Guillemot made it abundantly clear as to why another <em>Assassin's Creed</em> will unsheathe its stabby things <a href="http://www.joystiq.com/2010/01/13/new-assassins-creed-due-by-april-2011/">before April 2011</a>. According to Guillemot, <em>Assassin's Creed 2</em>, which launched in November 2009 on Xbox 360 and PlayStation 3, has shipped 8 million copies. The original <em>Assassin's Creed</em> had <em>sold</em> <a href="http://www.joystiq.com/2009/06/10/interview-assassins-creed-2-creative-director-patrice-desilet/">just as many by June 2009</a> -- roughly 18 months after its debut.<br />
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Although details regarding the new <em>Assassin's Creed</em> -- set to star Ezio and some online friends -- remain slim, Guillemot wasn't mum on milieu: "This time, [Ezio] will strike directly against the templar's order in Rome." Can this Rome be built in a year, just in time for Holiday 2010?<p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2010/02/09/assassins-creed-2-ships-8-million-next-game-returns-to-rome/">Assassin's Creed 2 ships 8 million, next game returns to Rome</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Tue, 09 Feb 2010 13:10:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.joystiq.com/2010/02/09/assassins-creed-2-ships-8-million-next-game-returns-to-rome/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/19350819/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2010/02/09/assassins-creed-2-ships-8-million-next-game-returns-to-rome/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>assassins-creed</category><category>assassins-creed-2</category><category>Assassins-Creed-ii</category><category>Ezio</category><category>Microsoft</category><category>Ubisoft</category><category>ubisoft-montreal</category><category>Xbox-360</category><category>yves-guillemot</category><dc:creator><![CDATA[Ludwig Kietzmann]]></dc:creator><pubDate>Tue, 09 Feb 2010 13:10:00 EST</pubDate></item><item><title><![CDATA[Ubisoft reports fiscal Q3 sales of $679 million, hints at unannounced titles]]></title><link>http://www.joystiq.com/2010/02/09/ubisoft-reports-fiscal-q3-sales-of-679-million-hints-at-unanno/</link><guid isPermaLink="true">http://www.joystiq.com/2010/02/09/ubisoft-reports-fiscal-q3-sales-of-679-million-hints-at-unanno/</guid><comments>http://www.joystiq.com/2010/02/09/ubisoft-reports-fiscal-q3-sales-of-679-million-hints-at-unanno/#comments</comments><description><![CDATA[<div style="text-align: center;"><a href="http://www.ubisoftgroup.com/index.php?p=59&amp;art_id=60&amp;vars=c2VuZGVyPU9ORSZzZW5kZXJfdXJsPWluZGV4LnBocCUzRnAlM0Q4MiUyNmFydF9pZCUzRCUyNlBIUFNFU1NJRCUzRDQwMjRjNjFlYWRkY2EwNjg1MWVlMmFiM2UzMjcyZTI1JmNvbV9pZD03MzAmZmlsdGVyX3R5cGU9JmZpbHRlcl9tb250aD0mZmlsdGVyX3llYXI9"><img hspace="0" vspace="0" border="0" src="http://www.blogcdn.com/www.joystiq.com/media/2009/07/ubisoft-drop-072709.jpg" alt="" /></a></div>
Sure, $679 million may sound like a lot of money (it sure does to us!), but when you're a company CEO reporting that number to investors and it's 2.7 percent lower than last year's equivalent time period ($697 million), it's not quite as impressive. And that's just what Ubisoft CEO Yves Guillemot had to do earlier today when the company <a href="http://www.ubisoftgroup.com/index.php?p=59&amp;art_id=60&amp;vars=c2VuZGVyPU9ORSZzZW5kZXJfdXJsPWluZGV4LnBocCUzRnAlM0Q4MiUyNmFydF9pZCUzRCUyNlBIUFNFU1NJRCUzRDQwMjRjNjFlYWRkY2EwNjg1MWVlMmFiM2UzMjcyZTI1JmNvbV9pZD03MzAmZmlsdGVyX3R5cGU9JmZpbHRlcl9tb250aD0mZmlsdGVyX3llY">reported</a> its fiscal Q3 (October 1 through December 31) sales for 2009. Given the publisher's French HQ, we're not privy to the period's revenue until later this year. <br />
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In discussing plans for the upcoming year, the company cited "at least seven franchise titles" being launched this year, calling out this morning's (finally) officially-announced <em><a href="http://www.joystiq.com/tag/ghost-recon-future-soldier">Ghost Recon: Future Soldier</a></em> among others, leaving one (presumably unannounced) title unmentioned. The publisher then indicates "at least two new brands (<em>R.U.S.E.</em> has already been announced)" will see the light of day in 2010 -- leaving one unannounced new brand. Getting murkier yet, it appears "at least 5 online games" will be heading to the information superhighway, though only three are mentioned (yep, you guessed it -- that means two have yet to be revealed). With GDC, PAX East, and E3 not too far off (already?!), there's still plenty of 2010 left for announcements.<p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2010/02/09/ubisoft-reports-fiscal-q3-sales-of-679-million-hints-at-unanno/">Ubisoft reports fiscal Q3 sales of $679 million, hints at unannounced titles</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Tue, 09 Feb 2010 13:00:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.ubisoftgroup.com/index.php?p=59&amp;art_id=60&amp;vars=c2VuZGVyPU9ORSZzZW5kZXJfdXJsPWluZGV4LnBocCUzRnAlM0Q4MiUyNmFydF9pZCUzRCUyNlBIUFNFU1NJRCUzRDQwMjRjNjFlYWRkY2EwNjg1MWVlMmFiM2UzMjcyZTI1JmNvbV9pZD03MzAmZmlsdGVyX3R5cGU9JmZpbHRlcl9tb250aD0mZmlsdGVyX3llY>Read</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2010/02/09/ubisoft-reports-fiscal-q3-sales-of-679-million-hints-at-unanno/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/19350830/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2010/02/09/ubisoft-reports-fiscal-q3-sales-of-679-million-hints-at-unanno/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>finance</category><category>financials</category><category>franchise</category><category>fy-2009</category><category>fy-2009-2010</category><category>fy-2010</category><category>ghost-recon-future-soldier</category><category>q3</category><category>ruse</category><category>sales</category><category>ubisoft</category><category>unannounced</category><category>yves-guillemot</category><dc:creator><![CDATA[Ben Gilbert]]></dc:creator><pubDate>Tue, 09 Feb 2010 13:00:00 EST</pubDate></item><item><title><![CDATA[Ubisoft to 'refocus' on Xbox 360, PS3 and 'major franchises']]></title><link>http://www.joystiq.com/2010/01/13/ubisoft-to-refocus-on-xbox-360-ps3-and-major-franchises/</link><guid isPermaLink="true">http://www.joystiq.com/2010/01/13/ubisoft-to-refocus-on-xbox-360-ps3-and-major-franchises/</guid><comments>http://www.joystiq.com/2010/01/13/ubisoft-to-refocus-on-xbox-360-ps3-and-major-franchises/#comments</comments><description><![CDATA[<div style="text-align: center;"><a href="http://www.ubisoftgroup.com/index.php?p=59&amp;art_id=60&amp;vars=c2VuZGVyPUFMTCZzZW5kZXJfdXJsPWluZGV4LnBocCUzRnAlM0Q1OSUyNmFydF9pZCUzRDU1JmNvbV9pZD03MjcmZmlsdGVyX3R5cGU9JmZpbHRlcl9tb250aD0mZmlsdGVyX3llYXI9"><img hspace="0" vspace="4" border="0" src="http://www.blogcdn.com/www.joystiq.com/media/2010/01/scc-011310.jpg" alt="" /></a></div>
As Ubisoft today sent its financial forecast soaring downward for the fiscal year ending March 31, 2010, CEO Yves Guillemot pledged to steer the company away from the suffering casual market. Specifically, "with a view to further reducing our exposure to the DS, we intend to continue to refocus our development resources on our major franchises and on the Xbox 360 and PS3, the two consoles which are expected to see sales growth in games for gamers in 2010," Guillemot said.<br />
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For the fiscal 2009-10 year, Ubisoft has revised its sales target to &euro;860 million (roughly $1.25 billion) -- down from an estimated &euro;1,040 million -- resulting in an anticiapted &euro;50 million operating loss. The publisher cited a near 50 percent year-over-year drop in casual game sales as the leading cause for the revised financial target, despite "robust" sales of casual Wii games (especially sales of <em>Just Dance</em>). Poor retail performances by <em>James Cameron's Avatar: The Game</em> and unspecified "non-casual" Wii titles, along with weak back catalog sales, were also to blame. The <a href="http://www.joystiq.com/2010/01/13/splinter-cell-conviction-delayed-to-april-ruse-to-2010-11/">last-minute delays</a> of <em>Splinter Cell: Conviction</em> and <em>R.U.S.E.</em> affect the current fiscal year, as well.<br />
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As for fiscal 2010-11, Ubisoft has indeed planned a lineup of "major" franchises, including the aforementioned <em>Splinter Cell </em>game, along with new entries in the <a href="http://www.joystiq.com/tag/ghost-recon/"><em>Ghost Recon</em></a> and <a href="http://www.joystiq.com/tag/prince-of-persia-the-forgotten-sands/"><em>Prince of Persia</em></a> series, in addition to a <a href="http://www.joystiq.com/2010/01/13/new-assassins-creed-due-by-april-2011/">newly announced</a> <em>Assassin's Creed</em> "episode," and <em>Rabbids</em> and <em>Driver</em> <a href="http://www.joystiq.com/2010/01/13/raving-rabbids-4-new-driver-planned-for-ubisofts-fiscal-2010/">installments</a>. "The 2010-11 line-up -- which is stronger in franchises for Xbox 360 and PS3 -- reflects our refocusing efforts and should enable us to both win market share and enhance our profitability," Guillemot concluded.<p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2010/01/13/ubisoft-to-refocus-on-xbox-360-ps3-and-major-franchises/">Ubisoft to 'refocus' on Xbox 360, PS3 and 'major franchises'</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Wed, 13 Jan 2010 13:09:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.ubisoftgroup.com/index.php?p=59&amp;art_id=60&amp;vars=c2VuZGVyPUFMTCZzZW5kZXJfdXJsPWluZGV4LnBocCUzRnAlM0Q1OSUyNmFydF9pZCUzRDU1JmNvbV9pZD03MjcmZmlsdGVyX3R5cGU9JmZpbHRlcl9tb250aD0mZmlsdGVyX3llYXI9>Read</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2010/01/13/ubisoft-to-refocus-on-xbox-360-ps3-and-major-franchises/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/19315389/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2010/01/13/ubisoft-to-refocus-on-xbox-360-ps3-and-major-franchises/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>casual</category><category>financial</category><category>financial-report</category><category>Microsoft</category><category>sales</category><category>ubisoft</category><category>Xbox-360</category><category>yves-guillemot</category><dc:creator><![CDATA[James Ransom-Wiley]]></dc:creator><pubDate>Wed, 13 Jan 2010 13:09:00 EST</pubDate></item><item><title><![CDATA[Ubisoft first-half profits plummet into loss]]></title><link>http://www.joystiq.com/2009/11/30/ubisoft-first-half-profits-plummet-into-loss-alongside-falling-r/</link><guid isPermaLink="true">http://www.joystiq.com/2009/11/30/ubisoft-first-half-profits-plummet-into-loss-alongside-falling-r/</guid><comments>http://www.joystiq.com/2009/11/30/ubisoft-first-half-profits-plummet-into-loss-alongside-falling-r/#comments</comments><description><![CDATA[<div style="text-align: center;"><a href="http://www.ubisoftgroup.com/index.php?p=59&amp;art_id=60&amp;vars=Y29tX2lkPTcxNiZzZW5kZXJfdXJsPWluZGV4LnBocCUzRnAlM0Q1OSUyNmFydF9pZCUzRDYwJTI2dmFycyUzRFkyOXRYMmxrUFRjeE1DWnpaVzVrWlhKZmRYSnNQV2x1WkdWNExuQm9jQ1V6Um5BbE0wUTFPU1V5Tm1GeWRGOXBaQ1V6UkRZd0pUSTJkbUZ5Y3lVelJGa3lPWFJZTW14clVGUmplRTVwV25wYVZ6VnJXbGhKT1ZORk9VNVNVMXA2V2xjMWExcFlTbVprV0VwelVGZHNkVnBIVmpSTWJrSnZZME5WZWxKdVRuQmtSamx3V2tOVmVsSkVTVzFhYld4elpFZFdlVmd6VWpWalIxVTVTbTFhY0dKSVVteGpiRGwwWWpJMU1HRkVNRzFhYld4elpFZFdlVmd6Ykd4WldFazU%3D"><img hspace="0" vspace="0" border="0" src="http://www.blogcdn.com/www.joystiq.com/media/2009/11/ac2headerimgnocoinsnomoneyz580px.jpg" alt="" /></a></div>
