Microsoft: 10 million Kinect units, Kinect games sold

by Alexander Sliwinski on Mar 9th 2011 2:00PM

Xbox bigwig Aaron Greenberg tweeted today that Microsoft has sold 10 million Kinect units and 10 million Kinect games. The news comes a little over a month after Microsoft announced it had sold 8 million units.

The sales pace of the Kinect isn't just fast, it's apparently record breaking. Guinness World Records announced today that the Kinect is the "Fastest-Selling Consumer Electronic Device" of all time. The device sold an average of 133,333 units per day in its first 60 days (starting Nov. 4, 2010). Shockingly, the pace was reportedly faster than that of the iPhone or iPad for the equivalent period.

Source: Twitter- @AaronGreenberg, Guinness World Records

Tags: Aaron-Greenberg, kinect, microsoft, sales, xbox

Reader Comments (123)

'Fast' my friend.

I wish I could say that I'm playing my Kinect a lot.

@Nova Hands

you and about 9 million others my friend...

@Nova Hands

I don't have one myself but it sure is a hoot at parties.

@Co

If you take one away from 10 million, you do not get 9 million.

@Nova Hands

Child of Eden is one of my most anticipated titles this year and it is Kinect-enabled. Hopefully it comes soon and stops getting delayed.

@Nova Hands I would be playing mine a bunch, but over the last 3 months it seems like I'm getting a cold every other week. Tis the season. When I wasn't exhausted by the end of the day, I'd play it 2-3 times a week. My 4 year old would play it every day if I let him. Kinectimals and Kinect Sports have both been HUGE hits, and I haven't even opened Dance Central yet. I actually love my Kinect.

@Captain Planet Planeteer Power So was the Wii... : (

@Captain Planet Planeteer Power

A gaming device at a party?
a hoot at a party?
I am confused

Holy hell...I thought the iPod/iPhone was the fastest selling. That's pretty incredible.

@Captain Planet Planeteer Power

Just because steve jobs said it (and the iPad 2 announcement no less) doesn't make it true.

Most of his "slides" get debunked hours after he parades them.

@Ordeith
You mean they weren't even slides at all?!
That bastard...

@Ordeith

His electric slide, on the other hand, garners cheers from the audience.

Ba-dum-ching.

So... how about some cool games, Microsoft?... I'm starting to feel kind of cheated. Some of the launch games were cool and stuff, but at least announce something more, ok?

To put that in perspective, 12 million people play wow.

To put this and that into perspective, there are approximately 6.9 billion humans on Earth and in Earth orbit.

To put all of the above into perspective, it's over 9000

@Alexisonfire

To put life into perspective, 42.

@Alexisonfire

To space time continuum into perspective, there are still no solutions to y² = x³ - 432 such that (x, y) are integers :(

@oOWallaceOo There needs to be the option to upvote someone past 3 hearts for the rare extremely awesome comments like this one.

@Alexisonfire Wow had been out for what 10 years?

10 million in such a short time is a very impressive number.

@Alexisonfire
To put it in perspective 10m kinects, 10m games, would means all those people only bought one game for it. But also keep in mind a lot of people are buying it for experiments that dont even involve a 360 because it's more useful to modders who want a low budget mo-cap camera.

@DoubleDown

Mind = Blown

@PN04 - I wouldn't put much weight behind the "people are buying it to mod it" thing. I'd be surprised if there were even ten thousand sales made for that purpose.

It would be nice if we could attribute more of Kinect's sales to that, but the truth is more likely that older people saw Kinect on their morning programs and thought that it looked like a hoot.

(I hereby promise that I will never use the word "hoot" again, unless in connection with owls, or combined with "ers" to form my favorite body part, if not restaurant)

@Spunky Monkey 190906 x=12 y=36

@PN04

that's what people did with the Wii. i know people to this day that only have WiiSports for it. i mean it was fun and all, but come on.

but yea, either way you spin it, this is friggin impressive. i haven't tried it yet since i opted for Move instead, which is awesome in it's own right (KZ3 anyone?), but 10 million is an amazing number. i honestly didn't think it would sell when first announced but i'll just sit over here and eat my crow now.

@BananaBoat ershoot is your favorite body part? Well if that floats your boat...

I would love to see how many are being used we haven't played ours since December.

@TylerDurden102680

Yeah, I'm thinking the fact that there has been only one kinect game sold for every one kinect unit sold isn't very encouraging for software sales. That would indicate to me that a lot of those 10 million people are pretty disappointed.

@Troy Powers - I got my sister a Kinect and Kinect Sports for Christmas, and she still plays it, despite not having bought any more software for it. I could see a scenario where people bought the thing to play one game on it, kind of like how people bought the Wii so that they could play Wii Bowling and Wii Tennis.

I'm sure there is plenty of buyers remorse out there for Kinect, but it does do pretty well at parties. Then again, that used to be true of Rock Band/Guitar Hero, and now everyone is tired of them. Either way, 10 million Kinect units, and 10 million games sold, is a major victory for Microsoft.

@BananaBoat

Oh, agreed! Selling 10 million of ANYTHING is a commercial success. My point is that having a 1:1 ratio of hardware units sold to software units sold is indicative of those people who bought the hardware either a) not having a very vast selection of software to choose from, or b) not having much of an interest in investing in their software libraries.

@Troy Powers - That's proving to be the new norm for casual systems, unfortunately. It's great for the platform holders, but it's awful for developers of third party software. Very few studios invest in big budget games for the Wii, because very few games without the "Mario" or "Wii" name on them sell. For every Wii Sports Resort or Mario Kart, there is a Little Kings Story, or Mad World. I fear the same fate is going to befall the Kinect, as publishers realize that their addressable customer base isn't the 10 million Kinect units sold, but rather the far fewer units sold to hardcore gamers.

