Angry Birds stores slamming into China, game breaks 500M downloads
37
Rovio marketing man Peter "We're totally worth more than $1.2 billion" Vesterbacka announced plans to open a retail store in China. MCV reports the company is making the move due to the vast amount of unlicensed Angry Birds products being sold in the country. Rovio plans to copy items it sees in the market and officially sell them in its retail locations. It's estimated the company could generate $100 million in sales from Angry Birds in China this year.
Meanwhile, the Angry Birds phenomenon rolls along, with the Guardian reporting the game has been downloaded 500 million times. "This is a fantastic landmark achievement for us, and we're extremely delighted to see such an incredible amount of people enjoying our games," said Mikael Hed, chief executive at Rovio, debatably using the plural there, given the success of its back catalog.
Rovio, beyond product tie-ins, is currently working on an Angry Birds movie and hoping to really fling foul amounts of cash into corporate coffers when it goes public next year.
Meanwhile, the Angry Birds phenomenon rolls along, with the Guardian reporting the game has been downloaded 500 million times. "This is a fantastic landmark achievement for us, and we're extremely delighted to see such an incredible amount of people enjoying our games," said Mikael Hed, chief executive at Rovio, debatably using the plural there, given the success of its back catalog.
Rovio, beyond product tie-ins, is currently working on an Angry Birds movie and hoping to really fling foul amounts of cash into corporate coffers when it goes public next year.
Reader Comments (37)
Posted: Nov 2nd 2011 11:28PM Shadowbender said
@CoolBreeze221
Because anything phenomenally popular is overrated, right?
I wish I could travel to the past and show the world that gaming is a serious thing, as Angry Birds is similar, like many mobile games, to old school arcade/early consolr games, with gameplay and whatnot. Think of it as millions, including the mainstream, obsessing over a classic game, and not the commonly used "casual title".
If this had been released in the late 70s, 80s, or 90s (but not to the degree of the realistic physics considering the time we're talking here), every one of you would be all over this.
Reply
Because anything phenomenally popular is overrated, right?
I wish I could travel to the past and show the world that gaming is a serious thing, as Angry Birds is similar, like many mobile games, to old school arcade/early consolr games, with gameplay and whatnot. Think of it as millions, including the mainstream, obsessing over a classic game, and not the commonly used "casual title".
If this had been released in the late 70s, 80s, or 90s (but not to the degree of the realistic physics considering the time we're talking here), every one of you would be all over this.
Posted: Nov 3rd 2011 12:02AM Nintendork said
@Shadowbender But it's not the 80's, 90's anymore. Gaming is capable of more than glorified flash games, and should be represented as such.
Reply
Posted: Nov 2nd 2011 10:39PM Slight of Ham said
Not even China can withstand The Angry Birds. Soon their flock will consume the Earth. We will all be enslaved and forced to clean their massive galactic bird cages, all the while they consume the Earth's precious supply of water and birdseed. They'll leave the planet a dessicated husk, then move on and take over another planet and their smartphones....Oh yeah, they killed all our pigs, NO MORE BACON!
Reply
Posted: Nov 2nd 2011 10:40PM Mustang Fanboy said
Ok this game is getting way too much attention. I wont deny it but I did enjoyed it for like 1 hr then it was just the same thing over and over.
Reply
Posted: Nov 3rd 2011 12:03AM Nintendork said
@damnreds Agitated Squirrels is my most anticipated title of 2012.
Reply
Posted: Nov 2nd 2011 10:54PM Hivetyrant said
I'm sure there's a H1N1 joke in there somewhere, I just can't think of one :(
Reply
Posted: Nov 2nd 2011 11:06PM nerdydesi1 said
People who are hating on this game are jealous they didn't make the game first. ; )
Reply
Posted: Nov 3rd 2011 12:04AM maveric101 said
@nerdydesi1
that may be true, but it's not the only reason.
Reply
that may be true, but it's not the only reason.
Posted: Nov 3rd 2011 1:13AM SushiGummy said
@nerdydesi1
Um... no. I hate Angry Birds because, despite the fact that it's just a shiny version of a flash game that isn't all that great to begin with, people treat it like it's the single best game ever made. Nobody knows what the hell I'm talking about when I mention Professor Layton or Shadow of the Colossus, two truly great and artistic games, but as soon as anybody mentions Angry Birds, it turns into OMGZ IT'S MY FAVORITE GAME LAWLZ. I hate Angry Birds because it's giving a bad name to gamers and video games in general. I'd rather be associated with the "GTA-possessed psychopath" who killed four people rather than be associated with one of the fans of that piss-poor excuse for a game. I hate Angry Birds because the creator's an egotistical douche who acts like he's revolutionized gaming because of his casual recycled trash.
People hating Angry Birds over jealousy might just be the stupidest shit I've ever heard. I award you no points, and may God have mercy on your soul.
Reply
Um... no. I hate Angry Birds because, despite the fact that it's just a shiny version of a flash game that isn't all that great to begin with, people treat it like it's the single best game ever made. Nobody knows what the hell I'm talking about when I mention Professor Layton or Shadow of the Colossus, two truly great and artistic games, but as soon as anybody mentions Angry Birds, it turns into OMGZ IT'S MY FAVORITE GAME LAWLZ. I hate Angry Birds because it's giving a bad name to gamers and video games in general. I'd rather be associated with the "GTA-possessed psychopath" who killed four people rather than be associated with one of the fans of that piss-poor excuse for a game. I hate Angry Birds because the creator's an egotistical douche who acts like he's revolutionized gaming because of his casual recycled trash.