Among the comprehensive list of numbers in Ubisoft's <a href="http://www.ubisoftgroup.com/index.php?p=59&amp;art_id=60&amp;vars=Y29tX2lkPTcxNiZzZW5kZXJfdXJsPWluZGV4LnBocCUzRnAlM0Q1OSUyNmFydF9pZCUzRDYwJTI2dmFycyUzRFkyOXRYMmxrUFRjeE1DWnpaVzVrWlhKZmRYSnNQV2x1WkdWNExuQm9jQ1V6Um5BbE0wUTFPU1V5Tm1GeWRGOXBaQ1V6UkRZd0pUSTJkbUZ5Y3lVelJGa3lPWFJZTW14clVGUmplRTVwV25wYVZ6VnJXbGhKT1ZORk9VNVNVMXA2V2xjMWExcFlTbVprV0VwelVGZHNkVnBIVmpSTWJrSnZZME5WZWxKdVRuQmtSamx3V2tOVmVsSkVTVzFhYld4elpFZFdlVmd6VWpWalIxVTVTbTFhY0dKSVVteGpiRGwwWWpJMU1HRkVNRzFhYld4elpFZFdlVmd6Ykd4WldFazU%3D">first half fiscal 2009-10 report</a>, measuring performance in April through September 2009, one figure stands out: the French company's reported &euro;52,027,000 in <em>not-</em>profit. That's right, Ubisoft's profits are down by more than &euro;70 million (over $100 million) from the same period last year to rest firmly in the red.<br />
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From a profitable first half of fiscal 2008-09 of roughly &euro;24 million to just over &euro;52 million in losses in the first half of fiscal 2009-10, Ubisoft's profits have experienced a year-over-year change of -316.53 percent. However, CEO Yves Guillemot remains steadfast that projected sales figures for <a href="http://www.joystiq.com/tag/assassins-creed-2"><em>Assassin's Creed 2</em></a> and <em>Avatar</em> will ease Ubisoft's financial woes. This is, after all, the <a href="http://www.joystiq.com/2009/11/04/ubisoft-reports-first-half-sales-drop-deems-q4-most-important-q/">most important Q4</a> in the company's history.<p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2009/11/30/ubisoft-first-half-profits-plummet-into-loss-alongside-falling-r/">Ubisoft first-half profits plummet into loss</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Mon, 30 Nov 2009 16:01:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.ubisoftgroup.com/index.php?p=59&amp;art_id=60&amp;vars=Y29tX2lkPTcxNiZzZW5kZXJfdXJsPWluZGV4LnBocCUzRnAlM0Q1OSUyNmFydF9pZCUzRDYwJTI2dmFycyUzRFkyOXRYMmxrUFRjeE1DWnpaVzVrWlhKZmRYSnNQV2x1WkdWNExuQm9jQ1V6Um5BbE0wUTFPU1V5Tm1GeWRGOXBaQ1V6UkRZd0pUSTJkbUZ5Y3lVe>Read</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2009/11/30/ubisoft-first-half-profits-plummet-into-loss-alongside-falling-r/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/19258650/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2009/11/30/ubisoft-first-half-profits-plummet-into-loss-alongside-falling-r/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>earnings</category><category>financial</category><category>financial-report</category><category>profits</category><category>sales</category><category>ubisoft</category><category>wii</category><category>yves-guillemot</category><dc:creator><![CDATA[Ben Gilbert]]></dc:creator><pubDate>Mon, 30 Nov 2009 16:01:00 EST</pubDate></item><item><title><![CDATA[Ubisoft planning 10 games for Natal, '4 to 5' for PlayStation Motion Controller]]></title><link>http://www.joystiq.com/2009/11/30/ubisoft-planning-10-games-for-natal-4-to-5-for-playstation-mo/</link><guid isPermaLink="true">http://www.joystiq.com/2009/11/30/ubisoft-planning-10-games-for-natal-4-to-5-for-playstation-mo/</guid><comments>http://www.joystiq.com/2009/11/30/ubisoft-planning-10-games-for-natal-4-to-5-for-playstation-mo/#comments</comments><description><![CDATA[<div style="text-align: center;"><img hspace="0" height="330" width="580" vspace="0" border="0" alt="" src="http://www.blogcdn.com/www.joystiq.com/media/2009/11/ubisoft_motion_controller.jpg" /></div>
During the question and answer portion of an investor conference call this afternoon, Ubisoft CEO Yves Guillemot clarified his company's commitment to developing games for both the Xbox 360's still-codenamed <a href="http://www.joystiq.com/tag/Project-Natal/">Project Natal</a> and the PlayStation 3's hopefully-still-codenamed <a href="http://www.joystiq.com/tag/PlayStation-Motion-Controller/">PlayStation Motion Controller</a>. "We have about ten games that will come for Natal during the first six months of the launch of Natal, and we expect between four to five games for the new controller from Sony," Guillemot explained. "That's the picture at the moment, it can change in the next twelve months." (That "twelve months" reference doesn't bode well for Sony's purported "Spring 2010" third-party launch lineup for the motion controller.)<br />
<br />
When asked if those games were all new properties, or motion-enhanced updates of existing franchises (like <em>Prince of Persia</em>), Guillemot responded, "I didn't count the games that in fact are supporting the new functions that those accessories will bring. I was more speaking about casual games that we are doing on those two machines; we can consider that on those games it's 70 percent new property." Or - if you consider Guillemot's suggestion of ten games for Natal and "four to five" for PlayStation Motion Controller - that's roughly ten new casual properties coming from Ubisoft.<p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2009/11/30/ubisoft-planning-10-games-for-natal-4-to-5-for-playstation-mo/">Ubisoft planning 10 games for Natal, '4 to 5' for PlayStation Motion Controller</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Mon, 30 Nov 2009 14:25:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.joystiq.com/2009/11/30/ubisoft-planning-10-games-for-natal-4-to-5-for-playstation-mo/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/19258555/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2009/11/30/ubisoft-planning-10-games-for-natal-4-to-5-for-playstation-mo/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>Microsoft</category><category>PlayStation-Motion-Controller</category><category>Project-Natal</category><category>Ubisoft</category><category>Xbox-360</category><category>Yves-Guillemot</category><dc:creator><![CDATA[Christopher Grant]]></dc:creator><pubDate>Mon, 30 Nov 2009 14:25:00 EST</pubDate></item><item><title><![CDATA[Ubisoft aims to 'quickly' soar to a 10% market share]]></title><link>http://www.joystiq.com/2009/11/14/ubisoft-aims-to-quickly-soar-to-a-10-market-share/</link><guid isPermaLink="true">http://www.joystiq.com/2009/11/14/ubisoft-aims-to-quickly-soar-to-a-10-market-share/</guid><comments>http://www.joystiq.com/2009/11/14/ubisoft-aims-to-quickly-soar-to-a-10-market-share/#comments</comments><description><![CDATA[<div align="center"><a href="http://www.gamesindustry.biz/articles/ubisoft-we-want-10-percent-market-share"><img hspace="0" border="0" vspace="0" src="http://www.blogcdn.com/www.joystiq.com/media/2009/11/ac2ducktaleswoohoo.jpg"  alt="" /></a><br /> </div>
During the BMO Capital Markets Digital Entertainment Conference, <a href="http://www.joystiq.com/tag/Ubisoft/">Ubisoft</a> CEO Yves Guillemot told attendees his company aims to capture a 10 percent market share in the flooded games industry. According to Guillemot (via <a href="http://www.gamesindustry.biz/articles/ubisoft-we-want-10-percent-market-share">GamesIndustry.biz</a>), Ubisoft currently stands at "around 6 percent," but the executive believes his company can expand its reach using a multi-tiered strategy to raise its share very "quickly."<br /> <br /> At its core, Ubisoft's plan was detailed as a three-pronged approach: A focus on present and future consoles, online and social networks and entertainment convergence. In June 2009, Ubisoft revealed the cross-game interface social media and digital platform, <a href="http://www.joystiq.com/tag/Uplay/">Uplay</a> -- a web-based service it hopes will allow developers to better connect with players. Apart from this "confluence" concept, Ubisoft has continued its convergence strategy by expanding its marketing reach to gamers through <a href="http://www.joystiq.com/2009/10/27/first-assassins-creed-lineage-episode-is-surprisingly-great/">various forms of media</a> and through the use of its <a href="http://www.joystiq.com/2009/06/01/james-cameron-drops-avatar-game-details-everything-ever-about-t/">movie license agreements</a>.<br /> <br /> "We have many opportunities to gain market share," Gillemot said during the event, echoing statements made during its <a href="http://www.joystiq.com/2009/11/04/ubisoft-talks-dancing-fitness-and-party-games-on-natal-ps3-mot/">Q2 earnings call</a> last week regarding the importance of leveraging upcoming technology from <a href="http://www.joystiq.com/tag/project-natal/">Microsoft</a> and <a href="http://www.joystiq.com/tag/playstation-motion-controller/">Sony</a>. And let's face it, if <a href="http://www.joystiq.com/2009/11/03/assassins-creed-2-pre-orders-up-10-to-20-over-original/">pre-order data</a> is to be believed, Ubisoft will soon be diving into giant wells of loot following the release of <em><a href="http://www.joystiq.com/tag/Assassins-Creed-2/">Assassin's Creed 2</a></em>... and that <em>has</em> to help the company inch closer to its 10 percent goal.<p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2009/11/14/ubisoft-aims-to-quickly-soar-to-a-10-market-share/">Ubisoft aims to 'quickly' soar to a 10% market share</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Sat, 14 Nov 2009 04:00:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.gamesindustry.biz/articles/ubisoft-we-want-10-percent-market-share>Read</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2009/11/14/ubisoft-aims-to-quickly-soar-to-a-10-market-share/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/19239254/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2009/11/14/ubisoft-aims-to-quickly-soar-to-a-10-market-share/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>business</category><category>confluence</category><category>convergence</category><category>goals</category><category>market-share</category><category>market-strategy</category><category>strategy</category><category>ubisoft</category><category>uplay</category><category>yves-guillemot</category><dc:creator><![CDATA[Xav de Matos]]></dc:creator><pubDate>Sat, 14 Nov 2009 04:00:00 EST</pubDate></item><item><title><![CDATA[Ubisoft talks dancing, fitness and party games on Natal, PS3 Motion Controller]]></title><link>http://www.joystiq.com/2009/11/04/ubisoft-talks-dancing-fitness-and-party-games-on-natal-ps3-mot/</link><guid isPermaLink="true">http://www.joystiq.com/2009/11/04/ubisoft-talks-dancing-fitness-and-party-games-on-natal-ps3-mot/</guid><comments>http://www.joystiq.com/2009/11/04/ubisoft-talks-dancing-fitness-and-party-games-on-natal-ps3-mot/#comments</comments><description><![CDATA[<div style="text-align: center;"><img hspace="0" height="313" width="580" vspace="0" border="0" alt="" src="http://www.blogcdn.com/www.joystiq.com/media/2009/07/ubisoft-natal-controller.jpg" /></div>