@BananaBoat
Just Dance...

@Troy Powers The Xbox 360, the console with the highest attach rate of this generation only has something like 5 games per console. So 1 per kinect really isn't bad at all considering how young the device is.

@TylerDurden102680 Same, haven't touched mine since my cousins played Just Dance on Christmas. It's fun for mini games, but come on, push some more software! I don't know how well it plays, but Sony threw one of their big titles, Killzone 3, with Move support. Your move, Microsoft!

@DreadArrow - Dance games are kind of the weird exception. The same could be said for fitness games as well. Everything else sells like garbage though (unless it's Epic Mickey).

@BananaBoat I'd bet the 10 Million games were split almost down the middle between Kinectimals and Dance Central.

Once the Michael Jackson experience comes to Kinect, I'm picking that up. Being exclusive to Wii for 5 months is such a ripoff.

Good, now start making some games that I want to actually play (Gunstringer is a good start.) I already own a Wii that I don't ever use, don't make me say the same thing about my Kinect.

Wow. I figured it would be a hit, but this is probably even beyond what Microsoft predicted. I'm really looking forward to seeing what developers to with it in the future. A lot of companies will want to try and get a piece of this pie.

Kinect > Move?

SNES pad > Kinec / Move

@Meghterb1985

Yes, because everything that sells well is automaticly better.

@Meghterb1985

Yep.

McDonald's Hamburgers > Kobe Beef

@Meghterb1985

I dunno. As I said above, that means for every kinect unit that has been sold, there has been one piece of software sold to play with it. People aren't saying to themselves, "Hey, this is great! I've gotta get some more kinect games!"

@Ezio Auditore da Firenze No, the comparison would be:

McDonald's Hamburgers > Wendy's hamburgers. That way it is easily subjective and at an equal price point.

@Meghterb1985

GTA IV > GTA III

@Meghterb1985

lol, move

@That Burning Sensation yes, especially when it's not just a HD Wii

Now how many of those are played on a regular basis? It's an impressive piece of tech but the software is pure novelty imo. A dance game that I bust out at parties is not enough to get me to buy one.

@akmdpc you dont even own a 360 so why bother commenting dumbass?

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Microsoft: 10 million Kinect units, Kinect games sold

Reader Comments (123)

Posted: Mar 9th 2011 2:04PM mandarin said

Posted: Mar 9th 2011 2:06PM Nova Hands said

Posted: Mar 9th 2011 2:51PM Co said

Posted: Mar 9th 2011 3:19PM Captain Planet Planeteer Power said

Posted: Mar 9th 2011 4:06PM Heffer Wolfe said

Posted: Mar 9th 2011 4:06PM Anticrawl said

Posted: Mar 9th 2011 4:18PM berzirk said

Posted: Mar 9th 2011 4:19PM Rocketboy said

Posted: Mar 9th 2011 10:41PM AntiVillian said

Posted: Mar 9th 2011 2:06PM Captain Planet Planeteer Power said

Posted: Mar 9th 2011 3:40PM Ordeith said

Posted: Mar 9th 2011 6:25PM DreadArrow said

Posted: Mar 9th 2011 6:54PM Puertoricarious said

Posted: Mar 9th 2011 2:06PM Dark Archon PSN Archonik XBL Dar said

Posted: Mar 9th 2011 2:07PM Alexisonfire said

Posted: Mar 9th 2011 2:16PM Epoque said

Posted: Mar 9th 2011 2:22PM oOWallaceOo said

Posted: Mar 9th 2011 2:43PM DoubleDown said

Posted: Mar 9th 2011 2:53PM Spunky Monkey 190906 said

Posted: Mar 9th 2011 3:40PM Private Awesome said

Posted: Mar 9th 2011 3:53PM xXHexagonXx said

Posted: Mar 9th 2011 4:03PM PN04 said

Posted: Mar 9th 2011 4:41PM Captain Planet Planeteer Power said

Posted: Mar 9th 2011 5:15PM BananaBoat said

Posted: Mar 10th 2011 5:24AM edtheshed said

Posted: Mar 10th 2011 7:20AM SoCoolCurt said

Posted: Mar 12th 2011 2:03AM MDizzy said

Posted: Mar 9th 2011 2:08PM TylerDurden102680 said

Posted: Mar 9th 2011 3:07PM Troy Powers said

Posted: Mar 9th 2011 4:01PM BananaBoat said

Posted: Mar 9th 2011 4:07PM Troy Powers said

Posted: Mar 9th 2011 4:31PM BananaBoat said

Posted: Mar 9th 2011 6:43PM DreadArrow said

Posted: Mar 9th 2011 6:45PM Robborboy said

Posted: Mar 10th 2011 12:45AM RCizzle65 said

Posted: Mar 10th 2011 5:51AM BananaBoat said

Posted: Mar 12th 2011 2:08AM MDizzy said

Posted: Mar 9th 2011 2:08PM baby sea tuna said

Posted: Mar 9th 2011 2:12PM Uncle Jesse said

Posted: Mar 9th 2011 2:13PM Meghterb1985 said

Posted: Mar 9th 2011 2:18PM Epoque said

Posted: Mar 9th 2011 2:20PM That Burning Sensation said

Posted: Mar 9th 2011 3:00PM Ezio Auditore da Firenze said

Posted: Mar 9th 2011 3:09PM Troy Powers said

Posted: Mar 9th 2011 3:28PM Ellimem said

Posted: Mar 9th 2011 3:39PM Troy Powers said

Posted: Mar 9th 2011 4:01PM Jenks said

Posted: Mar 9th 2011 4:53PM kcswanko said

Posted: Mar 9th 2011 2:16PM akmdpc said

Posted: Mar 9th 2011 3:18PM Jack Kevorkian said

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