Majesco continues to stave off oblivion, getting lucky with Cooking Mama a couple years back and now living off the sweat equity of Zumba Fitness. The company announced the Zumba Fitness franchise has sold more than 6 million units worldwide, with Zumba Fitness 2 surpassing 1 million sales.
"In 2011, we experienced the successful launch of a brand new franchise for Majesco; Zumba Fitness has quickly become the fastest selling title in the company's history and the world's number one fitness title of 2011," Majesco CEO Jesse Sutton said. "We grew revenues over 65 percent in 2011 ... Zumba Fitness has taken the fitness category by storm, selling over four million units worldwide in its first 12 months, and topping the charts as the number one fitness title of the year in the US and UK."
For the fourth quarter, ending October 31, 2011, Majesco experienced a net loss of $3.9 million, versus a loss of $1.5 million in 2010. For the year, however, Majesco's revenue increased 66 percent to $125.3 million, ending with an operating income of $11.4 million, compared to the $2.1 million loss the prior year.
Majesco could always combine its top franchises for mega profits: Cooking Mama's Zumba Fitness: Work Out & Eat Well.
Reader Comments (17)
Posted: Jan 18th 2012 5:24PM onlysublime said
had a fun time with Zumba for the Kinect. can't wait for Zumba 2
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Posted: Jan 18th 2012 6:03PM Stevetrop Man of Mystery said
@Mujokan
I would prefer it to smell like teen spirit
Reply
I would prefer it to smell like teen spirit
Posted: Jan 18th 2012 5:55PM superafroboy said
You know, "Fitness Mama" would probably sell pretty well.
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Posted: Jan 18th 2012 7:52PM Boiglenoight Darkstar said
Alright, fun's over. Get back to work on Phantom Dust 2.
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Posted: Jan 18th 2012 10:36PM Liquidfingers said
@Boiglenoight Darkstar
they had nothing to do with the production of Phantom Dust, they just published it here in the States, just like they published Psychonauts and Guilty Gear X2 on the original Xbox. ahh, those were the good ol' days, long since forgotten by the money grubbing muppets up in Majesco Corporate Tower, Inc. ;)
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they had nothing to do with the production of Phantom Dust, they just published it here in the States, just like they published Psychonauts and Guilty Gear X2 on the original Xbox. ahh, those were the good ol' days, long since forgotten by the money grubbing muppets up in Majesco Corporate Tower, Inc. ;)
Posted: Jan 19th 2012 2:59AM BlackRoyMustang said
Great, now how about an updated version of Advent Rising or at least Advent Rising 2 & 3?
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