On the conference call covering <a href="http://www.joystiq.com/2009/11/04/ubisoft-reports-first-half-sales-drop-deems-q4-most-important-q/">Ubisoft's Q2 earnings</a>, management had a chance to discuss its strategies for the company, including support for both Microsoft and Sony's motion control accessories. "We will also be ready with some very nice innovations when Natal and Motion Controller are launched on the Xbox 360 and PS3 next year," Ubisoft CEO Yves Guillemot said, reminding us that a 2010 release for Project Natal is all but confirmed at this point. He later explained that Ubisoft will "also have some games that will come on the new machines that are going to come in the future" and "are working to be ready for the new accessories or new machines that will come soon." Whether Guillemot is talking about the aforementioned motion control accessories or new consoles altogether (or both!) wasn't clear.<p><a href="http://www.joystiq.com/2009/11/04/ubisoft-talks-dancing-fitness-and-party-games-on-natal-ps3-mot/" rel="bookmark">Continue reading <em>Ubisoft talks dancing, fitness and party games on Natal, PS3 Motion Controller</em></a></p><p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2009/11/04/ubisoft-talks-dancing-fitness-and-party-games-on-natal-ps3-mot/">Ubisoft talks dancing, fitness and party games on Natal, PS3 Motion Controller</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Wed, 04 Nov 2009 17:40:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.joystiq.com/2009/11/04/ubisoft-talks-dancing-fitness-and-party-games-on-natal-ps3-mot/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/19223630/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2009/11/04/ubisoft-talks-dancing-fitness-and-party-games-on-natal-ps3-mot/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>Alain-Martinez</category><category>earnings</category><category>Microsoft</category><category>Motion-Controller</category><category>Project-Natal</category><category>PS3-Motion-Controller</category><category>Ubisoft</category><category>Xbox-360</category><category>Yves-Guillemot</category><dc:creator><![CDATA[Christopher Grant]]></dc:creator><pubDate>Wed, 04 Nov 2009 17:40:00 EST</pubDate></item><item><title><![CDATA[Ubisoft's Guillemot expects some Spring 2010 games to be delayed again]]></title><link>http://www.joystiq.com/2009/09/15/ubisofts-guillemot-expects-some-spring-2010-games-to-be-delayed/</link><guid isPermaLink="true">http://www.joystiq.com/2009/09/15/ubisofts-guillemot-expects-some-spring-2010-games-to-be-delayed/</guid><comments>http://www.joystiq.com/2009/09/15/ubisofts-guillemot-expects-some-spring-2010-games-to-be-delayed/#comments</comments><description><![CDATA[<center><a href="http://www.mcvuk.com/news/35780/Guillemot-Expect-further-game-delays"><img hspace="0" border="1" vspace="4" alt=""  src="http://www.blogcdn.com/www.joystiq.com/media/2009/07/2010left.jpg" /></a></center><a href="http://www.joystiq.com/tag/Ubisoft/">Ubisoft</a> CEO Yves Guillemot finally noticed the trend he helped start: <em>too many</em> games being pushed into an increasingly crowded <a href="http://www.joystiq.com/tag/delays">Q1 of 2010</a>. "We now have a situation where there are a lot of good games due for release in the first half of next year," Guillemot told <a href="http://www.mcvuk.com/news/35780/Guillemot-Expect-further-game-delays">MCV</a>, "but I think some publishers will move again." <br /><br />Guillemot said that because "the first quarter of 2010 is looking pretty crazy," the "other players" will further delay their already-delayed games. What he <em>didn't </em>say was whether <em>Ubisoft</em> would be delaying its games. To <em>us</em>, this sounds like a preliminary statement to soften the eventual impact of <em>another</em> delay of Ubisoft games.<p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2009/09/15/ubisofts-guillemot-expects-some-spring-2010-games-to-be-delayed/">Ubisoft's Guillemot expects some Spring 2010 games to be delayed again</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Tue, 15 Sep 2009 22:00:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.mcvuk.com/news/35780/Guillemot-Expect-further-game-delays>Read</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2009/09/15/ubisofts-guillemot-expects-some-spring-2010-games-to-be-delayed/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/19162453/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2009/09/15/ubisofts-guillemot-expects-some-spring-2010-games-to-be-delayed/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>delays</category><category>spring-2010</category><category>ubisoft</category><category>yves-guillemot</category><dc:creator><![CDATA[JC Fletcher]]></dc:creator><pubDate>Tue, 15 Sep 2009 22:00:00 EST</pubDate></item><item><title><![CDATA[EA, Ubisoft pleased as punch post-PS3 price plummet]]></title><link>http://www.joystiq.com/2009/08/20/ea-ubisoft-pleased-as-punch-post-ps3-price-plummet/</link><guid isPermaLink="true">http://www.joystiq.com/2009/08/20/ea-ubisoft-pleased-as-punch-post-ps3-price-plummet/</guid><comments>http://www.joystiq.com/2009/08/20/ea-ubisoft-pleased-as-punch-post-ps3-price-plummet/#comments</comments><description><![CDATA[<div style="text-align: center;"><a href="http://www.gamesindustry.biz/articles/ea-and-ubisoft-praise-exceptional-ps3-price-cut"><img hspace="0" border="1" vspace="0" alt="" src="http://www.blogcdn.com/www.joystiq.com/media/2009/08/justtwoguys.jpg" /></a></div>
As happy as you might have been to read about the PS3's <a href="http://www.joystiq.com/2009/08/18/its-official-playstation-3-price-drops-to-299/">price being slashed</a> to $299 in the US, trust us: Ubisoft boss Yves Guillemot and EA Games president Frank Gibeau were much, much happier. Not only will, theoretically, more systems fly off shelves but buyers will have a little extra cash in their pockets for the companies' games.<br />
<br />
"It's exceptional news, actually. I think the machine is a great machine, with the Blu-ray," said Guillemot, who was having kind of a rough day with English it would appear. Gibeau shared his enthusiasm, telling <a href="http://www.gamesindustry.biz/articles/ea-and-ubisoft-praise-exceptional-ps3-price-cut">GamesIndustry.biz</a>, "It's an old line, but it still rings true for us: 'We make the ammunition for the hardware wars.' So the lowest priced hardware possible is a good thing for us."<br />
<br />
Also, we never noticed how much Gibeau looks like Radar O'Reilly.<br /><p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2009/08/20/ea-ubisoft-pleased-as-punch-post-ps3-price-plummet/">EA, Ubisoft pleased as punch post-PS3 price plummet</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Thu, 20 Aug 2009 10:33:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.gamesindustry.biz/articles/ea-and-ubisoft-praise-exceptional-ps3-price-cut>Read</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2009/08/20/ea-ubisoft-pleased-as-punch-post-ps3-price-plummet/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/19135219/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2009/08/20/ea-ubisoft-pleased-as-punch-post-ps3-price-plummet/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>ea</category><category>ea-games</category><category>Electronic-Arts</category><category>false</category><category>frank-gibeau</category><category>gamescom-2009</category><category>ps3</category><category>ps3-slim</category><category>ubisoft</category><category>yves-guillemot</category><dc:creator><![CDATA[Justin McElroy]]></dc:creator><pubDate>Thu, 20 Aug 2009 10:33:00 EST</pubDate></item><item><title><![CDATA[Ubisoft devising new tools to combat piracy on PC ]]></title><link>http://www.joystiq.com/2009/07/30/ubisoft-devising-new-tools-to-combat-piracy-on-pc/</link><guid isPermaLink="true">http://www.joystiq.com/2009/07/30/ubisoft-devising-new-tools-to-combat-piracy-on-pc/</guid><comments>http://www.joystiq.com/2009/07/30/ubisoft-devising-new-tools-to-combat-piracy-on-pc/#comments</comments><description><![CDATA[<div align="center"><a href="http://www.shacknews.com/onearticle.x/59742"><img vspace="4" hspace="0" border="1" src="http://www.blogcdn.com/www.joystiq.com/media/2009/06/ac2_s_012-580.jpg" alt="" /></a><br /></div>
According to statements made by Ubisoft CEO Yves Guillemot in a recent investor call (via <a href="http://www.shacknews.com/onearticle.x/59742">Shacknews</a>), the publisher is looking to implement new anti-piracy tools within its PC releases. Though the platform isn't the only one beset by shady software shenanigans -- Guillemot highlighted the existence of piracy on every console, including DS, PS3 and Xbox 360 -- it is drawing the most internal ire. <br /><br />"All together, on home consoles, the piracy is low," he said. "But on the PC, the piracy increases quite a lot, and we are working on tools that will allow us to actually decrease tremendously the piracy<span class="viewmore"></span> on PC, starting next year in fact and probably one game at the end of this year." Will they also mark a tremendous decrease in consumer friendliness? We'll have to wait for that one game at the end of this year, and with <a href="http://www.joystiq.com/2009/07/27/ubisofts-guillemot-explains-splinter-cell-red-steel-delays/"><em>Splinter Cell: Conviction</em></a> out of the picture, Ubisoft's new measures will most likely debut in November with <em>Assassin's Creed 2</em>.<br /><br />Remember what that game's creative director, Patrice D&eacute;silets, <a href="http://www.joystiq.com/2009/06/10/interview-assassins-creed-2-creative-director-patrice-desilet/">told us</a> about the 35 million people who played <em>Assassin's Creed</em> <em>1</em>? "Not all the people bought it. They played it on PC."<p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2009/07/30/ubisoft-devising-new-tools-to-combat-piracy-on-pc/">Ubisoft devising new tools to combat piracy on PC </a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Thu, 30 Jul 2009 00:30:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.shacknews.com/onearticle.x/59742>Read</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2009/07/30/ubisoft-devising-new-tools-to-combat-piracy-on-pc/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/19113124/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2009/07/30/ubisoft-devising-new-tools-to-combat-piracy-on-pc/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>assassins-creed-2</category><category>piracy</category><category>ubisoft</category><category>yves-guillemot</category><dc:creator><![CDATA[Ludwig Kietzmann]]></dc:creator><pubDate>Thu, 30 Jul 2009 00:30:00 EST</pubDate></item><item><title><![CDATA[Ubisoft and THQ CEOs on the declining (stable?) DS market, and piracy]]></title><link>http://www.joystiq.com/2009/07/29/ubisoft-and-thq-ceos-on-the-declining-stable-ds-market-and-p/</link><guid isPermaLink="true">http://www.joystiq.com/2009/07/29/ubisoft-and-thq-ceos-on-the-declining-stable-ds-market-and-p/</guid><comments>http://www.joystiq.com/2009/07/29/ubisoft-and-thq-ceos-on-the-declining-stable-ds-market-and-p/#comments</comments><description><![CDATA[<div align="center"><img hspace="4" border="1" vspace="4" src="http://www.blogcdn.com/www.joystiq.com/media/2009/07/rabbids-figurines.jpg" alt="" /><br /></div>
The CEOs of two of the largest video game publishers appeared to share completely contradictory views on one issue: the declining (or stable?) DS software sales market. Arguing one side was Yves Guillemot, CEO of Ubisoft, who <a href="http://www.joystiq.com/2009/07/27/ubisoft-fiscal-q1-sales-slide-as-ds-market-diminishes/">blamed his company's poor Q1 showing</a> in part on a declining DS software market. On the other side is Brian Farrel, CEO of THQ, who seemingly responded directly to Guillemot's accusation saying that "it's not a bad market."<br /><br />Guillemot claimed that piracy in Europe, particularly Spain, was in part to blame for the drop in DS sales. Farrell said, "I know there's been a lot of talk in Europe about piracy. We've been pleased with our DS, in particular, catalog sales. It's not a bad market." Both CEOs looked to the latest DS revision - the DSi - to ameliorate some of the piracy concerns. "For DSi, the piracy is a lot less than on the normal DS," Guillemot said. Farrell said, in keeping with his promising view of the DS market, "We think there's some growth coming with the DSi."<br /><br />While the PSP has certainly had its fair share of piracy over the years, Guillemot praised Sony's evolution of the machine. "The PSP has always been a machine with lots of piracy, so it's a machine we were not developing too much on because it was pirated. Now there are new ways to control the piracy so we have reinvested on the machine." That reinvestment has obviously come in the form of <em>Assassin's Creed: Bloodlines</em>. "It'll be interesting to see how the PSP business continues with Sony's new entry," Farrell said, referring to the <a href="http://www.joystiq.com/tag/PSP-go/">PSP go</a>. "But we're not seeing any major trends in the handheld business between the DS, PSP, and even the iPhone that are affecting our overall outlook at this time."<br /><br />Ubisoft, for its part, is looking for other, unique ways to curb piracy on platforms like the DS. "We are working to put new figurines and new elements in the box that will change [the impact of piracy] in the future but in the short term it's effecting us," Guillemot said. It'll effect you a lot less if you bundle some of those adorable Rabbid figurines with every game you ship. Just sayin'.<br /><br />