People hating Angry Birds over jealousy might just be the stupidest shit I've ever heard. I award you no points, and may God have mercy on your soul.
Posted: Nov 3rd 2011 10:44AM Vidikron said
@SushiGummy
Don't be stupid. AG isn't giving gamers a bad name. And who is saying it's the best game ever? I don't think I've ever seen that. I'm sure there are many people that just play occasional games on their smart phones that may say AG is their favorite game, but that's different than claiming it's the best game ever.
Reply
Don't be stupid. AG isn't giving gamers a bad name. And who is saying it's the best game ever? I don't think I've ever seen that. I'm sure there are many people that just play occasional games on their smart phones that may say AG is their favorite game, but that's different than claiming it's the best game ever.
Posted: Nov 2nd 2011 11:43PM ItsameMatt03 said
I groaned when I saw the Angry Birds plushes in Wal-Mart the other day. This crap is getting ridiculous.
Reply
Posted: Nov 3rd 2011 2:57PM (Unverified) said
@ItsameMatt03 Don't forget the giant Angry Birds cat and dog toy display at Walmart
Reply
Posted: Nov 3rd 2011 2:05AM ItchyBarracuda said
I have a hunch the company is padding these numbers by downloading and redownloading the game on their devices as many times as possible to keep pushing the number up.
There's probably a whole division in another wing of their offices dedicated to downloading and redownloading. If you don't make quota of at least 100 downloads a day you're fired.
Reply
There's probably a whole division in another wing of their offices dedicated to downloading and redownloading. If you don't make quota of at least 100 downloads a day you're fired.
Posted: Nov 3rd 2011 6:42AM TCJJ said
I don't get it. Why is it so popular? I've played it. I played some again the other day. I eventually got bored. Addictive? Not to me. Fun? Uh..... no?
To each their own, though. If people like it, that's okay, but it definitely is overrated beyond belief. Also, the irony of them making official products by copying the unlicensed ones is just the most hysterical concept ever. Good luck with the store, Rovio. I know I'll never go near an Angry Birds shop.
Reply
To each their own, though. If people like it, that's okay, but it definitely is overrated beyond belief. Also, the irony of them making official products by copying the unlicensed ones is just the most hysterical concept ever. Good luck with the store, Rovio. I know I'll never go near an Angry Birds shop.
Posted: Nov 3rd 2011 8:17AM EIranzer said
"Rovio plans to copy items it sees in the market and officially sell them in its retail locations."
Just like when they made the game itself, when they copied Crush The Castle to make Angry Birds.
It's just like the early 2000's when every college kid had "Snood" on their PC, not realizing it was a blatant copy of Neo-Geo's Puzzle Bobble (Bust A Move).
Reply
Just like when they made the game itself, when they copied Crush The Castle to make Angry Birds.
It's just like the early 2000's when every college kid had "Snood" on their PC, not realizing it was a blatant copy of Neo-Geo's Puzzle Bobble (Bust A Move).
Posted: Nov 3rd 2011 9:52AM Softserve said
I get why it's popular. It has easily identifiable characters, the gameplay is simple, it can be played in very short bursts... It gets that it's a mobile game and it plays to that strength.
I don't get people who say it's the best game ever either, but most of these people that I've met never really even played a game before. It's more that it's the first game they've really enjoyed, if anything. And that's a good thing, in the scheme of things... but you have to take that with a grain of salt.
As for these numbers, I've gotten this game for free 2 times on Amazon now. I know the free version has ads which bring in revenue, but you have to wonder how many of these are the same people downloading it over and over. I'd be more interested in unique players or exact amount of premium purchases... They never seem to share that.
The only hate that comes from me on this is toward their one owner, who really is an egotistical dick as been stated multiple times. At some point they're going to have to do something other than reskinning the same game... We'll see what happens then.
Reply
I don't get people who say it's the best game ever either, but most of these people that I've met never really even played a game before. It's more that it's the first game they've really enjoyed, if anything. And that's a good thing, in the scheme of things... but you have to take that with a grain of salt.
As for these numbers, I've gotten this game for free 2 times on Amazon now. I know the free version has ads which bring in revenue, but you have to wonder how many of these are the same people downloading it over and over. I'd be more interested in unique players or exact amount of premium purchases... They never seem to share that.
The only hate that comes from me on this is toward their one owner, who really is an egotistical dick as been stated multiple times. At some point they're going to have to do something other than reskinning the same game... We'll see what happens then.
Sorry, you must be logged in to leave a comment.
Featured Stories
Persona 3, Tactics Ogre, and other PSP RPGs that will live on my Vita
Posted on Feb 22nd 2012 5:45PM
The most popular posts
in the last 7 days
- Rumor: Japanese Vita devs jumping ship, Sony responds 124 comments
- Buy 2 get 1 free on select Vita games at GameStop starting today 114 comments
- Sony's Rohde: proprietary Vita cards 'completely necessary' to combat piracy 112 comments
- Sony: Call of Duty blasting onto Vita this fall 89 comments
- Asura's Wrath review: Wrecking the curve 84 comments