<div align="right">[<a href="http://www.flickr.com/photos/sergesegal/2537471845/">image credit</a>]<br /></div><p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2009/07/29/ubisoft-and-thq-ceos-on-the-declining-stable-ds-market-and-p/">Ubisoft and THQ CEOs on the declining (stable?) DS market, and piracy</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Wed, 29 Jul 2009 04:31:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.joystiq.com/2009/07/29/ubisoft-and-thq-ceos-on-the-declining-stable-ds-market-and-p/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/19112547/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2009/07/29/ubisoft-and-thq-ceos-on-the-declining-stable-ds-market-and-p/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>Brian-Farrell</category><category>DS</category><category>Nintendo</category><category>THQ</category><category>Ubisoft</category><category>Yves-Guillemot</category><dc:creator><![CDATA[Christopher Grant]]></dc:creator><pubDate>Wed, 29 Jul 2009 04:31:00 EST</pubDate></item><item><title><![CDATA[THQ and Ubisoft CEOs on console price cuts]]></title><link>http://www.joystiq.com/2009/07/28/thq-and-ubisoft-ceos-on-console-price-cuts/</link><guid isPermaLink="true">http://www.joystiq.com/2009/07/28/thq-and-ubisoft-ceos-on-console-price-cuts/</guid><comments>http://www.joystiq.com/2009/07/28/thq-and-ubisoft-ceos-on-console-price-cuts/#comments</comments><description><![CDATA[<div align="center"><img hspace="0" height="208" border="0" width="580" vspace="0" alt="" src="http://www.blogcdn.com/www.joystiq.com/media/2009/07/guillemot-farrell-580.jpg" /><br /></div>
With back to back conference calls this week by Ubisoft on Monday and THQ on Tuesday, we were treated to CEO-level insight into on some of the issues facing the gaming industry. Both <a href="http://www.joystiq.com/tag/Yves-Guillemot/">Yves Guillemot</a> from Ubisoft and <a href="http://www.joystiq.com/tag/Brian-Farrell/">Brian Farrell</a> from THQ addressed the looming console price drops and we dutifully scribbled down every word. <br /> <br /> Both agreed it wasn't their place to confirm any price drops. "We can't comment because it would depend very much on how those guys sell their machines and how ... they can decrease the price of those machines," said Guillemot. "Obviously we'll let the hardware guys announce the magnitude and timing [of a price cut]," said Farrell.<br /> <br /> But just because they're not going to confirm a price drop doesn't mean they're not going to share their company's opinions on whether one is coming or not. "We think the battle between the three manufacturers will really be very fierce this year. All of them will really push hard to get this Christmas sale," Guillemot said in rough English. "They will act, we think." <br /><br />Farrell was a little more specific: "The fact that Nintendo Wii is still at its launch price and PlayStation 3 is still at a relatively high price point by historical standards ... just look at the hardware numbers and it would seem that a price cut would be in order by at least two of the three manufacturers." <br /> <br /> While Guillemot ended the price cuts discussion with hopeful remarks about the effect console price drops would have on his software business - "if the machines are going down in price, we can see a big increase of sales on all the machines" - Farrell was a little more direct stating, "Price cuts, again - they are factored into our guidance, our internal model. We do anticipate price cuts coming this Fall ... something on the higher end of the range certainly wouldn't surprise us."<br /><br />Well, with all this chatter, it wouldn't surprise us either, Brian. Drop your best estimates in the comments.<p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2009/07/28/thq-and-ubisoft-ceos-on-console-price-cuts/">THQ and Ubisoft CEOs on console price cuts</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Tue, 28 Jul 2009 21:30:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.joystiq.com/2009/07/28/thq-and-ubisoft-ceos-on-console-price-cuts/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/19112570/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2009/07/28/thq-and-ubisoft-ceos-on-console-price-cuts/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>Brian-Farrell</category><category>THQ</category><category>Ubisoft</category><category>Yves-Guillemot</category><dc:creator><![CDATA[Christopher Grant]]></dc:creator><pubDate>Tue, 28 Jul 2009 21:30:00 EST</pubDate></item><item><title><![CDATA[Ubi's 2010 lineup includes ... something about Assassin's Creed]]></title><link>http://www.joystiq.com/2009/07/28/ubis-2010-lineup-includes-something-about-assassins-creed/</link><guid isPermaLink="true">http://www.joystiq.com/2009/07/28/ubis-2010-lineup-includes-something-about-assassins-creed/</guid><comments>http://www.joystiq.com/2009/07/28/ubis-2010-lineup-includes-something-about-assassins-creed/#comments</comments><description><![CDATA[<img hspace="0" height="290" border="1" width="225" vspace="0" align="right" alt="" src="http://www.blogcdn.com/www.joystiq.com/media/2009/07/hay_may_contain_assassins-225.jpg" class="imagepadding" />During yesterday's Ubisoft conference call, when asked about next year's lineup - short of the <a href="http://www.joystiq.com/2009/07/27/ubisofts-guillemot-explains-splinter-cell-red-steel-delays/">delayed</a> <em>Splinter Cell: Conviction</em>, <em>Red Steel 2</em>, and <a href="http://www.joystiq.com/2009/07/27/i-am-alive-but-my-pal-ghost-recon-and-i-wont-arrive-until-apri/">potential</a> 2010 titles <em>I Am Alive</em> and <em>Ghost Recon 4</em> - CEO Yves Guillemot was understandably vague. While we were, of course, on mute, Guillemot knows all too well that somewhere, on the other end of his telephone line, was the sound of hundreds of games writers breathing heavily and typing furiously. So he started simply. "We have a very good lineup for next year. We can't give you too much information on that now."<br /> <br /> Okay, Yves. It's a good lineup and you can't talk too much about it. You'll have to give us something more than that! "We have lots of products that are coming from the brands we own, so you will see lots of followups to the brands that are already established," he continued. "And we think that you will be able to see also some elements concerning the <em>Assassin's Creed</em> license."<br /> <br /> Wait, what now? Some "elements" and those elements are "concerning" the <em>Assassin's Creed</em> "license"? Wow, how's that for vague? With <a href="http://www.joystiq.com/tag/Assassins-Creed-Bloodlines/"><em>Assassin's Creed: Bloodlines</em></a> and <a href="http://www.joystiq.com/tag/Assassins-Creed-2/"><em>Assassin's Creed 2</em></a> hitting the PSP and Xbox 360/PS3, respectively, this fall we're not sure what sort of property he could be alluding to but we thought we'd share regardless. Why? Because, when they <em>finally</em> announce <em>Ubi Racers</em> at E3 2010 - the <em>only</em> kart racer with all your favorite Ubisoft charactes like Sam Fisher, Uncle Pey'J, <em>and Assassin's Creed's </em>Altair - you'll recall this post and remark at how all that mystery and all that obfuscation has suddenly come into clarity.<br />
<div style="text-align: right;">[<a href="http://zekarmisama.deviantart.com/art/Hay-May-Contain-Assassins-59722969">image source</a>]</div><p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2009/07/28/ubis-2010-lineup-includes-something-about-assassins-creed/">Ubi's 2010 lineup includes ... something about Assassin's Creed</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Tue, 28 Jul 2009 19:00:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.joystiq.com/2009/07/28/ubis-2010-lineup-includes-something-about-assassins-creed/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/19112039/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2009/07/28/ubis-2010-lineup-includes-something-about-assassins-creed/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>Assassins-Creed</category><category>Ubi-Racers</category><category>Ubisoft</category><category>Yves-Guillemot</category><dc:creator><![CDATA[Christopher Grant]]></dc:creator><pubDate>Tue, 28 Jul 2009 19:00:00 EST</pubDate></item><item><title><![CDATA[Ubisoft looks to the Wii, Project Natal for casual gaming future]]></title><link>http://www.joystiq.com/2009/07/28/ubisoft-looks-to-the-wii-project-natal-for-casual-gaming-future/</link><guid isPermaLink="true">http://www.joystiq.com/2009/07/28/ubisoft-looks-to-the-wii-project-natal-for-casual-gaming-future/</guid><comments>http://www.joystiq.com/2009/07/28/ubisoft-looks-to-the-wii-project-natal-for-casual-gaming-future/#comments</comments><description><![CDATA[<div style="text-align: center;"><img hspace="0" height="313" border="0" width="580" vspace="0" alt="" src="http://www.blogcdn.com/www.joystiq.com/media/2009/07/ubisoft-natal-controller.jpg" /></div>
While Ubisoft CEO Yves Guillemot <a href="http://www.joystiq.com/2009/07/27/ubisoft-fiscal-q1-sales-slide-as-ds-market-diminishes/">singled out a nosedive in the DS market</a> as a significant contributor to his company's poor Q1 performance, he didn't condemn the growing casual gaming space or his company's increasing reliance on it. Where the DS software market is falling - Guillemot pointed to Ubi's consistent market share in Europe, despite a drop in revenue - other casual opportunities are growing. "The DS is declining quickly, but the Wii is taking off quite fast," Guillemot said. "That's why the average margin remains around 20%." So, while DS software sales dipped, Wii software was there to make up the difference. So why did a drop in DS software sales hurt so bad in the last quarter? Guillemot says Ubi's summer Q2 "is a period where people are going for holidays and they buy lots of [DS] games and because this market is going down it has a big impact on the second quarter." <br />
<br />
With DS software sales flagging, Ubi's not without a plan to safeguard its lucrative casual franchises. Executive director of Ubisoft, Alain Corre, broke down the Wii's growth, saying, "This year we expect the Wii to represent over 40% of our sales on casual versus last year it was at 18%. So it's a big change for the Wii, and [the Wii] is contributing much more to our casual sales than the DS last year."<br />
<br />
So Ubisoft is looking to the Wii, and beyond, for the bulk of its casual gaming sales. "The casual business is changing rapidly and it will still be a very interesting business but we have to reinvent it this year," Guillemot expained. "We already have a big shift from DS to Wii this year, and we'll continue with the Wii and the Xbox 360 with the new 3D camera next year." Of course, we've been focused on how <a href="http://www.joystiq.com/tag/Project-Natal/">Project Natal</a> will work with <a href="http://www.joystiq.com/2009/06/29/its-no-stretch-that-halo-reach-could-use-natal/">"our" games</a>; however, here's the CEO of a major publisher talking about the Xbox 360 (not the PS3's motion camera though?) as another prong in its successful casual strategy.<p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2009/07/28/ubisoft-looks-to-the-wii-project-natal-for-casual-gaming-future/">Ubisoft looks to the Wii, Project Natal for casual gaming future</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Tue, 28 Jul 2009 16:30:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.joystiq.com/2009/07/28/ubisoft-looks-to-the-wii-project-natal-for-casual-gaming-future/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/19111020/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2009/07/28/ubisoft-looks-to-the-wii-project-natal-for-casual-gaming-future/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>DS</category><category>Natal</category><category>Nintendo</category><category>Project-Natal</category><category>Ubisoft</category><category>Wii</category><category>Yves-Guillemot</category><dc:creator><![CDATA[Christopher Grant]]></dc:creator><pubDate>Tue, 28 Jul 2009 16:30:00 EST</pubDate></item><item><title><![CDATA[Ubisoft's Guillemot explains Splinter Cell, Red Steel delays]]></title><link>http://www.joystiq.com/2009/07/27/ubisofts-guillemot-explains-splinter-cell-red-steel-delays/</link><guid isPermaLink="true">http://www.joystiq.com/2009/07/27/ubisofts-guillemot-explains-splinter-cell-red-steel-delays/</guid><comments>http://www.joystiq.com/2009/07/27/ubisofts-guillemot-explains-splinter-cell-red-steel-delays/#comments</comments><description><![CDATA[<div align="center"><img hspace="0" height="249" border="0" width="580" vspace="0" alt="" src="http://www.blogcdn.com/www.joystiq.com/media/2009/07/red-steel-conviction.jpg" /></div>
Maybe this afternoon's news that <em><a href="http://www.joystiq.com/tag/Splinter-Cell-Conviction/">Splinter Cell: Conviction</a></em> - aka <em>Badass: The Game</em> - and <a href="http://www.joystiq.com/tag/Red-Steel-2/"><em>Red Steel 2</em></a> were <a href="http://www.joystiq.com/2009/07/27/splinter-cell-conviction-delayed-until-march-quarter/">being</a> <a href="http://www.joystiq.com/2009/07/27/steel-yourself-red-steel-2-pushed-to-early-2010/">delayed</a> from later this year to the beginning of next year took you by surprise. Not us, Reader. We've become so desensitized to the pain of losing highly anticipated titles like <em>Conviction</em> to the vagaries of a tumultuous market that we can no longer tell delays from cancellations. We've got it bad. <br /> <br /> So, we tuned into Ubisoft's conference call this afternoon in the hopes of gleaning some new information from CEO Yves Guillemot. To our pleasure, Mr. Guillemot provided some details explaining why one of his company's already <em>very delayed</em> major releases would be delayed further. "<em>Red Steel</em> and <em>Splinter Cell</em> are going to greatly benefit from the additional polishing time we are providing and will clearly be among the leading brands on the Wii and 360 for the March quarter," Guillemot said. If you'll recall, <em>Splinter Cell: Conviction</em> had already missed its original 2007 release date.<br /> <br /> When asked why these two games were being delayed, Guillemot explained, "The changes on <em>Splinter Cell</em> and <em>Red Steel</em> - it's just a question of polish. The team was asking that they couldn't be with the level of quality on all the maps and all the game for the end of the year, so they had asked for more time to be able to come with a better product, for both of those games. The quality of the games is there for what you've been able to see at E3, but we were not able to have that same quality on the full game of those two products."<br /> <br /> Of course, in a conference call full of analysts and investors, the tiny matter of lost sales came up. Guillemot admitted that, for "those two products, it's around a million units" of lost sales in the first month. However, when faced with releasing subpar titles or losing a stronger opening month, Guillemot came down strongly in favor of the latter. "We really think with the level of quality that we'll be able to obtain with the time we give them we will have a long shelf life for those products," he explained. "Now, because [<em>Conviction</em> and <em>Red Steel</em> 2] are launching during that quarter, they will not do as many units for the first month as they would have done in November/December, but we think that on the long-term they can achieve more units than what they would've done."<br /> <br /> And it sounds like Ubisoft's <em>patient</em> partner for the <a href="http://www.joystiq.com/2009/06/03/just-how-exclusive-is-splinter-cell-conviction/">still Xbox 360-exclusive</a> <em>Conviction</em> - that would be Microsoft - doesn't mind waiting another couple months. Guillemot says, "We still have the full support of Microsoft because they know that if we can bring a very high-quality game this will help their machine. So we still have the full support from them." And if they deliver a quality game, they'll have the support of gamers as well. Your move, Ubi. <br /><p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2009/07/27/ubisofts-guillemot-explains-splinter-cell-red-steel-delays/">Ubisoft's Guillemot explains Splinter Cell, Red Steel delays</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Mon, 27 Jul 2009 19:45:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.joystiq.com/2009/07/27/ubisofts-guillemot-explains-splinter-cell-red-steel-delays/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/19111097/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2009/07/27/ubisofts-guillemot-explains-splinter-cell-red-steel-delays/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>Microsoft</category><category>Nintendo</category><category>Red-Steel-2</category><category>Splinter-Cell-Conviction</category><category>Ubisoft</category><category>Wii</category><category>Xbox-360</category><category>Yves-Guillemot</category><dc:creator><![CDATA[Christopher Grant]]></dc:creator><pubDate>Mon, 27 Jul 2009 19:45:00 EST</pubDate></item><item><title><![CDATA[Ubisoft's net profit declined 37 percent in past fiscal year]]></title><link>http://www.joystiq.com/2009/05/29/ubisofts-net-profit-declined-37-percent-in-past-fiscal-year/</link><guid isPermaLink="true">http://www.joystiq.com/2009/05/29/ubisofts-net-profit-declined-37-percent-in-past-fiscal-year/</guid><comments>http://www.joystiq.com/2009/05/29/ubisofts-net-profit-declined-37-percent-in-past-fiscal-year/#comments</comments><description><![CDATA[<div align="center"><a href="http://www.edge-online.com/news/ubisoft-fy-profit-down-37-percent"><img hspace="0" vspace="0" border="0" alt="" src="http://www.blogcdn.com/www.joystiq.com/media/2009/05/gam_ubilogoshort_580.jpg" /></a><br /></div>
It's time for <a href="http://www.joystiq.com/2009/05/14/konami-posts-record-sales-for-previous-fiscal-year/">another installment</a> of "Sales Go Up, Profit Goes Down," the completely perplexing economic phenomenon that's been taking the gaming industry by storm as of late. Today's contestant is <a href="http://www.edge-online.com/news/ubisoft-fy-profit-down-37-percent">Ubisoft, who in April reported</a> a 14 percent annual sales increase over the past fiscal year, from &euro;928.3 million to &euro;1.06 billion, yet recently revealed it had experienced a 37 percent (or &euro;31 million) decrease in net profit during FY 2008.<br /><br />This might sound bad, but Ubisoft CEO Yves Guillemot said during a recent investor conference call he was pleased his company could, "offer superior quality games, while maintaining a high level of profitability." Oh, let's not forget the company's projected &euro;1.1 billion sales target for the next fiscal year. With the <a href="http://www.joystiq.com/tag/ubisoft">amount of stuff</a> the developer is working on, figures that huge wouldn't surprise us.<p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2009/05/29/ubisofts-net-profit-declined-37-percent-in-past-fiscal-year/">Ubisoft's net profit declined 37 percent in past fiscal year</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Fri, 29 May 2009 00:30:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.edge-online.com/news/ubisoft-fy-profit-down-37-percent>Read</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2009/05/29/ubisofts-net-profit-declined-37-percent-in-past-fiscal-year/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/19050750/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2009/05/29/ubisofts-net-profit-declined-37-percent-in-past-fiscal-year/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>finance</category><category>financial-report</category><category>fiscal-year</category><category>profit</category><category>sales</category><category>ubisoft</category><category>yves-guillemot</category><dc:creator><![CDATA[Griffin McElroy]]></dc:creator><pubDate>Fri, 29 May 2009 00:30:00 EST</pubDate></item><item><title><![CDATA[Ubisoft boss thinks Apple will make new gaming hardware]]></title><link>http://www.joystiq.com/2009/05/28/ubisoft-boss-thinks-apple-will-make-new-gaming-hardware/</link><guid isPermaLink="true">http://www.joystiq.com/2009/05/28/ubisoft-boss-thinks-apple-will-make-new-gaming-hardware/</guid><comments>http://www.joystiq.com/2009/05/28/ubisoft-boss-thinks-apple-will-make-new-gaming-hardware/#comments</comments><description><![CDATA[<a href="http://kotaku.com/5271466/ubisoft-ceo-predicts-new-apple-gaming-hardware"><img hspace="4" vspace="4" border="0" align="right" src="http://www.blogcdn.com/www.joystiq.com/media/2009/05/smallapple.jpg" alt="" class="imagepadding" /></a>The signs are <a href="http://www.joystiq.com/2009/05/05/analyst-rabble-rousing-chatter-suggests-apple-eyeing-ea-takeover/">so clear</a> that Apple wants a bigger slice of the gaming pie, you probably don't need us offering our own cockamamie theories (iPhun!). But maybe Yves Guillemot will be enough to convince you. During an earnings call yesterday, the Ubisoft boss said "There's also a new entrant in the business. [That entrant is] Apple, with the iPhone. And we don't think they will stop there."<br /><br />Reading the rest of the context on <a href="http://kotaku.com/5271466/ubisoft-ceo-predicts-new-apple-gaming-hardware">Kotaku</a>, it certainly sounds like Guillemot is thinking that Apple's working on new hardware. So, we've gotta ask: Do you have room in your heart for another box?<br /><p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2009/05/28/ubisoft-boss-thinks-apple-will-make-new-gaming-hardware/">Ubisoft boss thinks Apple will make new gaming hardware</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Thu, 28 May 2009 15:45:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://kotaku.com/5271466/ubisoft-ceo-predicts-new-apple-gaming-hardware>Read</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2009/05/28/ubisoft-boss-thinks-apple-will-make-new-gaming-hardware/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/19050509/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2009/05/28/ubisoft-boss-thinks-apple-will-make-new-gaming-hardware/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>apple</category><category>iphone</category><category>iphun</category><category>ubisoft</category><category>yves-guillemot</category><dc:creator><![CDATA[Justin McElroy]]></dc:creator><pubDate>Thu, 28 May 2009 15:45:00 EST</pubDate></item><item><title><![CDATA[Ubisoft preparing for next console generation]]></title><link>http://www.joystiq.com/2009/04/30/ubisoft-preparing-for-next-console-generation/</link><guid isPermaLink="true">http://www.joystiq.com/2009/04/30/ubisoft-preparing-for-next-console-generation/</guid><comments>http://www.joystiq.com/2009/04/30/ubisoft-preparing-for-next-console-generation/#comments</comments><description><![CDATA[<center><a href="http://www.gamasutra.com/php-bin/news_index.php?story=23411"><img vspace="4" hspace="0" border="1" src="http://www.blogcdn.com/www.joystiq.com/media/2009/04/tng0430.jpg" alt="" /></a></center>During yesterday's <a href="http://www.joystiq.com/2009/04/29/ubisoft-full-year-sales-up-14-in-2008/">financial results</a> conference call, <a href="http://www.joystiq.com/tag/Ubisoft/">Ubisoft</a> CEO Yves Guillemot mentioned that his company had already begun preparing for the next set of consoles. Does this mean that Ubisoft has been shown the plans of the hardware developers? Probably not! It's preparing with <em>money</em>.<br /><br /> "We need to get ready for the future generation of consoles," Guillemot told investors. "In the next few years, there will be new home and handheld consoles, and if you don't invest... you will not be able to cope with both [the existing and new generation consoles]."<br /><br />We can only imagine how difficult it must be for Ubisoft to predict how the next generation will look. Right now, judging by the current generation, the company doesn't know what kind of media games will be stored on, whether there <em>will</em> be any media, or even how many screens its handheld games will occupy. It doesn't know how many years into the PS3's "ten-year plan" Sony will introduce the PS4, and there's basically no predicting what Nintendo's next device will look like, nor whether it will be more appropriate to put Tom Clancy sequels or Petz sequels on it.<p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2009/04/30/ubisoft-preparing-for-next-console-generation/">Ubisoft preparing for next console generation</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Thu, 30 Apr 2009 11:30:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.gamasutra.com/php-bin/news_index.php?story=23411>Read</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2009/04/30/ubisoft-preparing-for-next-console-generation/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/1532818/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2009/04/30/ubisoft-preparing-for-next-console-generation/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>financial-report</category><category>next-generation</category><category>ubisoft</category><category>yves-guillemot</category><dc:creator><![CDATA[JC Fletcher]]></dc:creator><pubDate>Thu, 30 Apr 2009 11:30:00 EST</pubDate></item><item><title><![CDATA[Beyond Good &amp; Evil 2 to be bigger, better ... more badass?]]></title><link>http://www.joystiq.com/2009/04/03/beyond-good-and-evil-2-to-be-bigger-better-more-badass/</link><guid isPermaLink="true">http://www.joystiq.com/2009/04/03/beyond-good-and-evil-2-to-be-bigger-better-more-badass/</guid><comments>http://www.joystiq.com/2009/04/03/beyond-good-and-evil-2-to-be-bigger-better-more-badass/#comments</comments><description><![CDATA[<div align="center">
	<a href="http://www.all-gamers.fr/index.php?/jeux-xbox-360/beyond-good-and-evil-2-360/itw-michel-ancel-sur-bgae-2-et-bien-plus-encore.html"><img alt="" border="1" hspace="0" src="http://www.blogcdn.com/www.joystiq.com/media/2009/04/beyond-g-and-e-2-teaserscreen_02.jpg" vspace="0" /></a></div>
Developer Michel Ancel allegedly told <a href="http://www.all-gamers.fr/index.php?/jeux-xbox-360/beyond-good-and-evil-2-360/itw-michel-ancel-sur-bgae-2-et-bien-plus-encore.html">All-Gamers.fr</a> that <a href="http://www.all-gamers.fr/index.php?/jeux-xbox-360/beyond-good-and-evil-2-360/itw-michel-ancel-sur-bgae-2-et-bien-plus-encore.html"><em>Beyond Good &amp; Evil 2</em></a> would "be bigger, more immersive and include more investigations," directly challenging <strike>Cliffy B</strike> <a href="http://www.joystiq.com/2008/05/21/cliff-bleszinski-is-done-being-cliffyb/">Young Clifford</a> for the "Greatest Self-Promoter" award. In a video interview conducted last week, Ancel (again, allegedly -- all this stuff's in French!) talked about the current development process for <em>BG&amp;E2</em> (still in pre-production), the return of the first game's characters ("lots" will be returning), and the problems his development team had with the first game (PS2 "didn't live up to their expectations").<br />
<br />
Confirming what we've heard before about the sequel, Ancel also apparently notes that the gameplay will be different this time around, as the team's looking for ways to distinguish it from the original. Though he didn't go into more detail (at least, as far as we know) regarding controls, we can't help but worry after what Ubisoft CEO <a href="http://www.joystiq.com/2008/05/29/beyond-good-and-evil-2-done-for-the-new-generation/">Yves Guillemot said last year</a>. Interestingly, during the interview, the developer remained cagey regarding the possibility of a Wii version, though he apparently didn't deny the possibility of a port in the future.<br />
<br />
French-speaking Joystiq readers should feel free to confirm or deny Mr. Ancel's interview statements in the comment section below.<br />
<div class="postgallery"><p><strong>Gallery: <a href="http://www.joystiq.com/photos/beyond-good-and-evil-2/">Beyond Good &amp; Evil 2</a></strong></p><a href="http://www.joystiq.com/photos/beyond-good-and-evil-2/#829042"><img src="http://www.blogcdn.com/www.joystiq.com/media/2008/05/beyond-g-and-e-2-teaserscreen_01_thumbnail.jpg" alt="" title="" /></a><a href="http://www.joystiq.com/photos/beyond-good-and-evil-2/#829044"><img src="http://www.blogcdn.com/www.joystiq.com/media/2008/05/beyond-g-and-e-2-teaserscreen_02_thumbnail.jpg" alt="" title="" /></a><a href="http://www.joystiq.com/photos/beyond-good-and-evil-2/#829043"><img src="http://www.blogcdn.com/www.joystiq.com/media/2008/05/beyond-g-and-e-2-teaserscreen_03_thumbnail.jpg" alt="" title="" /></a></div><br />
<a href="http://www.gamezine.co.uk/news/beyond-good-and-evil-2-be-bigger-and-more-immersive-$1285205.htm">[Via Gamezine.co.uk</a>. Thanks, Mr. V!]<p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2009/04/03/beyond-good-and-evil-2-to-be-bigger-better-more-badass/">Beyond Good &amp; Evil 2 to be bigger, better ... more badass?</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Fri, 03 Apr 2009 10:18:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.all-gamers.fr/index.php?/jeux-xbox-360/beyond-good-and-evil-2-360/itw-michel-ancel-sur-bgae-2-et-bien-plus-encore.html>Read</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2009/04/03/beyond-good-and-evil-2-to-be-bigger-better-more-badass/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/1507144/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2009/04/03/beyond-good-and-evil-2-to-be-bigger-better-more-badass/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>all-gamers.fr</category><category>beyond-good-and-evil-2</category><category>bge2</category><category>gamezine.co.uk</category><category>michel-ancel</category><category>ubisoft</category><category>yves-guillemot</category><dc:creator><![CDATA[Ben Gilbert]]></dc:creator><pubDate>Fri, 03 Apr 2009 10:18:00 EST</pubDate></item><item><title><![CDATA[Publishers push Sony for PS3 price cut]]></title><link>http://www.joystiq.com/2009/03/16/publishers-push-sony-for-ps3-price-cut/</link><guid isPermaLink="true">http://www.joystiq.com/2009/03/16/publishers-push-sony-for-ps3-price-cut/</guid><comments>http://www.joystiq.com/2009/03/16/publishers-push-sony-for-ps3-price-cut/#comments</comments><description><![CDATA[<div align="center"><a href="http://www.bloomberg.com/apps/news?pid=20601101&amp;sid=aiHCQM2xNCmU&amp;refer=japan"><img vspace="0" hspace="0" border="0" src="http://www.blogcdn.com/www.joystiq.com/media/2009/03/the580ps3.jpg" alt="" /></a><br /></div>
In one of the least surprising stories you're likely to read today, publishers <a href="http://www.bloomberg.com/apps/news?pid=20601101&amp;sid=aiHCQM2xNCmU&amp;refer=japan">seem to agree</a> that their lives would be a lot better if Sony could knock a couple hundred bones off the price of the PS3. That's the word from <a href="http://www.bloomberg.com/apps/news?pid=20601101&amp;sid=aiHCQM2xNCmU&amp;refer=japan">Bloomberg</a> today, who nabbed quotes from the likes of EA Sports' Peter Moore, who admitted, "Sony obviously still has a ways to go with their pricing," and Ubisoft boss Yves Guillemot, who added, "Anytime a console manufacturer reduces the price, software publishers benefit."<br /><br />We'd love to make a snide comment here about EA and Ubisoft having nothing to lose from a PS3 price cut, but SCEA marketing boss Peter Dille beat us to it, commenting, "Everybody in the development community would love for the PS3 to be free, so they could just sell razor blades."<br /><br />We can empathize with both sides, but it does seem to us that Sony needs to do something big to get back in the game. What do you think?<br /><br />[Via <a href="http://www.computerandvideogames.com/article.php?id=210736">CVG</a>]<p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2009/03/16/publishers-push-sony-for-ps3-price-cut/">Publishers push Sony for PS3 price cut</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Mon, 16 Mar 2009 11:50:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.bloomberg.com/apps/news?pid=20601101&amp;sid=aiHCQM2xNCmU&amp;refer=japan>Read</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2009/03/16/publishers-push-sony-for-ps3-price-cut/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/1489183/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2009/03/16/publishers-push-sony-for-ps3-price-cut/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>peter-dille</category><category>peter-moore</category><category>pricecut</category><category>ps3</category><category>scea</category><category>sony</category><category>Sony-Computer-Entertainment-America</category><category>yves-guillemot</category><dc:creator><![CDATA[Justin McElroy]]></dc:creator><pubDate>Mon, 16 Mar 2009 11:50:00 EST</pubDate></item><item><title><![CDATA[Ubisoft preparing for next console cycle, 'probably' coming by 2012]]></title><link>http://www.joystiq.com/2009/01/23/ubisoft-preparing-for-next-console-cycle-probably-coming-by-2/</link><guid isPermaLink="true">http://www.joystiq.com/2009/01/23/ubisoft-preparing-for-next-console-cycle-probably-coming-by-2/</guid><comments>http://www.joystiq.com/2009/01/23/ubisoft-preparing-for-next-console-cycle-probably-coming-by-2/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.joystiq.com/category/business/" rel="tag">Business</a></p><div align="center"><a href="http://www.gamesindustry.biz/articles/ubisoft-ramping-up-for-new-generation-of-consoles-in-2012"><img hspace="0" border="0" vspace="4" alt="" src="http://www.blogcdn.com/www.joystiq.com/media/2008/11/ubisoft-logo-490.jpg" /></a><br /></div>
While prudent citizens consider the impending ramifications of global warming, an economic downturn and waning natural resources, Joystiq's eye remains fixed on the most important facet of the future: the video games. Well, <em>that</em> and the hope that medical science will grant us that second eye implant so people can stop calling us "cyclops" behind our backs. Yes, backs. The editorial "we" has left us hideously deformed.<br /><br />Thankfully, Ubisoft's vision of the future isn't mired in pathetic body image issues. After discussing his company's third quarter financial results in a <a href="http://www.joystiq.com/2009/01/22/assassins-creed-2-coming-march-2010/">conference call yesterday</a>, Ubi CEO Yves Guillemot expressed a belief that the next generation of consoles would "probably" arrive by 2011 or 2012 (and <a href="http://www.joystiq.com/2008/08/19/crytek-predicts-next-gen-consoles-will-arrive-in-2011-2012/">Crytek seems to agree</a>). According to <a href="http://www.gamesindustry.biz/articles/ubisoft-ramping-up-for-new-generation-of-consoles-in-2012">GI.biz,</a> Guillemot noted, "We have to be ready for that, we are already hiring people and buying some technology and looking at some brands as well."<br /><br />Guillemot reportedly expressed interest in mergers and acquisitions as well, saying, "We want to take advantage of a company that could bring more technology to us, or new brands." Okay, we think we've got this checklist for the future: More technology; new brands. And eye implants.<p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2009/01/23/ubisoft-preparing-for-next-console-cycle-probably-coming-by-2/">Ubisoft preparing for next console cycle, 'probably' coming by 2012</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Fri, 23 Jan 2009 11:57:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.gamesindustry.biz/articles/ubisoft-ramping-up-for-new-generation-of-consoles-in-2012>Read</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2009/01/23/ubisoft-preparing-for-next-console-cycle-probably-coming-by-2/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/1438818/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2009/01/23/ubisoft-preparing-for-next-console-cycle-probably-coming-by-2/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>2012</category><category>Assassins-Creed-19</category><category>Ubisoft</category><category>Yves-Guillemot</category><dc:creator><![CDATA[Ludwig Kietzmann]]></dc:creator><pubDate>Fri, 23 Jan 2009 11:57:00 EST</pubDate></item><item><title><![CDATA[Guillemot accidentally confirms Red Steel 2]]></title><link>http://www.joystiq.com/2009/01/22/guillemot-accidentally-confirms-red-steel-2/</link><guid isPermaLink="true">http://www.joystiq.com/2009/01/22/guillemot-accidentally-confirms-red-steel-2/</guid><comments>http://www.joystiq.com/2009/01/22/guillemot-accidentally-confirms-red-steel-2/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.joystiq.com/category/rumors/" rel="tag">Rumors</a></p><a href="http://www.joystiq.com/2009/01/22/assassins-creed-2-coming-march-2010/"><img hspace="4" vspace="4" border="0" align="right" src="http://www.blogcdn.com/www.joystiq.com/media/2009/01/tmpphphtnotv-red-steel-2-cg.jpg" alt="" /></a>Ubisoft has stopped short of saying <em>HEY GUYS RED STEEL 2 IS TOTALLY COMING</em>, but we can be reasonably certain it's on the way.<br /><br />Previously, the game's <em>producer</em> has <a href="http://www.joystiq.com/2008/07/28/motionplus-accessory-adds-hope-to-red-steel-2/">talked openly</a> about the sequel to Ubisoft's Wii launch slash-a-thon, and now it seems Ubi CEO Yves Guillemots has really given the game away, with a careless slip of Gallic tongue.<br /><br />Speaking at a conference call earlier today, Guillemots announced that "We have lots of products coming for the Wii next [fiscal] year. We have <em>Red Steel</em> --," before halting himself mid-sentence and apologizing. Whoops! Call us <em>wild rumor-mongers</em> if you like, but it's safe to assume that the next word out of Guillemot's mouth would have been "<em>2</em>."<br /><br /><div class="postgallery"><p><strong>Gallery: <a href="http://www.joystiq.com/photos/red-steel/">Red Steel</a></strong></p><a href="http://www.joystiq.com/photos/red-steel/#1310972"><img src="http://www.blogcdn.com/nintendo.joystiq.com/media/2009/01/060719_rs_ss_graphic_evolution_pachinko_sniper_thumbnail.jpg" alt="" title="" /></a><a href="http://www.joystiq.com/photos/red-steel/#1310971"><img src="http://www.blogcdn.com/nintendo.joystiq.com/media/2009/01/060719_rs_ss_graphic_evolution_street_covered_gunfight_thumbnail.jpg" alt="" title="" /></a><a href="http://www.joystiq.com/photos/red-steel/#1310970"><img src="http://www.blogcdn.com/nintendo.joystiq.com/media/2009/01/060719_rs_ss_graphic_evolution_pachinko_deadly_shot_thumbnail.jpg" alt="" title="" /></a><a href="http://www.joystiq.com/photos/red-steel/#1310968"><img src="http://www.blogcdn.com/nintendo.joystiq.com/media/2009/01/060719_rs_ss_graphic_evolution_aquarium_in_the_line_of_fire_thumbnail.jpg" alt="" title="" /></a><a href="http://www.joystiq.com/photos/red-steel/#1310967"><img src="http://www.blogcdn.com/nintendo.joystiq.com/media/2009/01/060719_rs_ss_graphic_evolution_aquarium_gunfight_thumbnail.jpg" alt="" title="" /></a></div><p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2009/01/22/guillemot-accidentally-confirms-red-steel-2/">Guillemot accidentally confirms Red Steel 2</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Thu, 22 Jan 2009 14:35:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.joystiq.com/2009/01/22/assassins-creed-2-coming-march-2010/>Read</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2009/01/22/guillemot-accidentally-confirms-red-steel-2/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/1437797/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2009/01/22/guillemot-accidentally-confirms-red-steel-2/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>action</category><category>red-steel-2</category><category>ubisoft</category><category>yves-guillemot</category><dc:creator><![CDATA[Chris Greenhough]]></dc:creator><pubDate>Thu, 22 Jan 2009 14:35:00 EST</pubDate></item><item><title><![CDATA[Ubisoft hiring for 'new cross-platform music based game']]></title><link>http://www.joystiq.com/2009/01/22/ubisoft-hiring-for-new-cross-platform-music-based-game/</link><guid isPermaLink="true">http://www.joystiq.com/2009/01/22/ubisoft-hiring-for-new-cross-platform-music-based-game/</guid><comments>http://www.joystiq.com/2009/01/22/ubisoft-hiring-for-new-cross-platform-music-based-game/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.joystiq.com/category/rhythm/" rel="tag">Rhythm</a>, <a href="http://www.joystiq.com/category/business/" rel="tag">Business</a></p><div align="center"><a href="http://jobs.gamasutra.com/jobseekerx/viewjobrss.asp?cjid=17713&amp;accountno=389"><img hspace="0" border="0" vspace="4" src="http://www.blogcdn.com/www.joystiq.com/media/2009/01/ubisoft-logo-490_music_top.jpg" alt="" /></a><br /></div>
Ubisoft looks to be making good on Yves Guillemot's interest in joining the rhythm game genre. Following comments made by <a href="http://www.joystiq.com/tag/ubisoft">Ubi's</a> chief exec <a href="http://www.gamedaily.com/articles/news/ubisoft-eyes-exploding-game-music-genre-two-projects-planned/?biz=1">last September</a> regarding a pair of mysterious music-based games in the works, the company has posted a <a href="http://jobs.gamasutra.com/jobseekerx/viewjobrss.asp?cjid=17713&amp;accountno=389">job opening</a> seeking someone to "help guide the creation of an exciting new cross-platform music based game."<br /><br />Nothing else is known at this time, so feel free to speculate. Whatever the studio has up its sleeves, however, we sincerely hope there are peripherals involved. After all, what else are we to fill our living rooms with if not more <a href="http://www.joystiq.com/tag/guitar-hero">fake</a> <a href="http://www.joystiq.com/tag/rock-band">plastic</a> <a href="http://www.joystiq.com/tag/rock-revolution">instruments</a>?<br /><br />[Via <a href="http://supererogatory.tumblr.com/post/72192083/ubisoft-entertainment-a-global-leader-in-the">superannuation</a>]<p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2009/01/22/ubisoft-hiring-for-new-cross-platform-music-based-game/">Ubisoft hiring for 'new cross-platform music based game'</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Thu, 22 Jan 2009 07:00:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://jobs.gamasutra.com/jobseekerx/viewjobrss.asp?cjid=17713&amp;accountno=389>Read</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2009/01/22/ubisoft-hiring-for-new-cross-platform-music-based-game/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/1436973/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2009/01/22/ubisoft-hiring-for-new-cross-platform-music-based-game/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>music</category><category>rhythm</category><category>ubisoft</category><category>yves-guillemot</category><dc:creator><![CDATA[Jason Dobson]]></dc:creator><pubDate>Thu, 22 Jan 2009 07:00:00 EST</pubDate></item><item><title><![CDATA[Tom Clancy games to get more Wii love in the future]]></title><link>http://www.joystiq.com/2008/09/18/tom-clancy-games-to-get-more-wii-love-in-the-future/</link><guid isPermaLink="true">http://www.joystiq.com/2008/09/18/tom-clancy-games-to-get-more-wii-love-in-the-future/</guid><comments>http://www.joystiq.com/2008/09/18/tom-clancy-games-to-get-more-wii-love-in-the-future/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.joystiq.com/category/news/" rel="tag">News</a>, <a href="http://www.joystiq.com/category/interviews/" rel="tag">Interviews</a></p><a href="http://www.gamedaily.com/articles/features/interview-ubisoft-ceo-on-games-and-hollywood-tom-clancy-casual-growth-and-more/?biz=1"><img hspace="4" border="1" align="right" vspace="4" src="http://www.blogcdn.com/www.joystiq.com/media/2008/09/splinter_wiimote_sm2.jpg"  alt="" /></a>During an interview with GameDaily, <a href="http://www.joystiq.com/tag/ubisoft">Ubisoft</a> CEO Yves Guillemot said that the Wii would be getting more consideration in the future of the <a href="http://www.joystiq.com/2008/06/10/hawx-takes-to-the-skies/"><em>Tom Clancy</em></a> series of games and "will appear at one point" on the Wii. The issue so far? Well, Ubisoft put time in on "engines that were created for the next-generation consoles" and had to "re-engineer a certain number of engines to be sure we could use the quality of the machine." <br /><br />Guillemot went on to say the company's attempt to create "good enough products [on Wii] or products better than Nintendo's" just "takes time." That's the reason why we haven't seen much love on the Wii, but he assures us that we will "see more and more in the future." Sounds good to us, so can we get noticed when you finally <a href="http://www.joystiq.com/2008/07/24/splinter-cell-conviction-delayed-until-at-least-april-09/">start talking about <em>Splinter Cell</em></a> again?<p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2008/09/18/tom-clancy-games-to-get-more-wii-love-in-the-future/">Tom Clancy games to get more Wii love in the future</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Thu, 18 Sep 2008 18:15:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.gamedaily.com/articles/features/interview-ubisoft-ceo-on-games-and-hollywood-tom-clancy-casual-growth-and-more/?biz=1>Read</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2008/09/18/tom-clancy-games-to-get-more-wii-love-in-the-future/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/1317763/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2008/09/18/tom-clancy-games-to-get-more-wii-love-in-the-future/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>splinter-cell</category><category>tom-clancy</category><category>ubisoft</category><category>yves-guillemot</category><dc:creator><![CDATA[David Hinkle]]></dc:creator><pubDate>Thu, 18 Sep 2008 18:15:00 EST</pubDate></item><item><title><![CDATA[Ubisoft: Tom Clancy 'will appear' on Wii]]></title><link>http://www.joystiq.com/2008/09/18/ubisoft-tom-clancy-will-appear-on-wii/</link><guid isPermaLink="true">http://www.joystiq.com/2008/09/18/ubisoft-tom-clancy-will-appear-on-wii/</guid><comments>http://www.joystiq.com/2008/09/18/ubisoft-tom-clancy-will-appear-on-wii/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.joystiq.com/category/wii/" rel="tag">Nintendo Wii</a></p><div align="center"><a href="http://www.gamedaily.com/articles/news/tom-clancy-is-headed-for-wii-says-ubisoft-ceo/?biz=1"><img width="490" vspace="4" hspace="0" height="399" border="1" alt="" src="http://www.blogcdn.com/www.joystiq.com/media/2008/09/ghost-wii-con-large.jpg" /></a><br /></div>
Unless he was cryptically teasing the appearance of a special-edition Wii branded with the author's face, we think Ubisoft CEO Yves Guillemot recently suggested that the company's <a href="http://www.joystiq.com/tag/tom-clancy">Tom Clancy</a> franchise would be gracing the Wii in the future. "Tom Clancy will appear at one point," Guillemot told <a href="http://www.gamedaily.com/articles/news/tom-clancy-is-headed-for-wii-says-ubisoft-ceo/?biz=1">GameDaily</a> in an interview. "We need to make sure they [look good]."<br /><br />An integral part of making them look good, of course, lies in Ubisoft's engine technology, which first needs to be adapted for Nintendo's odd-one-out hardware. "We have engines that were created for the next-generation consoles," explained the Ubi boss. "We had to re-engineer a certain number of engines to be sure we could use the quality of the machine. Even without the [high-end] graphics, the experience can still be very interesting." <br /><br />And there you have it. <em>Tom Clancy's Very Interesting Experience Without The Graphics</em> confirmed for release in, uh, "the future."<p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2008/09/18/ubisoft-tom-clancy-will-appear-on-wii/">Ubisoft: Tom Clancy 'will appear' on Wii</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Thu, 18 Sep 2008 16:15:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.gamedaily.com/articles/news/tom-clancy-is-headed-for-wii-says-ubisoft-ceo/?biz=1>Read</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2008/09/18/ubisoft-tom-clancy-will-appear-on-wii/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/1318088/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2008/09/18/ubisoft-tom-clancy-will-appear-on-wii/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>Geopolitical-Thrillers</category><category>Tom-Clancy</category><category>Ubisoft</category><category>Wii</category><category>Yves-Guillemot</category><dc:creator><![CDATA[Ludwig Kietzmann]]></dc:creator><pubDate>Thu, 18 Sep 2008 16:15:00 EST</pubDate></item><item><title><![CDATA[Ubisoft CEO: Europe more important than US now]]></title><link>http://www.joystiq.com/2008/08/27/ubisoft-ceo-europe-more-important-than-us-now/</link><guid isPermaLink="true">http://www.joystiq.com/2008/08/27/ubisoft-ceo-europe-more-important-than-us-now/</guid><comments>http://www.joystiq.com/2008/08/27/ubisoft-ceo-europe-more-important-than-us-now/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.joystiq.com/category/ps3/" rel="tag">Sony PlayStation 3</a>, <a href="http://www.joystiq.com/category/wii/" rel="tag">Nintendo Wii</a>, <a href="http://www.joystiq.com/category/xbox360/" rel="tag">Microsoft Xbox 360</a>, <a href="http://www.joystiq.com/category/business/" rel="tag">Business</a></p><div align="center"><a href="http://www.gamesindustry.biz/articles/ubisoft-europe-is-now-our-biggest-territory"><img vspace="4" hspace="0" border="1" src="http://www.blogcdn.com/www.joystiq.com/media/2008/07/endw_nextgen_screenshot_jsf_com_vehicle_uavdrones_dc-490.jpg" alt="" /></a><br /></div>
And he's not just saying that to make up for years of financial inequity and utterly perverse release schedules. "First, our money - the pound or the euro - is very strong and because of that the turnover from those countries is heavier than they used to be," Ubisoft CEO Yves Guillemot tells <a href="http://www.gamesindustry.biz/articles/ubisoft-europe-is-now-our-biggest-territory">GamesIndustry.biz</a>. "So for Ubisoft turnover Europe is actually more important than the US now, and by more than 5 per cent. It's become a very strong market for us."<br /><br />Guillemot suspects that's largely to blame on all the exercise Europeans have been getting with new accessories and more accessible games, the likes of which even include politically charged real-time strategy scuffle <em><a href="http://www.joystiq.com/tag/endwar">Tom Clancy's EndWar</a>.</em> "A game like EndWar, for example, which you can control by voice - it's totally changing the industry because it gives you the opportunity to command what's happening, and to have a quick answer to the orders you give." <br /><br />While Ubi and Yu-rop laugh all the way to the bank, remind yourself that <em>EndWar</em> totally changes the industry on <a href="http://www.joystiq.com/2008/07/15/tom-clancys-endwar-launching-oct-14/">October 14th</a> on PlayStation 3 and Xbox 360.<p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2008/08/27/ubisoft-ceo-europe-more-important-than-us-now/">Ubisoft CEO: Europe more important than US now</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Wed, 27 Aug 2008 11:00:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.gamesindustry.biz/articles/ubisoft-europe-is-now-our-biggest-territory>Read</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2008/08/27/ubisoft-ceo-europe-more-important-than-us-now/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/1296608/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2008/08/27/ubisoft-ceo-europe-more-important-than-us-now/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>Endwar</category><category>Europe</category><category>PS3</category><category>Tom-Clancy</category><category>Ubisoft</category><category>Wii</category><category>Xbox-360</category><category>Yves-Guillemot</category><dc:creator><![CDATA[Ludwig Kietzmann]]></dc:creator><pubDate>Wed, 27 Aug 2008 11:00:00 EST</pubDate></item><item><title><![CDATA[Beyond Good &amp; Evil 2 'done for the new generation']]></title><link>http://www.joystiq.com/2008/05/29/beyond-good-and-evil-2-done-for-the-new-generation/</link><guid isPermaLink="true">http://www.joystiq.com/2008/05/29/beyond-good-and-evil-2-done-for-the-new-generation/</guid><comments>http://www.joystiq.com/2008/05/29/beyond-good-and-evil-2-done-for-the-new-generation/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.joystiq.com/category/action/" rel="tag">Action</a>, <a href="http://www.joystiq.com/category/adventure/" rel="tag">Adventure</a>, <a href="http://www.joystiq.com/category/casual/" rel="tag">Casual</a></p><div align="center">
	<a href="http://www.next-gen.biz/index.php?option=com_content&amp;task=view&amp;id=10709&amp;Itemid=2"><img alt="" border="1" hspace="0" src="http://www.blogcdn.com/www.joystiq.com/media/2008/05/spongebob-this-cant-be.jpg" vspace="4" /></a></div>
Did the long-awaited dream suddenly become an inescapable <em>nightmare</em>? Speaking to <a href="http://www.next-gen.biz/index.php?option=com_content&amp;task=view&amp;id=10709&amp;Itemid=2">Next Generation</a>, Ubisoft CEO Yves Guillemot describes the recently announced <a href="http://www.joystiq.com/tag/beyond-good-and-evil-2"><em>Beyond Good &amp; Evil</em></a> sequel as a game done "for the new generation that's come into videogames." That's not you or me, folks, that's the person over there doing yoga on a <a href="http://www.joystiq.com/tag/wii-fit">Wii balance board</a>. Yves notes that the game will be made "more accessible," a supposed improvement from a title that was "probably a little too difficult for the general gamers at that time."<br />
<br />
Says Guillemot: "We had a different audience at that time. We had more core gamers than casual gamers than we have today." Let's not be dense about this -- <em>Beyond Good &amp; Evil</em> was a beloved, abysmal commercial failure that caused the industry to bust a gut whenever a continuation was mentioned. We can hardly begrudge Ubisoft for wanting loads of people to <em>actually buy it</em> this time around. However, it's is a very fine line to walk, and the desires of core and casual gamers don't necessarily agree. Guillemot himself admits that "so many customers were extremely happy with the game," and we can only hope that he doesn't see Fit to pull their pants down just because it'll make the casuals giggle.<br />
<br />
For now, we'll have to trust in series (OMG it's a series now!) creator, Michel Ancel, being able to deliver the game as he envisions it. Heck, the man's paid his dues in <a href="http://www.joystiq.com/2008/05/28/raving-rabbids-tv-party-for-use-with-balance-board-coming-this/">Rabbids</a> by now, hasn't he? Ubisoft owes him.<br />
<div class="postgallery"><p><strong>Gallery: <a href="http://www.joystiq.com/photos/beyond-good-and-evil-2/">Beyond Good &amp; Evil 2</a></strong></p><a href="http://www.joystiq.com/photos/beyond-good-and-evil-2/#829042"><img src="http://www.blogcdn.com/www.joystiq.com/media/2008/05/beyond-g-and-e-2-teaserscreen_01_thumbnail.jpg" alt="" title="" /></a><a href="http://www.joystiq.com/photos/beyond-good-and-evil-2/#829044"><img src="http://www.blogcdn.com/www.joystiq.com/media/2008/05/beyond-g-and-e-2-teaserscreen_02_thumbnail.jpg" alt="" title="" /></a><a href="http://www.joystiq.com/photos/beyond-good-and-evil-2/#829043"><img src="http://www.blogcdn.com/www.joystiq.com/media/2008/05/beyond-g-and-e-2-teaserscreen_03_thumbnail.jpg" alt="" title="" /></a></div><p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2008/05/29/beyond-good-and-evil-2-done-for-the-new-generation/">Beyond Good &amp; Evil 2 'done for the new generation'</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Thu, 29 May 2008 19:00:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.next-gen.biz/index.php?option=com_content&amp;task=view&amp;id=10709&amp;Itemid=2>Read</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2008/05/29/beyond-good-and-evil-2-done-for-the-new-generation/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/1209975/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2008/05/29/beyond-good-and-evil-2-done-for-the-new-generation/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>Beyond-Good-and-Evil-2</category><category>bge2</category><category>Michel-Ancel</category><category>Ubisoft</category><category>Wii-Fit</category><category>You-Ruined-It</category><category>Yves-Guillemot</category><dc:creator><![CDATA[Ludwig Kietzmann]]></dc:creator><pubDate>Thu, 29 May 2008 19:00:00 EST</pubDate></item><item><title><![CDATA[Guillemot says developing for PS3 is no harder than 360]]></title><link>http://www.joystiq.com/2007/11/07/guillemot-says-developing-for-ps3-is-no-harder-than-360/</link><guid isPermaLink="true">http://www.joystiq.com/2007/11/07/guillemot-says-developing-for-ps3-is-no-harder-than-360/</guid><comments>http://www.joystiq.com/2007/11/07/guillemot-says-developing-for-ps3-is-no-harder-than-360/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.joystiq.com/category/interviews/" rel="tag">Interviews</a>, <a href="http://www.joystiq.com/category/news/" rel="tag">News</a></p><center><a href="http://www.gamesindustry.biz/content_page.php?aid=30375"><img vspace="4" hspace="12" border="0" alt="" src="http://www.blogcdn.com/www.joystiq.com/media/2007/11/assaassassassssinscreedp19963.jpg" /></a></center>Seems that talking up about the PlayStation 3's development process is in style -- first <a href="http://www.joystiq.com/2007/11/07/kane-and-lynch-devs-developing-for-ps3-is-fun/">IO Interactive said how fun it was</a>, now Ubisoft's own Yves Guillemot is claiming that it's no harder than programming a 360 title. Perhaps that's stretching it a little. Ubisoft is saying that, from a development standpoint, the two consoles can yield them equal results, working on the respective strengths of each console. In addition, he feels the rest of the year will be excellent for the PS3, with the price cut and lineup of good games.<br /><br />As for the rumor that it costs a lot more to work on the PS3, well, it's still true, but not a major hike in price due to Ubisoft's complete cross-platform engine thingy. "What we do now is create for the PS3 and 360 at the same time, and it doesn't cost more than 10 per cent extra to develop for the other machine ... Before it was costing us more, about 20 per cent, just because it was difficult to learn the PS3 hardware, but now our engines are done and we can easily develop for both machines." Good stuff, we guess. Hopefully this means less delays for PS3 versions of games as well as equivalent gaming experiences.<p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.joystiq.com"><img src="http://www.joystiq.com/media/feedlogo.gif" alt="Joystiq" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.joystiq.com/2007/11/07/guillemot-says-developing-for-ps3-is-no-harder-than-360/">Guillemot says developing for PS3 is no harder than 360</a> originally appeared on <a href="http://www.joystiq.com">Joystiq</a> on Wed, 07 Nov 2007 17:30:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.gamesindustry.biz/content_page.php?aid=30375>Read</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2007/11/07/guillemot-says-developing-for-ps3-is-no-harder-than-360/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/forward/1033105/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.joystiq.com/2007/11/07/guillemot-says-developing-for-ps3-is-no-harder-than-360/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>assassins-creed</category><category>ubisoft</category><category>yves-guillemot</category><dc:creator><![CDATA[Nick Doerr]]></dc:creator><pubDate>Wed, 07 Nov 2007 17:30:00 EST</pubDate></item></channel></rss>
